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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data.

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Happiness in Customer Experience: A Competitive Advantage

Lumoa

One surefire way to deliver happiness to customers is to create a culture of happiness within the company. This article addresses the importance of happiness in customer experience, explains how happiness can drive growth and become a competitive advantage, and is inspired by the fireside chat “How can we use the science of happiness in CX?”

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Why You Need to Adopt Data Science and Machine Learning in your Customer Experience/Success Program

Bob Hayes

A study of 80+ companies showed that analytical leading companies (those who use analytics to gain a competitive advantage), more so than analytical lagging companies, leverage their data differently. To see the results regarding all 25 customer analytics practices, you can download the entire report for free here.

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Why You Need to Adopt Data Science and Machine Learning in your Customer Experience/Success Program

Bob Hayes

A study of 80+ companies showed that analytical leading companies (those who use analytics to gain a competitive advantage), more so than analytical lagging companies, leverage their data differently. To see the results regarding all 25 customer analytics practices, you can download the entire report for free here.

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Voice of Customer Solution: How It Drives Business Success

SurveySparrow

Now, let’s get one thing together, it goes far beyond just listening to the customer- it’s about understanding their deepest desires, frustrations, and expectations. Have you ever heard of Voice of Customer surveys ? This step involves cross-functional collaboration to align business functions with customer expectations. #4:

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Tips To Ace Personalized Customer Experiences Like Industry Leaders

SurveySparrow

By tapping into individual preferences and needs, personalization enhances customer satisfaction and boosts loyalty, influencing repeat business. It provides brands with a competitive edge, differentiating them in a saturated marketplace. Thus, it fosters customer engagement, driving an uptick in conversion rates.

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Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

With 87% of consumers actively avoiding buying from brands they don’t trust, understanding and improving the customer experience has never been more critical. Customer experience analytics is the practice that empowers businesses to do just that. Where Does the Data From Customer Experience Analysis Come From?

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