CX University

NOVEMBER 21, 2020

Customer satisfaction describes how happy customers are, after using a specific product or service. Satisfaction can then be broken down into perceived value – how customers expect to benefit from using that product or service versus what they actually experience, post-purchase.

Net Promoter Score 98

Net Promoter Score Brands Loyalty Programs Loyalty 98

Interactions

FEBRUARY 4, 2021

Determining where a business draws the line between digital and human touchpoints can be difficult. If a business invests in digital touchpoints, there is often a thought that the human interaction will suffer, and vice versa. But is there a way to equally support both these areas while keeping pace with customer expectations?

E Commerce 62

E Commerce E-support Touchpoint Loyalty Programs 62

SurveySensum

JUNE 29, 2023

Well, here’s a startling statistic to ponder: 82% of customers stop doing business with a company due to poor customer service. – Techcrunch As a marketing expert, your goal is not just to attract customers but also to keep them satisfied and loyal. So, HOW can you ensure delivering exceptional customer service?

Customer Satisfaction 52

Customer Satisfaction Insights Marketing Exceptional Customer Service 52

SurveySensum

JULY 13, 2023

For example, you can launch a CES survey to measure the ease of your customers with the payment process. – Request a Demo Now the question is which survey should you launch at which touchpoint in both Digital Retail Customer Journey and In-Store Retail Customer Journey. Let’s answer this question!

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 13, 2023

For example, you can launch a CES survey to measure the ease of your customers with the payment process. – Request a Demo Now the question is which survey should you launch at which touchpoint in both Digital Retail Customer Journey and In-Store Retail Customer Journey. Let’s answer this question!

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 4, 2023

Given below are 6 touchpoints you can optimize at your stores to ensure a memorable shopping experience for your customers. Optimizing Touchpoints for a Memorable Experience Customers go through many touchpoints when shopping in-store. These touchpoints can be store layout, staff behavior, checkout process, etc.

Retail 52

Retail Touchpoint Feedback Events 52

SurveySensum

JULY 4, 2023

Given below are 6 touchpoints you can optimize at your stores to ensure a memorable shopping experience for your customers. Optimizing Touchpoints for a Memorable Experience Customers go through many touchpoints when shopping in-store. These touchpoints can be store layout, staff behavior, checkout process, etc.

Retail 52

Retail Touchpoint Feedback Events 52

Alida

JANUARY 5, 2018

CMOs now have a mandate to improve the customer experience (CX), and a big part of this includes optimizing ad spend and reinvesting in high frequency, emotionally rich, connected experiences. Despite these predicted changes, disruptions and trends, for CMOs it’s still about striving to understand the customer. CX goes mobile.

2018 0

2018 Marketing Multi-Channel Advertising 0

SurveySensum

JULY 27, 2023

That’s also the power of understanding customer feedback and data. According to Salesforce’s third edition of the State of the Connected Consumer Report , 64% of customers expect tailored experiences based on their preferences. The NikePlus loyalty program is a key pillar in delivering personalized experiences.

Retail 52

Retail Feedback Travel Loyalty Programs 52

SurveySensum

JULY 6, 2023

So, launch customer feedback surveys. And the ideal way to do that is by gathering their feedback at each touchpoint across the customer journey. This will help you recognize the touchpoints with the most friction, and understand the gaps between customer expectations and the experience that you are providing.

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

SurveySensum

JULY 6, 2023

So, launch customer feedback surveys. And the ideal way to do that is by gathering their feedback at each touchpoint across the customer journey. This will help you recognize the touchpoints with the most friction, and understand the gaps between customer expectations and the experience that you are providing.

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

SurveySparrow

AUGUST 14, 2023

It includes every touchpoint and engagement. What is most important is that it goes beyond just an individual transaction and delves into the emotional connection and lasting impression a customer carries with them after each interaction. So, what is a good customer experience? So, what is a good customer experience?

Customer Experience 52

Customer Experience Multi-Channel Customer Centricity Loyalty 52

SurveySensum

JULY 4, 2023

This shows the importance of taking an effort to understand your customers and take relevant actions. Customers have multiple touchpoints with your brand, from clicking on your website to watching a product demo or making a purchase. Break your customer satisfaction goals into actionable steps.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

SurveySensum

JULY 4, 2023

This shows the importance of taking an effort to understand your customers and take relevant actions. Customers have multiple touchpoints with your brand, from clicking on your website to watching a product demo or making a purchase. Break your customer satisfaction goals into actionable steps.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

InMoment XI

JANUARY 17, 2024

Operators today should strive to exceed guest expectations and create memorable guest experiences to encourage repeat visits and positive word-of-mouth recommendations. Many think of customer service as the act of reacting and responding to guests at certain points of contact: a hotel check-in, a tour, or a restaurant visit.

Guest Experience 260

Guest Experience Hospitality Hotels Travel 260

PK

JULY 15, 2019

This recognition comes after nearly 10 years of focused specialization by the Lenati team, partnering with leading companies across industries to evolve methods in customer retention and loyalty. 2 Loyalty = Outcome; Member Experience > “Loyalty Program”. 5 Membership as “Product”.

Loyalty 45

Loyalty Loyalty Programs Roadmap Rewards Programs 45

Currency Alliance

DECEMBER 18, 2017

And, of course recent studies have claimed that one of the primary reasons for Amazon´s rapid growth is based on a very broad degree of trust from customers. Brands will also find that enabling greater customer freedom will also help proactively manage program liabilities in a profitable way. Top loyalty trends for 2018: No.1

2018 49

2018 Loyalty Brands Loyalty Programs 49

BirdEye

MAY 10, 2021

However, businesses that are able to go above and beyond customer expectations see higher loyalty , higher overall star rating, and higher revenue. To find out how multi-location businesses can delight customers consistently, we decided to sit down with Amberlee Maya , Director of Marketing at Rent King.

Customer Journey 81

Customer Journey Social Media Events Retail 81

Currency Alliance

DECEMBER 7, 2016

Merchants could interact with customers in-store or could send them marketing materials via post and email. Now it’s difficult to say for sure whether there’s even such a thing as a traditional touchpoint anymore. Because ‘everywhere’ is a potential touchpoint. It knows our schedule. It knows our hobbies.

Customer Engagement 40

Customer Engagement Engagement Social Media Loyalty 40

ShepHyken

OCTOBER 10, 2022

Used in a customer service and support setting, it is a powerful way to make your customers connect with you and ideally return for more. The author shares five “skills” that will help build relationships with your customers; stress tolerance, self-actualization, assertiveness, interpersonal relationships, and happiness.

Article 12

Article 2022 Customer Service Customer Centricity 12

SurveySensum

JULY 19, 2023

This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth. Why not ask the brands that are winning at retail customer experience? This information allows them to make data-driven decisions when it comes to crafting loyalty programs.

Retail 40

Retail Customer Experience Social Media Rewards Programs 40

SmartKarrot

OCTOBER 13, 2023

Using the power of customer data, businesses can decode underlying patterns of behavior. Collecting feedback, whether through direct conversations, surveys, or digital touchpoints , is a direct line into their psyche. The insights derived can help tailor products, services, and experiences that mirror their expectations and desires.

Customer Retention 10

Customer Retention Loyalty Programs Customer Centricity Innovation 10

BirdEye

MARCH 10, 2022

Customers are more connected with each other than ever and can find businesses that serve their needs in minutes, if not seconds. If a business fails to meet customer expectations, a customer can easily find another option. In this blog, we’ll cover the questions that every company has about customer experience.

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

Lumoa

FEBRUARY 9, 2023

B2C Customer Experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company. Same as with B2B customers, B2C customers expect a consistent and personalized omnichannel experience.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

SurveySensum

FEBRUARY 20, 2024

14 Proven Ways to Improve Customer Satisfaction Let’s take a detailed look at the 14 proven ways on how to improve customer satisfaction. Understand Your Customers’ Expectations Did you know that 66% of customers expect companies to understand their needs?

Customer Satisfaction 52

Customer Satisfaction Touchpoint Social Media Customer Centricity 52

SurveySensum

FEBRUARY 20, 2024

14 Proven Ways to Improve Customer Satisfaction Let’s take a detailed look at the 14 proven ways on how to improve customer satisfaction. Understand Your Customers’ Expectations Did you know that 66% of customers expect companies to understand their needs?

Customer Satisfaction 52

Customer Satisfaction Touchpoint Social Media Customer Centricity 52

SurveySensum

JULY 21, 2023

Launch the Right Surveys at Each Touchpoint Are you struggling to determine which type of survey should be sent at each touchpoint? → Consider the following question: Have you evaluated your onboarding process, customer service responsiveness, and technical support issue resolution? NPS primarily assesses customer loyalty.

Customer Retention 52

Customer Retention B2B Net Promoter Score Touchpoint 52

SurveySparrow

FEBRUARY 27, 2024

Customers expect more, and to stay in the lead, you’ve got to tune into their needs closely. It’s a game-changer in retail, turning customers into loyal fans and, even better, into advocates for your brand. Acknowledge the customer’s experience and express a genuine desire to resolve the issue.

NPS 52

NPS Retail 2024 Loyalty Programs 52

Currency Alliance

NOVEMBER 15, 2021

Because each customer segment will respond differently to available loyalty incentives, tailoring the customer experience by segment across channels is essential to maximize ROI. Millions of longstanding loyalty programs are testament to the fact that loyalty marketing can be optimized for the benefit of all stakeholders.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

Currency Alliance

DECEMBER 7, 2021

But make no mistake; failing in the medium-to-long term on these Loyalty Imperatives will put your customer relationships at risk and ultimately damage your brand. Loyalty programs are no different. Without a brand’s uniqueness, customers don’t really care where they shop.

2030 52

2030 Loyalty 2022 Loyalty Programs 52

Retently

FEBRUARY 21, 2024

It encourages engagement by allowing them to share their unique journey, which can foster a deeper connection with your brand. Cater to customer preferences and improve customer satisfaction. Benefit the brand in the long term by building a solid reputation and customer base.

Social Media 78

Social Media Advertising Events Insights 78

BirdEye

SEPTEMBER 11, 2023

AI-driven customer experience models employ artificial intelligence technologies to help businesses provide personalized, seamless, efficient, and improved customer interactions. The many benefits of this solution also include improving your customer acquisition, conversion, and delight processes.

Customer Experience 112

Customer Experience Social Media Multi-Channel Omnichannel 112

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

SurveySensum

JULY 20, 2023

Open-ended) That is why you must collect customer feedback at all touchpoints across the customer journey. This will help you identify touchpoints with the friction, take the required action, and improve the overall retail experience. So start listening to the voice of the customers.

Retail 52

Retail Feedback 2023 Social Media 52

Currency Alliance

MAY 19, 2021

Less-technical businesspeople may only care about loyalty technology to the degree that it serves two key objectives: Delivering a consistently good brand experience across all customer touchpoints. Enhancing the value customers obtain, without increasing your costs.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. Collecting data at more touchpoints is very useful.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. Rebalancing loyalty program economics.

2021 52

2021 Loyalty Loyalty Programs Travel 52