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The complete guide to navigating social media advertising

BirdEye

Social media advertising has changed the marketing and advertising world by making it easier than ever for businesses to reach their target audience. With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness.

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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

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12 ways to leverage local social media marketing

BirdEye

Local social media marketing is a game-changer for small business owners. Looking for a quick and actionable answer on leveraging local social media marketing? Local social media marketing is a digital strategy that leverages social media platforms to target nearby potential customers for local businesses.

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Xpedition and Voyado Partner to Help Boost Loyalty and Retention for Fashion Brands

CSM Magazine

The collaboration will deliver faster time to benefit in an era of unprecedented change in fashion retail. . The collaboration builds on Xpedition’s broad portfolio of solutions that are designed for users across fashion who are working in one of the most dynamic and challenging retail environments seen in modern times.

Fashion 72
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Boost your sales: Unlocking refer-a-friend program secrets

BirdEye

As a local business looking to improve sales, your marketing strategy has to include a refer-a-friend program. Set clear objectives Like every other marketing or sales initiative, start by defining the goals of the refer-a-friend campaign. You might initially want to increase sales, boost website traffic, or generate leads.

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Attract your dream customers with 40+ powerful hashtags for business

BirdEye

According to a recent survey by Birdeye, 79% of businesses produce their social media content in-house, underscoring the necessity of arming these businesses with the proper tools and strategies for success. How to connect with your audience through hashtags? How to create a memorable hashtag strategy for your brand?

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Effective business communication channels in the digital era

BirdEye

And there are many forms, including email, text messages, phone calls, face-to-face, video conferencing, and social media. And a not-so-happy customer can hurt your sales, brand, and reputation. On the flip side, effective communication channels can help improve customer satisfaction , build trust, and increase sales.