article thumbnail

Customer Journey Optimization: 2021 Beginner’s Guide

Totango

Customer journey optimization lets you map a path to consistently satisfying experiences throughout client lifecycles. This delivers better service for your customers and better results for your company, promoting higher retention rates and greater motivation for customers to become brand advocates.

article thumbnail

Advance from Personalization to Customer Journey Orchestration

Pointillist

By Steve Offsey The goal of customer journey orchestration is to improve journey outcomes by enabling the most relevant interactions in the context of each customer’s goals and their overall experience. What is Customer Journey Orchestration?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Journey Optimization: 2021 Beginner’s Guide

Totango

Customer journey optimization lets you map a path to consistently satisfying experiences throughout client lifecycles. This delivers better service for your customers and better results for your company, promoting higher retention rates and greater motivation for customers to become brand advocates.

article thumbnail

Customer Journey Optimization: 2021 Beginner’s Guide

Totango

Customer journey optimization lets you map a path to consistently satisfying experiences throughout client lifecycles. This delivers better service for your customers and better results for your company, promoting higher retention rates and greater motivation for customers to become brand advocates.

article thumbnail

Customer Journey Mapping Examples for Beginners

InMoment XI

A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. It’s also a way to ensure that the brand experience remains consistent for each customer across touchpoints. SaaS companies optimize the customer journey with this 4-touchpoint approach from InMoment.

article thumbnail

Delivering Exceptional Experiences In The Real World

CSM Magazine

Brett Hewitt, Product Engineering Manager at Zuto emphasised the value of building technology in-house to enable rapid prototyping and iterative improvements based on customer feedback. The next step is to leverage AI to proactively address common customer queries and transform the service experience from reactive to proactive.

article thumbnail

The 6 Steps of Customer Journey Mapping with Annette Franz

Kustomer

Listen and subscribe to our podcast: In this episode of Customer Service Secrets , Annette Franz, CEO of CX Journey Inc. joins Gabe Larsen to continue exploring customer journey mapping and how to do it effectively. For valuable customer journey mapping secrets you don’t want to miss, listen to the full episode below.