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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

CEM involves strategic planning and execution that help an organization track, oversee, and organize interaction between a customer and the organization throughout the customer lifecycle. (Is Is this the same as Customer Relationship Management, or CRM? For now, let’s help you make your case.

ROI 260
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Why You Should Focus on Nurturing the Customer Relationship

Totango

This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. How to Nurture the Customer Relationship.

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Why You Should Focus on Nurturing the Customer Relationship

Totango

This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. How to Nurture the Customer Relationship.

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A Diehard Fanbase of Customers Help Create Sales Champions

Think Customers

This is true as true in sales as is it in sports – probably more so. Timothy Blank, a vice president at TTEC, recently spoke with Customer Strategist Journal Editor-in-Chief Elizabeth Glagowski about the crucial role practice plays in a sales team’s success. True-blue fans can also be a slam dunk when it comes to sales.

Sales 52
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7 Key Takeaways from ‘Fortifying Customer Relationships During COVID-19’ Webinar

ChurnZero

7 Key Takeaways from ‘Fortifying Customer Relationships During COVID-19’ Webinar. During this time of economic instability, it’s critical that Customer Success teams protect and provide business continuity to their customers. It’s been hard to contact customers by phone since offices are closed.

Webinar 72
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Testing CX Initiatives for Financial Benefits: Measurement Models for your Business Case

CX University

Widely used Customer Experience measures provide soft associations with benefits instead of hard numbers on financial investment results. Part of the Series: FINANCIAL MEASUREMENT IS CRITICAL FOR THE FUTURE OF CX. Comparing actual financial results of individuals and groups of customers with different CX exposures.

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Understanding the Customer Journey in Banking

ReviewTrackers

The Importance of Customer Journey in Banking. There is so much disruption going on in the world of banking and financial services. Similarly, the customer journey in banking may go on long after customers have signed up for a new account or purchased a product. Keys to Success: Customer Journey in Banking.

Banking 94