Beyond Philosophy

FEBRUARY 10, 2020

Nearly 20 years ago, when I started Beyond Philosophy and before Customer Experience was a well-known concept, my motivations were to create a competitive differentiator that would get more business for my clients. However, business is also all about return on investment (ROI). Customer Driven-Growth.

2020 172

2020 Hospitality Return on Investment Telecommunications 172

BirdEye

MARCH 24, 2023

Table of contents Business development defined Differences between business development and sales Business development versus sales development Differences between business development and marketing What does a business development manager do? Studies estimate that 90% of startups fail, with 10% failing in the first year.

2023 98

2023 Return on Investment Social Media Sales 98

ClientSuccess

JUNE 8, 2022

Preventing customer churn goes beyond one great conversation or a quick check-in to see how your contacts are finding value in a new product feature. Here are some tips to prevent customer churn: 1. Ensure alignment between sales, customer success, and product. . Are they leveraging all of the features available? .

Return on Investment 52

Return on Investment Webinar Customer Retention Books 52

Totango

JUNE 28, 2022

The primary mission of a Chief Marketing Officer (CMO) is to foster growth, attract new leads, and increase sales by effectively communicating the value the company’s products and services can provide. Maximize Your Return on Investments. From there, you’re able to generate customer momentum and reduce the time-to-value.

Return on Investment 74

Return on Investment Competitive Advantage ROI Communication 74

DemandJump

NOVEMBER 4, 2020

Utilizing advanced statistical analysis methods, marketing mix modeling (MMM) helps digital marketers to establish connections between their specific strategy and elements with tangible numbers like sales goals and customer retention. This might mean sales, market share, or stock price.

Marketing 96

Marketing Return on Investment Advertising Sales 96

Ecrion

MARCH 27, 2020

Rarely did they include concrete objectives with clear metrics that could be measured. Resources have been allocated to projects with promises of improving the customer experience, which would increase market share, reduce churn and grow revenues per customer. Can your customers expect you to make them wildly successful?

Customer Experience 74

Customer Experience B2C Customer Journey Mapping Metrics 74

Eptica

MARCH 28, 2018

Author: Olivier Njamfa Businesses have been running Voice of the Customer (VoC) programs for some time , but in many cases overall customer satisfaction has actually deteriorated. One reason for this is a focus on using customer feedback from surveys to drive VoC programs, which gives an incomplete picture of consumer needs.

ROI 65

ROI Net Promoter Score E Commerce Return on Investment 65

SurveySensum

JANUARY 18, 2024

” This automated approach improves conversion rates, builds brand trust, and contributes to enhanced customer retention by providing timely and relevant information. ” This targeted approach not only increases sales but also reduces marketing spend on irrelevant outreach, ultimately maximizing return on investment.

Marketing 52

Marketing Fashion Demo Customer Journey 52

Happy or Not

DECEMBER 7, 2023

Understanding the true brand experience To create a unique brand experience, it’s worth noting that capturing feedback from non-buyers is as essential as feedback from customers who’ve made a purchase. Strengthening the sales funnel Non-buyer feedback is critical to the sales funnel optimization process.

Feedback 36

Feedback Social Media Multi-Channel Return on Investment 36

BirdEye

DECEMBER 28, 2023

How to measure the success of geofencing campaigns? This information is invaluable for understanding customer behavior and preferences, helping you to refine your marketing strategy. Boosting local foot traffic and sales If you have a brick-and-mortar store, geofencing can be particularly effective in driving foot traffic.

Marketing 57

Marketing Advertising Social Media Events 57

SurveySensum

SEPTEMBER 4, 2019

Believe it or not, the only predictor of customer loyalty is the overall study of customer behavior at various touchpoints and how customers are engaging with the brand. If you can measure the current customer love, then your business can improve and drive impact. Start by listening to the current customer woes.

Customer Experience Management 70

Customer Experience Management Customer Experience Management Touchpoint 70

Lumoa

JULY 10, 2018

The probability of selling to a new prospect is 5-20%, while the probability of selling to an existing customer is 60-70% according to Marketing Metrics. Murphy & Murphy estimate that a 2% increase in customer retention has the same effect on profits as cutting the costs by 10%. Was it worth it?

ROI 121

ROI Customer Experience Financial NPS 121

Aveus

AUGUST 12, 2014

Once your organization embraces the fact that your customer experience drives revenue and profit (and is not a tradeoff), many things need to happen within your organization to align yourself behind your customer’s experience – among them, measuring your customer experience. Try out options. Solve their problem.

Measurement 40

Measurement Customer Experience Metrics Return on Investment 40

Lumoa

FEBRUARY 16, 2023

They will also help you train your customer service reps in de-escalation. Data can also inform pricing strategies for a better return on investment. But you also need to maintain relationships with your customers. Increasing customer loyalty. Launching new initiatives. This is where prioritization comes into play.

Voice of Customer 94

Voice of Customer Feedback Return on Investment Net Promoter Score 94

Opinionator

JULY 21, 2019

The purpose of mystery shopping is to measure employee integrity and operating standards. Together these form, ‘ Customer Experience ’. They will send in undercover customers so you can find out everything you need to know about the customer experience, and keep an eye on your staff at the same time.

Return on Investment 69

Return on Investment Retail Feedback Measurement 69

CustomerSuccessBox

SEPTEMBER 29, 2022

This article will define time to value (TTV) and explain why it’s important to monitor it to maximize your marketing & customer success efforts. We will also go through how you can measure time to value in your company. Customers want technology that offers a quick return on their investment.

Metrics 52

Metrics Return on Investment B2B Customer Relationships 52

TechSee

JUNE 25, 2019

This realization has seen investments in AI rapidly increasing. The two fields attracting the most AI investment last year were automated AI-powered customer service agents, which raised $4.5 billion, and sales process recommendation and automation, which attracted $2.7 Customer Identification. Biometrics.

Technology 122

Technology Customer Service Contact Center Call Center 122

West Monroe

OCTOBER 5, 2022

Customer acquisition cost (CAC) ratios and payback periods tend to command the most attention in measuring how efficiently software and tech-enabled companies acquire recurring revenue. This can help align price increases with customers’ perceptions of value received and increase their amenability to price increases.

Competitive Advantage 52

Competitive Advantage 2022 Return on Investment Metrics 52

SmartKarrot

DECEMBER 4, 2020

Any business function that you deploy towards your business goals must be measurable and generate returns. Before customer success was introduced, companies used to spend massive funds in acquiring the customers only to see them finally go. So, how can we quantify those returns generated by customer success?

ROI 10

ROI Measurement Customer Success Return on Investment 10

Comm100

DECEMBER 14, 2017

Well, the customer experience is a key ingredient to getting new business and maintaining customer loyalty. But delivering excellent customer experiences isn’t something that you can measure one time and not look to improve. Clearly defined metrics need to be selected upfront to ensure that the measurement is relevant.

Customer Experience 94

Customer Experience ROI Metrics Net Promoter Score 94

ProProfs Chat

SEPTEMBER 27, 2019

For every $1 you invest in customer experience through help desk and similar platforms, you can reap a return on investment of $3. So it makes sense to leverage on a support desk software to grow your customer experience. After all, you cannot afford bad customer service. Increase sales with live chat.

Customer Success 70

Customer Success Social Media Net Promoter Score Omnichannel 70

ChurnZero

MARCH 3, 2020

While the majority of the attendee base are CEOs and C-level Marketing and Sales roles, Customer Success professionals make up 10% of the audience, and they have a track of sessions dedicated to the practice. ChurnZero is excited to participate and have our Chief Customer Officer, Abby Hammer added to the speaker’s lineup.

2020 72

2020 Customer Success Events Workshop 72

ChurnZero

JANUARY 4, 2019

Articulates clearly what the customer needs to do to onboard and adopt your service for success. Begins in pre-sales to help ensure success factors are established during the sales process. 13.) “ AI will become more customer facing to improve Customer Success in 2019. A CX Consulting.

2019 73

2019 Customer Success 2018 Chief Customer Officer 73

SmartKarrot

APRIL 15, 2022

As a Vice President of Customer Success, you will drive customer success outcomes by influencing product adoption, customer satisfaction, and overall customer success. Define & optimize the customer journey. Lead Customer Success staff, activities and establish an overall vision and strategic plan.

Customer Success 19

Customer Success Return on Investment Webinar Leadership 19

ChurnZero

JANUARY 4, 2019

Articulates clearly what the customer needs to do to onboard and adopt your service for success. Begins in pre-sales to help ensure success factors are established during the sales process. 13.) “ AI will become more customer facing to improve Customer Success in 2019. A CX Consulting.

2019 49

2019 Customer Success 2018 Chief Customer Officer 49

LiveChat

OCTOBER 31, 2019

Build an entire series of emails that are sent sequentially, explain more of the product features that specifically help them, and push them further into the sales funnel. Using the data, identify customers that make repeat purchases and/or regularly download, share, and comment on your content. Welcome programs. Win-back programs.

Loyalty 57

Loyalty Call Center Return on Investment Consumers 57

ProProfs Chat

APRIL 17, 2020

In short, your success relies on the fact that your customers don’t leave you. And if you successfully increase customer retention rates by 5%, then you can boost profits by 25% to 95%. That’s one of the reasons why y ou formulate strategies to retain your customers. The Essential Metrics for Measuring Customer Success.

Metrics 95

Metrics Measurement Customer Success Net Promoter Score 95

BirdEye

APRIL 7, 2023

Measuring the success of your marketing efforts the right way is crucial. Measure the efficiency of your campaigns while they are running to see what can be done to improve them. Marketing key performance indicators or KPIs are metrics you can measure to see if your campaigns are going as per plan to achieve the set goal.

2023 52

2023 Marketing Social Media Return on Investment 52

Responsetek

MAY 8, 2018

Customer Experience Management (CEM) is a methodology of measuring business performance based on the voice of the customer at all touch points in order to drive continuous customer-focused improvements. Some considerations: What is our primary goal as we measure and strive to improve the overall customer experience?

CEM 40

CEM Insurance Telecommunications Customer Satisfaction 40

SmartKarrot

JUNE 29, 2020

Few of the challenges that are commonly faced by the marketers in B2B world are: Unable to measure impact. It has always been a challenge for the companies to measure the effectiveness of their marketing efforts. You never know in what capacity your marketing strategies are making an impact on your potential customers.

Customer Success 10

Customer Success Marketing B2B B2C 10

SmartKarrot

APRIL 17, 2023

Measuring the ROI of AI Chatbots Measuring the return on investment (ROI) of AI chatbots can be challenging, as the benefits of chatbots can be difficult to quantify in financial terms. However, there are several ways to approach this problem and measure the ROI of AI chatbots.

Communication 10

Communication ROI Customer Satisfaction User Experience 10

ChurnZero

FEBRUARY 25, 2020

Customer retention and churn prevention starts at the beginning of a customer’s journey with your company in onboarding. This crucial first interaction time between you customer, your product and your team establish the groundwork that can jumpstart success or accelerate failure. . This is your early warning sign.

Webinar 59

Webinar Customer Retention Return on Investment Roadmap 59

SurveySensum

SEPTEMBER 11, 2023

How well is your SaaS product performing, especially in terms of SaaS customer retention ? With that in mind, after working with different companies in this industry, we have compiled a list of 13 key SaaS KPIs and metrics of 2023 that you need to start tracking to measure your success. Let’s begin! But how to do that?

Metrics 52

Metrics 2023 Net Promoter Score Measurement 52

Lumoa

SEPTEMBER 11, 2023

Booking tickets through the website, checking in online, and attractive introductory offers – all these contribute to customer experience even though the passenger hasn’t even reached the airport. This is the secret ingredient to retaining customers, increasing sales, and succeeding as an organization.

Definition 83

Definition Customer Experience Net Promoter Score NPS 83

Lumoa

SEPTEMBER 11, 2023

Booking tickets through the website, checking in online, and attractive introductory offers – all these contribute to customer experience even though the passenger hasn’t even reached the airport. This is the secret ingredient to retaining customers, increasing sales, and succeeding as an organization.

Definition 83

Definition Customer Experience Net Promoter Score NPS 83

SmartKarrot

MAY 12, 2020

Now, starting with the definition aspect, let’s begin with Customer Success. It is a proactive approach which constitutes of developing and building relationships with customers. It zeroes into customer loyalty and customer retention. Return on Investment or ROI. Which wins – Value or Satisfaction.

Customer Success 10

Customer Success Customer Service Definition Return on Investment 10

Education Services Group

FEBRUARY 19, 2019

To keep up your business’ momentum and show your customers the ROI that you offer, you need to keep track of your TTV as a key metric. Why Measuring TTV Matters. It’s your job to show the customer the value that they’ll get out of your product — not their job to find it. How To Measure And Reduce TTV. Time To Basic Value.

Measurement 40

Measurement Customers Demo Return on Investment 40