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Interviews Aren’t Dead: How B2B Companies Can Learn More from Their Buyers

InMoment XI

While B2B firms have more systems in place than ever to predict sales outcomes, they’re still blindsided when prospects choose another vendor. Interviews can either supplement or replace a post-sales survey. B2B purchasing decisions are complex. They’re financial. They’re political. But more than anything—they’re unpredictable.

B2B 493
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Harmonizing sales and CS to drive revenue growth and deliver value (Part 2)

Totango

Merging sales and customer success (CS) is a delicate art that is often challenging but necessary for driving business results and creating a frictionless customer journey. Foster cross-functional alignment through common customer goals Alignment is most frequently achieved when there’s clarity and commonality around insight and objective.

Sales 90
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What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

Roadmap 81
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Do You Need a Customer Experience (CX) Manager?

InMoment XI

They’ve got a sales team focused on enterprise sales, a customer success team that largely spends its time making onboarding simple and straightforward, and a customer support team that’s available to fix problems. Create a roadmap : Allow qualitative feedback to drive your plan for CX improvement. Big Picture Analysis.

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How Do You Handle Multiple Feature Requests From Customers?

SurveySensum

Put Everything in One Place Talk to Your Product Team and Prioritize the Feature Talk to the Sales and Marketing Team Keep the Communication with the Customer Open Learn to say NO Implementing a Feedback Loop Monitoring and Iterating Conclusion What is a Feature Request? Prioritise, based on strategy, roadmap, etc.

Roadmap 52
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10 Surveys for Actionable Data

GetFeedback

Lost Sales Feedback. When you get answers, you can shape your sales training and product roadmap and better fulfill customer expectations. Pro Tip: Automatically trigger surveys after every sales transaction and use survey logic to ask questions relevant to their experience. Was it due to pricing or missing functionality?

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New and Improved! GetFeedback Survey Templates

GetFeedback

Sales : use survey feedback to enhance the purchase experience and bolster salesperson skills. Product : improve product features and inform your product roadmap with customer feedback data. If you’re not currently a customer, feel free to contact us for a demo and pricing. Check out our Knowledge Base article to learn more.