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Subscription market growth: Lessons for the B2B SaaS provider

West Monroe

All of this speaks to an ever-expanding and changing market landscape for consumer subscription services. Given that context, we see three main lessons from our consumer subscription services research that are immediately applicable to B2B SaaS providers looking to engage and grow their customer base.

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Subscription market growth: Lessons for the B2B SaaS provider

West Monroe

All of this speaks to an ever-expanding and changing market landscape for consumer subscription services. Given that context, we see three main lessons from our consumer subscription services research that are immediately applicable to B2B SaaS providers looking to engage and grow their customer base.

B2B 40
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What Is B2B SaaS Content Marketing?

DemandJump

All marketers know SaaS marketing is a difficult beast to tame. SaaS platform’s nuanced nature, short sales cycles, and the constant need to innovate all make it challenging to develop a fool-proof B2B SaaS marketing strategy.

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How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. What Is Customer Loyalty?

B2B 107
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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

With the numerous changes in the market, it is critical that your CX strategy can evolve and better support your customers regardless of where they are in their journey. Whether via chat bot, email, or social media, every customer should have the same opportunity to resolve their queries.

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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. What type of medium is used.

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Four key insights for SaaS and CS leaders from the 2024 B2B SaaS Benchmarking Survey

ChurnZero

The 2024 B2B SaaS Benchmarking Survey by SaaS Capital is the most comprehensive and up-to-date source of its kind for SaaS and customer success leaders who want to know where they stand compared to peers and competitors. Takeaway 1: Equity is hard to get right now, and very few people are doing it.

2024 52