Opinionator

SEPTEMBER 21, 2020

Why Social Media is NOT a Gold Mine of Customer feedback and not for Customer Service. In this article we will recommend you don’t use social media for feedback, even though it may look tempting. However these reviews lack an insightful and descriptive endorsement. TWO: Reviews Are Not Representative.

Social Media 52

Social Media Feedback 2023 2016 52

Brandwatch CX

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users.

Social Media 111

Social Media 2014 Advertising 2017 111

Second to None

MARCH 9, 2018

Customer expectations within the social media space are changing as the technology platforms become more integrated in society. To learn more about why your customer service staff should engage with customers via social media, check out the following piece written by Ashley Cooksley, for AdWeek.

Social Media 69

Social Media Customer Service 2018 Brands 69

NetBase

AUGUST 1, 2019

Our 2019 EMEA Social Media Market Survey Report answers that question, and more. The EMEA economy has experienced an economic leveling in recent years, with industrial production in EMEA on a downward trend since 2018. Savvy EMEA Senior Marketer Insight. A preview of its findings follow. Customer care.

Social Media 53

Social Media 2019 Marketing ROI 53

NetBase

DECEMBER 31, 2018

Like all years, 2018 offered a number of lessons in how to break new ground using social media. It also reminded us how easily things can go off track when you’re not using social listening to guide your efforts. Insights Should Inform. Insights Should Inform. Understanding Influencers. Live Trend Tracking.

Social Media 45

Social Media 2018 Sports Brands 45

NetBase

FEBRUARY 15, 2019

As we prep for Q2 of 2019, brands should consider performing a social media audit – especially if they haven’t done one recently. Before we get to the list – be sure to note: The social analytics tools that got the job done in 2010 would only give you a fraction of the data intelligence brands rely on now. Overall Tool Efficacy.

Social Media 60

Social Media 2010 Brands 2018 60

NetBase

NOVEMBER 25, 2019

It’s full of consumer insight that will drive sales this holiday season – and well into 2020. Billion of sales in 2018 being made online, showing an increase of 35.4% That last part is important as it reveals intel about consumers’ unmet needs, which is insight any challenger brand can exploit. CPG Gold Rush.

Social Media 52

Social Media 2019 Consumers 2018 52

ReviewTrackers

APRIL 19, 2018

Customers tell stories on social media. Building a social media marketing plan is essential to the success of your business because customers go to social media platforms to interact with other consumers – and your brand. Here are four key components of a social media marketing plan.

Social Media 56

Social Media Marketing Advertising Consumers 56

ReviewTrackers

JUNE 22, 2018

Fortunately, social media allows you a direct way to strengthen connections with your fans and repair your reputation with customers who may have had a less than stellar experience. Listen to customers on social media. Listen to customers on social media. Use insights to improve customer experience.

Social Media 56

Social Media Customer Retention 2018 Consumers 56

ReviewTrackers

JULY 23, 2018

You have already planted your business flags on popular social media properties. Now, it’s time to grow your social media presence, drive engagement, and get real results that can impact your bottom line. 7 Social Media Marketing Strategies to Drive Results . 1: Come Up with Your Social Media Game Plan.

Social Media 63

Social Media Marketing Multi-Channel ROI 63

Second to None

JUNE 7, 2018

Social media can serve as a foundational tool to establishing your organization’s online reputation, because it is a direct form of communication with your consumers. The second interaction on social media that can impact your brand perception is with new consumers. 1,2,3,4 [link].

Social Media 59

Social Media Voice of Customer Brands Consumers 59

NetBase

NOVEMBER 25, 2019

It’s full of consumer insight that will drive sales this holiday season – and well into 2020. Billion of sales in 2018 being made online, showing an increase of 35.4% That last part is important as it reveals intel about consumers’ unmet needs, which is insight any challenger brand can exploit. CPG Gold Rush.

Social Media 52

Social Media 2019 Consumers 2018 52

Oracle

JANUARY 25, 2018

We asked a few thought leaders and influencers to share their insights. In 2018, SMBs must improve their to ensure they are on the right road to success. Q: In what ways can social media be used to improve customer experience? A: It’s critical to converse and interact with your clients via social media.

2018 110

2018 Customer Experience Social Media Consulting 110

NetBase

OCTOBER 21, 2019

What dictates consumers’ media consumption habits? And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. TV Networks.

Entertainment 46

Entertainment Social Media 2019 Sports 46

Second to None

FEBRUARY 14, 2018

This piece was originally published by Forbes on February 8, 2018: “You may still be writing “2017” on forms, but no one can deny that 2018 is in full swing. Here are the six customer service trends we expect to see in 2018 and, more importantly, our advice on how to manage them. Customers Will Contact You On Social Media.

2018 63

2018 Social Media E Commerce E-support 63

Grade.us

NOVEMBER 2, 2018

Social media's not going away any time soon. 2018's Best Social Media Marketing Blogs. These blogs are consistent providers of top-notch social media content. Social Media Explorer. Social Media Today. Social Media Biz. Ignite Social Media.

Social Media 32

Social Media 2018 Blog Article 32

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media 2019 Brands 2009 40

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media 2019 Brands 2009 40

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media 2019 Brands 2009 40

ShepHyken

MAY 28, 2018

Is Your Social Media Customer Service Helping or Hurting Your Customer Experience? ICMI) We’re almost to the mid-point of 2018, and it still amazes me that many brands either have no social customer service or ineffective social customer service. by Sue Duris. This article highlights a recent J.D.

2018 77

2018 Article Customer Service Loyalty Programs 77

NetBase

SEPTEMBER 24, 2019

The NetBase Social Media Industry Report 2019: Global Beauty Brands shares popular brand insight, which will inform your efforts as we head into the most wonderful time of the year for retailers: the holidays! And it offers an exploration of a variety of beauty brands’ online activity, particularly on social media.

Social Media 40

Social Media 2019 Brands 2024 40

Lumoa

DECEMBER 19, 2023

These algorithms classify the sentiment as positive, neutral, or negative, providing valuable insight into customers’ feelings. Using NLP algorithms like RNNs and LSTMs , it analyzes vast textual data from social media and news to spot emerging topics and sentiment shifts.

Social Media 83

Social Media Feedback Banking Automotive 83

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. Whether via social media, websites, or online communities, companies can gather a massive amount of digital data on their customers. customer exhibitors at MWC 2018: Verto Analytics. 360-degree view of your customer.

2018 84

2018 Customer Service Multi-Channel Document 84

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. Whether via social media, websites, or online communities, companies can gather a massive amount of digital data on their customers. customer exhibitors at MWC 2018: Verto Analytics. 360-degree view of your customer.

2018 84

2018 Customer Service Multi-Channel Document 84

CSM Magazine

JANUARY 19, 2018

Could social media be realizing its true calling as the ultimate customer service channel? Power, overall satisfaction is highest when customers ask questions or make requests of their wireless carriers via social media. The 2018 U.S. Wireless Customer Care Full-Service Performance Study—Volume 1 and the 2018 U.S.

Wireless 49

Wireless Social Media Customer Service 2018 49

NetBase

OCTOBER 21, 2019

What dictates consumers’ media consumption habits? And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. TV Networks.

Entertainment 40

Entertainment Social Media 2019 Sports 40

GetFeedback

NOVEMBER 7, 2019

Constant online interaction and social media engagement has piqued our need for visual stimulation and trained us to assimilate more imagery than ever before. A 2018 study by Marketing Dive showed that 75% of Gen Z shoppers (those between the ages of 18 and 25) turn to eCommerce to make most purchases.

Social Media 249

Social Media Competitive Advantage 2016 2018 249

NetBase

OCTOBER 12, 2018

You know Social Media Analytics are important – yet 81% of executives surveyed don’t feel their company is using social to its full potential. We talked about 11 social media metrics worth mastering in a recent Adweek webinar. 2018 Consumer Experience Analytics Report Reveals Gaps Brands Must Fill.

Social Media 49

Social Media Metrics Webinar Airlines 49

SurveySparrow

MARCH 19, 2024

Video Marketing for Lead Generation According to CISCO, between 2018 and 2023, 82% of internet traffic came from video viewing or downloading. Videos can help your lead generation by: Boosting social engagement: Videos are easy to consume, especially on social media. Sharing videos on social media will boost your reach.

Marketing 95

Marketing Social Media Demo B2B 95

Lumoa

JANUARY 9, 2018

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018?? 2018 will be the year of CX and AI.? How to overcome those challenges?

2018 141

2018 Customer Experience Competitive Advantage 2017 141

Lithium

JUNE 11, 2019

In that brief moment of time, there were likely a dozen changes that hit the world of social media, causing you to change – in big ways or small – how you go about your day-to-day. And because you wade in the social media waters every day, you know just how quickly the rules of engagement can change.

Social Media 40

Social Media Customer Engagement Engagement Customer Care 40

Lithium

JUNE 11, 2019

In that brief moment of time, there were likely a dozen changes that hit the world of social media, causing you to change – in big ways or small – how you go about your day-to-day. And because you wade in the social media waters every day, you know just how quickly the rules of engagement can change.

Social Media 40

Social Media Customer Engagement Engagement Customer Care 40

Lithium

JUNE 11, 2019

In that brief moment of time, there were likely a dozen changes that hit the world of social media, causing you to change – in big ways or small – how you go about your day-to-day. And because you wade in the social media waters every day, you know just how quickly the rules of engagement can change.

Social Media 40

Social Media Customer Engagement Engagement Customer Care 40

Eptica

NOVEMBER 7, 2018

Date: Wednesday, November 7, 2018 Author: Olivier Njamfa - CEO & Co-Founder 3 ways to deliver real value from Voice of the Customer insight. Published on: November 07, 2018. Fail to act quickly and they’ll simply leave for a rival – probably after complaining on social media and to family and friends.

Customer Insights 66

Customer Insights Insights E Commerce Social Media 66

Michel Falcon Experience

JANUARY 16, 2018

Respond to customers on social media, get in the trenches, learn what’s happening on a daily basis, and use that data to build better systems and processes, to build your customer experience. .” Leaders in companies, I challenge you, once a month or once a quarter, get into your business, and act like a front line employee.

2018 128

2018 Customer Experience Social Media Multi-Channel 128

Comm100

FEBRUARY 5, 2018

Social Media Software. From customer relationship management (CRM) software to knowledge base and social media tools — it almost seems harder to find a software solution that isn’t considered a customer engagement tool than one that is. How each visitor found their website (through a search engine, social media, etc.).

Social Media 48

Social Media Customer Engagement Engagement Marketing 48

NetBase

OCTOBER 5, 2018

The 2018 Consumer Experience Analytics Report highlights the ways brands are on target – and the areas where they need to better their aim. For now let’s talk about why surveys don’t provide the best consumer insights. What brands need to gain accurate insights into what consumers really want, is social sentiment.

2018 45

2018 Consumers Brands Social Media 45