Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. Personalization comprises four key strategic initiatives.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Airlines 52

Thematic

OCTOBER 30, 2024

Enhance specific elements of customer experience VoC analysis can help retail stores make targeted improvements that ensure a more satisfying customer experience. Direct customer feedback can provide actionable insights that help retailers enhance loyalty programs.

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

Currency Alliance

MAY 20, 2024

Consumers used to show loyalty to their main bank more or less by default. Now, forward-thinking banks are urgently considering how to keep their payment cards top-of-wallet and expand the stickiness of their relationships with customers over the next decade. which many banks also provide.

Banking 52

Banking Loyalty Loyalty Programs Travel 52

Kitewheel

FEBRUARY 11, 2020

Include one or two skip-the-queue passes when new customers sign up for your loyalty program and download your app. This allows customers to try the service, to know that it is exclusive but not unobtainable. It has the added benefit of having them download your app for future experiences.

Airlines 52

Airlines Loyalty Programs Travel Download 52

ReviewTrackers

MAY 8, 2017

Customer experience (CX) — defined as “the cumulative impact of all interactions and experiences between your business and the customer, at every touchpoint across the entire customer journey, and viewed entirely from your customer’s perspective” — has become one of today’s most important business benchmarks.

2017 50

2017 Events Customer Experience Customer Journey Mapping 50

Oracle

JANUARY 16, 2018

Tech Trend: Customer experience technologies will need to play a key role in how brands create and manage their customer advisory boards. Think of it as the next generation of both the online facilitated brand community and a loyalty program working in concert. Prediction #3: Competition to own the customer interface.

2018 52

2018 Customer Experience Net Promoter Score Innovation 52

delighted

JUNE 1, 2022

A steady stream of orders from your existing customer base stabilizes your cash flow. bank, 82% of failed businesses cited cash flow as a factor in their collapse. It also doesn’t consider whether your existing customers will be customers in the future. Active customers could become inactive and cause inaccurate figures.

Net Promoter Score 74

Net Promoter Score Customer Retention Loyalty Customers 74

John Paul

JULY 17, 2018

Premier worldwide leader in loyalty solutions and brand hospitality to serve Asia Pacific clients across banking, luxury, technology, automotive, FMCG and hospitality sectors.

Leadership 40

Leadership Automotive Hospitality Travel 40

TechSee

FEBRUARY 12, 2018

This will enable you to extract actionable insights from your customer data and capitalize on the information available to you. While this may seem daunting, there is no better time than the present to get started on the customer journey. customer exhibitors at MWC 2018: Verto Analytics.

2018 84

2018 Customer Service Multi-Channel Document 84

TechSee

FEBRUARY 12, 2018

This will enable you to extract actionable insights from your customer data and capitalize on the information available to you. While this may seem daunting, there is no better time than the present to get started on the customer journey. customer exhibitors at MWC 2018: Verto Analytics.

2018 84

2018 Customer Service Multi-Channel Document 84

InMoment XI

SEPTEMBER 1, 2022

Why Is Customer Retention Important? Regardless of the industry you’re in, retaining your customers should be one of the top four goals of your overall business (alongside acquiring customers, increasing customer lifetime value via cross-sell and upsell efforts, and reducing operating costs). Eliminate Customer Friction.

Customer Retention 260

Customer Retention Telecommunications Customer Journey Mapping Retail 260

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. The customer experience has evolved. Why hasn’t loyalty? Customer singular.

Loyalty Programs 52

Loyalty Programs 2025 Loyalty Multi-Channel 52

Currency Alliance

NOVEMBER 15, 2021

Because each customer segment will respond differently to available loyalty incentives, tailoring the customer experience by segment across channels is essential to maximize ROI. Millions of longstanding loyalty programs are testament to the fact that loyalty marketing can be optimized for the benefit of all stakeholders.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Touchpoint Hotels 52

BirdEye

SEPTEMBER 11, 2023

Positive customer experiences allow businesses to charge premium rates for their products and services. Apple) High-quality customer experience helps businesses grow loyalty programs and referral campaigns, lowering customer acquisition and retention spending.

Customer Experience 115

Customer Experience Social Media Multi-Channel Omnichannel 115

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty 2020 Loyalty Programs Travel 64

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. Kudos to them.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Lumoa

JUNE 26, 2023

Personalize all channels Final Thoughts What is omnichannel marketing customer experience? Omnichannel marketing customer experience is a strategy that integrates all marketing touchpoints – both offline and online – to create a seamless customer journey. Want to further boost your customer experience?

Omnichannel 83

Omnichannel Customer Experience Net Promoter Score Social Media 83

Currency Alliance

MAY 9, 2022

So, to demonstrate some progress, many organizations have pursued initiatives that are only cosmetic in nature while not truly taking advantage of what digital transformation enables: namely that customer journeys, partnerships, trading ecosystems, etc. There is not even an effort in the loyalty sector to set standards.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

MARCH 21, 2019

Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Points Bank. Loyalty Rules Engine. This analogy must also be true of software companies that deliver loyalty program management systems.

Loyalty 58

Loyalty Banking Loyalty Programs Hotels 58

Currency Alliance

NOVEMBER 14, 2019

Nobody in loyalty could have missed The Times’ headline in October, about the Committee for Climate Change (CCC) proposal to start taxing frequent flyer programs (FFPs), or even to shut them down, under the assumption that they increase flying. Nonetheless, the legacy loyalty points bank kept them from innovating more quickly.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty Touchpoint ROI 52

Currency Alliance

MAY 19, 2021

Any brand can embrace headless loyalty services quickly and easily – even if you already have millions invested in an aging loyalty program. Since Currency Alliance operates in the loyalty sector, I can speak with more confidence about loyalty. Extending Loyalty Commerce. Dynamic Accrual and Redemption.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

ClearAction

MAY 28, 2015

When you connect the feedback dots, you make things better for all customers, not just one at a time. Q: Can companies turn their customer experience reputation around? An example is Suntrust Bank , who saw the financial meltdown in 2008 as an opportunity to see how they could rebuild trust with their customers.

Customer Experience 110

Customer Experience Social Media 2008 Customer Experience Management 110

ClearAction

AUGUST 21, 2016

When you connect the feedback dots, you make things better for all customers, not just one at a time. Q: Can companies turn their customer experience reputation around? An example is Suntrust Bank , who saw the financial meltdown in 2008 as an opportunity to see how they could rebuild trust with their customers.

Brands 54

Brands Customer Experience Social Media 2008 54

LiveChat

DECEMBER 27, 2016

Check out the post about The Magic of Customer Experience: Lessons from Disney on How to Improve the Customer Journey. There’re a lot of aspects which you can improve in your already existing customer relationship marketing. How to improve your customer relationship marketing. Loyalty programs.

Marketing 51

Marketing Social Media Loyalty Programs Customer Centricity 51

ProProfs Chat

DECEMBER 17, 2021

To assist the in-app feedback process, Apptentive equips you with real-time data on customer behavior. Related Read: How To Build A Customer Loyalty Program. This in-app feedback tool provides a medium to hear from your customers to make informed decisions for improving your app experience. Source: Instabug.

Feedback 52

Feedback Roadmap User Experience Insights 52

SurveySparrow

SEPTEMBER 20, 2022

An organization is responsible for the happiness of its employees and customers. If you could keep doing that consistently, you can easily make bank. The customer. Every customer who is an ambassador of your brand will be pivotal to your business’s success. Want to measure your customer satisfaction score?

Customer Success 52

Customer Success Airlines Net Promoter Score Advertising 52

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have. referring friends.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

MARCH 9, 2021

After 2015, brands gained access to technologies that allowed them to become customer-centric, and to deliver a browsing/shopping experience that facilitates a more enjoyable customer journey. Loyalty is embedded in those journeys in new and increasingly different ways.

Loyalty 59

Loyalty Customer Engagement Engagement Banking 59

Currency Alliance

AUGUST 16, 2019

Loyalty programs once enabled relatively personalized marketing. From a standing start of zero customer data some 20 years ago, brands became able to incentivize desired behaviors in highly-predictable customer segments. Now, think about the full range of a customer’s spending. And others are loyalty brands.

Loyalty 40

Loyalty Insights Brands Loyalty Programs 40