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Understanding the Importance of Social Media Marketing

InMoment XI

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

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Using Omnichannel Contact Center to Drive Customer Satisfaction

InMoment XI

An omnichannel contact center is a customer service model that integrates and manages various communication channels in a unified and seamless manner. In an omnichannel contact center, customers can interact with a business through channels such as phone calls, emails, chat, social media, and more.

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Your A-Z guide about social media reputation management 

BirdEye

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

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Social Media is Bad for Customer Service

Bill Quiseng

Social media is bad for customer service. Whether ranting or raving, customers are telling stories online about businesses whether those businesses are listening or not. But I am not against monitoring social media or using it as a responsive customer service channel. Texting is one-way communication.

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7 Effective Ways to Collect Customer Feedback through Social Media

GetFeedback

But one sometimes overlooked method of collecting feedback is by meeting your customers where they are— distributing surveys through social media. . Why social media is a gold mine of customer feedback. billion people use social media. . billion people, many are your customers. .

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Hotel Reputation Management: Boost Guest Satisfaction and Online Ratings

InMoment XI

With the increased usage of online review platforms and social media, guests hold unprecedented power to shape public perception. During their stay, encourage guests to share their experiences on social media and review platforms. Hotel reputation management has never been more important.

Hotels 260
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Choosing the Best Text Analysis Software for Your Business

InMoment XI

Text analysis has become a critical component of analytics and business intelligence, enabling companies to derive meaningful information from unstructured data sources such as emails, social media, online reviews, and more. Examples: Ingesting social media data to detect emerging trends.