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Text Mining: Everything You Need to Know

InMoment XI

In today’s data-driven world, businesses generate and accumulate vast amounts of text data from various sources, including customer feedback , social media, emails, and internal documents. Visualization: Presenting the findings in a comprehensible format using graphs, charts, and dashboards.

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Your A-Z guide about social media reputation management 

BirdEye

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

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Spotlight, by InMoment: Supercharging CX with AI

InMoment XI

Spotlight’s power lies in its ability to analyze both historical customer experience data and real-time data sources like social media and reviews. Spotlight’s integrated approach provides a comprehensive view, turning past and present data into powerful, actionable insights for immediate strategic impact.

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The ultimate guide to brand salience

BirdEye

Strong brands with high brand salience become the preferred choice for consumers when presented with alternatives. Brand salience helps businesses measure customer loyalty and understand their purchase preferences. Brand salience boosts brand loyalty The more customers remember and use a product, the more attached they become.

Brands 104
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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

Behaviorally Behavioral segmentation divides the market based on consumers’ purchasing behavior, product usage, brand loyalty, benefits sought, occasions, and readiness to buy. Disadvantages of Market Segmentation While market segmentation offers numerous benefits, it also presents certain disadvantages and common pitfalls.

Marketing 260
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Bilingual Customer Support: Where Live Agents and AI Coincide

BlueOcean

Without it, you risk taking a hit to your CSat scores, your brand loyalty, and your bottom line. Data from ICMI also reveals that 76% of call center professionals believe bilingual support improves the customer experience, brand loyalty, and customer satisfaction. But what mix of live agents versus AI is best for your business?

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Millennial Generation Customer Service – The Ultimate Guide

TechSee

According to a survey by Desk.com , 25% of millennials expect to get a response within 10 minutes after reaching out for customer service via social media. Let’s be friends: Millennials are highly invested in their social networks, choosing to share their lives with friends and strangers on Facebook, Instagram and Snapchat.