InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

Retail 260

Retail Customer Experience Social Media NPS 260

InMoment XI

MARCH 6, 2024

While brands may be able to capture the interest of their audience with low prices, catchy slogans and marketing visuals, compelling sales pitches, or savvy social media campaigns, the ultimate differentiator is superior customer experience. “We We see our customers as invited guests to a party, and we are the hosts.

Customer Experience 260

Customer Experience Social Media Customer Centricity Feedback 260

BirdEye

DECEMBER 26, 2023

Every business owner wants to expand and invest in newer markets. By monitoring customer signals and feedback, you can know your standing in the market and try to become the #1 choice against all odds. What factors influence brand salience? Brand awareness helps your brand build and establish a strong presence within the market.

Brands 105

Brands Social Media Competitive Advantage Measurement 105

InMoment XI

FEBRUARY 29, 2024

An example of local SEO in action is when someone searches for a specific service or product with a location-based query, such as “plumber near me” or “coffee shop in Dallas.” Here’s how to implement a local content marketing strategy effectively: 1.

Events 260

Events Social Media Management 2024 260

BirdEye

AUGUST 25, 2023

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. But these platforms hold the potential to be so much more, when combined with social shopping. You can turn your social media audience into customers without them having to leave the platform at all.

Social Media 98

Social Media E Commerce Advertising 2025 98

Experience Investigators by 360Connext

NOVEMBER 7, 2023

The answer and best strategies are backed by science and decades of social behavior. Customers need to gain a clear value from your product or service, believe your brand is an authority in your space, and trust you with their time, money, and data. Are there customer feedback insights or reviews that express product quality concerns?

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

BirdEye

NOVEMBER 30, 2023

With the right travel agency marketing strategy, travel agents and businesses can attract the ideal client to their business and grow rapidly. This blog post is the complete guide for travel agencies to unlock opportunities, grow their business, and use the best marketing strategies to reach their clients.

Travel 110

Travel Marketing Social Media Hotels 110

BirdEye

NOVEMBER 30, 2023

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

Social Media 116

Social Media Management Brands Communication 116

CSM Magazine

APRIL 25, 2024

In today’s fast-paced market, businesses across the UK face numerous hurdles in attracting and retaining customers. With the advent of digital technology and social media, customer expectations are higher than ever. Stay Ahead With Market Research Regular market research is vital.

Social Media 52

Social Media Multi-Channel Touchpoint Customer Centricity 52

BirdEye

MARCH 29, 2024

If you manage social media accounts, you know that keeping up with Instagram’s ever-changing algorithm can be challenging. The benefits of leveraging Instagram Collab posts Instagram collab posts are ideal for businesses, creators, and influencers to widen their reach, promote partnerships, and launch co-branded projects.

Social Media 59

Social Media Innovation Brands Engagement 59

BirdEye

MARCH 11, 2024

According to a recent survey by Birdeye, 79% of businesses produce their social media content in-house, underscoring the necessity of arming these businesses with the proper tools and strategies for success. How to leverage hashtags for event marketing? And one of the best ways is the hashtag marketing.

Social Media 72

Social Media Events Connections Engagement 72

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. TikTok is becoming more than just a social platform. Social audio is somewhere in the middle.

Social Media 97

Social Media 2023 2022 2026 97

BirdEye

JANUARY 19, 2023

Social listening and social monitoring are often used interchangeably, but there are some big differences between the two. By understanding these differences, companies can create highly effective marketing strategies and gain a better understanding of their social media presence.

Social Media 98

Social Media Brands Information Feedback 98

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

BirdEye

MARCH 17, 2023

Social listening is an essential tool for businesses looking to stay ahead of the competition and gain a better understanding of their customers and prospects. By monitoring conversations on social media, companies can identify opportunities to engage with potential customers and get real-time feedback about their products or services.

Social Media 98

Social Media Feedback Insights Brands 98

BirdEye

MAY 15, 2023

Social selling is the process of cultivating relationships with prospective customers using social media. In this blog post, we take you through the most important social selling concepts you need to leverage this strategy for your business. Table of contents What is social selling?

Social Media 97

Social Media B2B Multi-Channel Sales 97

BirdEye

JANUARY 25, 2024

Reviews can also be repurposed for various channels and become one of your best marketing tools. But constantly compiling positive excerpts and turning them into tailored social media posts is hugely labor intensive. Why automate social sharing of reviews? Why automate social sharing of reviews?

Social Media 110

Social Media Brands Multi-Channel Demo 110

BirdEye

MAY 24, 2023

According to research, up to 78% of marketing experts agree word of mouth is the ultimate strategy to get more leads. Many marketers agree it’s one of the most effective ways to promote a business. Customer referral Your existing customer base is one of your most valuable marketing and sales resources when it comes to referrals.

Social Media 98

Social Media Reference Sports Sales 98

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel ROI 98

ShepHyken

NOVEMBER 1, 2022

Shep Hyken interviews Tim Hughes, co-Founder and CEO of DLA Ignite , and co-author of Social Selling: Techniques to Influence Buyers and Changemakers. He shares how organizations can establish a strong digital brand identity, share knowledge, and create lasting relationships with their customers through social media platforms.

Social Media 118

Social Media Competitive Advantage Books Brands 118

BirdEye

NOVEMBER 21, 2023

In some ways, the transformative process of gem cutting is similar to the journey of jewelry store marketing. You must get clear on who you’re marketing to, win their trust, and convince them to purchase. Table of contents What is jewelry store marketing? The tricky part is that there’s no “right” way to do it.

Marketing 111

Marketing Social Media Advertising Events 111

BirdEye

MAY 10, 2023

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? Content marketing Attract potential clients and generate revenue with high-value content.

Marketing 98

Marketing Social Media Advertising Reference 98

BirdEye

SEPTEMBER 12, 2023

We live in times that demand every business to have some presence on at least 2-3 social media platforms. You can no longer afford not to have a social media strategy for your business. There is heavy competition among brands on social media. Table of contents Why is social media marketing important?

Social Media 105

Social Media Measurement Brands Leadership 105

BirdEye

JULY 3, 2023

According to a marketing industry report released in 2022, the affiliate marketing industry grew by 47% between 2018 and the end of 2021. This industry is slated to continue to grow, with recent projections predicting that the affiliate marketing industry is likely to grow from $13 billion in 2022 to $15.7 billion by 2023.

Sales 98

Sales Marketing Social Media Blog 98

SurveySensum

APRIL 8, 2024

Define Your Niche and Target Audience Defining your niche and understanding your target audience is foundational to distinguishing your business in a crowded market. This involves innovative product design, superior customer service, or a unique approach to solving market problems.

Social Media 52

Social Media Advertising Feedback Insights 52

BirdEye

FEBRUARY 27, 2024

To compete in this complex market and capture audience attention, dealership brands must put their best foot forward. Popular dealership advertising strategies include social media advertising, pay-per-click advertising, video ads, audio streaming, etc. The car dealership industry is a fast-paced game.

Advertising 64

Advertising 2024 Automotive Social Media 64

SurveySparrow

APRIL 24, 2024

With the rise of online reviews, social media, and digital feedback, even small businesses need to put their best foot forward. Online Reputation Management (ORM) is a strategy for influencing, monitoring and managing the online perception of a business or individual. What is Online Reputation Management?

Management 52

Management Social Media Feedback Brands 52

BirdEye

OCTOBER 10, 2023

Your business’s online reputation could be the difference between online marketing success and defeat, as a single negative review could damage your reputation beyond repair. Your retail business actively takes steps to influence what people online see, think, and experience when communicating with your brand.

Retail 111

Retail Management Social Media Multi-Channel 111

BirdEye

NOVEMBER 21, 2022

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

Social Media 98

Social Media Definition Multi-Channel Metrics 98

Retently

FEBRUARY 21, 2024

surveys are critical tools for uncovering this information, directly influencing your marketing strategy and budget allocation. surveys provide actionable insights into the effectiveness of marketing strategies and boost engagement by truly valuing the voice of the customer. How did you hear about us?” How Did You Hear About Us?”

Social Media 78

Social Media Advertising Events Insights 78

BirdEye

JULY 13, 2023

billion people are active on social media worldwide. Using social media platforms is one of the quickest ways to boost your brand’s visibility and success. That’s why it’s critical for companies to embrace social media optimization strategies. Table of contents What is social media optimization?

Social Media 98

Social Media Advertising Return on Investment Brands 98

ShepHyken

MARCH 2, 2021

The Perks of Influencer Marketing. Using Social Media to Build an Engaging Customer Experience. Shep Hyken interviews Elma Beganovich, founder and COO of A&E Digital Marketing. They discuss the importance of influencer marketing in the customer experience. It starts with social media.

Social Media 93

Social Media B2B Advertising Marketing 93

BirdEye

MARCH 5, 2024

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.

Social Media 59

Social Media Multi-Channel Insights Brands 59

BirdEye

DECEMBER 8, 2023

Corporate reputation is the overall impression of a company that its stakeholders, including customers, employees, investors, and the general public, have formed over time based on its actions, communications, brand perception , and the quality of its products or services. Do people think they’re getting their money’s worth?

Management 116

Management Social Media Brands Consulting 116

BirdEye

MARCH 8, 2024

Are you looking to expand your business and accelerate growth, yet find yourself stuck as every cheat sheet seems to skirt around the actual methods for increasing your social media followers? Social media is vital for every business, beginning with the crucial step of increasing your follower count on each platform.

Social Media 59

Social Media Multi-Channel E Commerce Engagement 59

BirdEye

AUGUST 21, 2023

Social media is an important part of every business’ content strategy. But just including social media in the strategy may not be enough. Businesses must understand the value it can bring in boosting brand awareness, domain authority, and revenue for your business, especially with social media SEO.

Social Media 98

Social Media Multi-Channel E Commerce E-support 98