Remove 2013 Remove Customers Remove Marketing Remove Sales
article thumbnail

K.I.S.S (Keeping it Simple Stupid)

CloudCherry

Customer service should be simple right? In his discussion with CloudCherry’s James Gilbert, Matt shares insights from his co-authored book, “The Effortless Experience,” a title that pretty simply sums up what customers want. In this capacity, he has responsibility for product strategy, product management, and product marketing.

2013 244
article thumbnail

The Value of Customer Experience

Experience Investigators by 360Connext

This Best of 360Connext post was part of the Customer Experience Professionals Association’s 2013 Customer Experience Day celebration. What’s the value of customer experience? Whether by your customers or from within your organization, the value of customer experience can be measured in so many ways.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Benefits of Having Human Customer Service Representatives in the Shipping Industry

CSM Magazine

AI-powered chatbots have made significant progress in customer service over the years. Although digital customer service solutions can be quick and efficient, they often offer generic and automated responses that are not personalised to individual customers.

article thumbnail

SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Earlier this month, Thomasz Tungaz, a venture capitalist at RedPoint, published a blog titled “Why your SaaS Startup Needs a VP of Customer Success Sooner than you Might Think”.

article thumbnail

Improve Your Brand Image by… Losing Subscribers!?

Experience Investigators by 360Connext

We know this technique as the peak-end rule , which not only helps retain customers after things go awry, but often has the power to forge stronger loyalty from an otherwise bad experience. Letting customers call the shots. Michaels put some real thought into this- not as an exit point, but as an important customer touchpoint.

Brands 266
article thumbnail

Spooky Calls-To-Action For Converting Visitors

Experience Investigators by 360Connext

They not only manage NOT to scare customers away, but even better- they spook customers into taking the next step. With some word craftiness, you can create impactful CTAs that won’t scare customers away. How can you leverage your customers’ fears to increase conversions? Added by Anne Reuss on Aug 05, 2013.

2013 197
article thumbnail

In Retail? Here’s How to Use Proximity Marketing to Elevate Your Brand

Optimove

Cultivating a winning brand/consumer relationship means creating a unified customer experience across both the digital and the physical, creating magical micro-moments that customers love. Proximity marketing. What exactly is proximity marketing? And one of the optimum ways to do this?

Retail 52