article thumbnail

Nike versus Adidas: Who will win the digital transformation race in apparel retail?

Alida

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. Nike: Making apparel retail personal. Great minds think alike—even fierce competitors. It’s also prioritizing direct-to-consumer sales.

Apparel 153
article thumbnail

How Technology is Revolutionizing the Apparel Industry

Oracle

apparel industry market is the biggest in the world, according to Statista. Here are 4 ways newly introduced tech is revolutionizing how apparel is made, sold, and worn. Smart apparel. The post How Technology is Revolutionizing the Apparel Industry appeared first on SmarterCX. Tech tailors. Sayonara, shoelaces.

Apparel 92
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Forrester’s Digital Go-To-Market Review: Apparel and Footwear

Forrester's Customer Insights

Forrester’s latest Digital Go-To-Market Review evaluates 27 brands in the apparel and footwear sector to see how well they are positioned to thrive independently.

Apparel 49
article thumbnail

3 notable trends in the retail apparel industry

Alida

Apparel companies are hanging by a thread as consumers spend less money on stocking their closets , preferring to express themselves through social media rather than by what they wear and favoring weekend getaways over new clothes. Apparel companies might want to stop trying to be all things to all people. Take a tailored approach.

Apparel 82
article thumbnail

Jeans Solutions Upgraded with JDE Apparel Management

Circular Edge

To optimize Apparel Management solution, JD Edwards Warehouse solution, 3PL fulfillment integrations Koos Manufacturer upgraded with Circular Edge Successfully implemented Oracle JD Edwards Apparel Management solution in the US (a first). Koos Manufacturing, Inc.

Apparel 40
article thumbnail

Experiential retailing is the next big thing in activewear

Alida

If the rumor is true, Amazon will challenge industry leaders like Nike, Lululemon and Under Armour in the $44-billion active apparel market. Sales in athletic apparel rose 12 percent in 2016 , according to the market research firm NPD, as more consumers wear their workout clothes outside the gym. Photo: Bloomberg.

Retail 167
article thumbnail

Connect customer feedback to your target audience with HappyOrNot Demographics

Happy or Not

For example, let’s say you’re an apparel retailer and your target customer segment is young adult females. I’m excited that we can now bring this unique innovation to market and help our customers with much deeper insights about their customers and visitors and what might be driving loyalty”. s ays Kenneth G. How does it work?