Beyond Philosophy

APRIL 30, 2015

Keeping Customers is cheaper than getting new ones. Customer loyalty and retention are goals for most organizations as a result. In the past, some companies’ modus operandi to build their loyalty involved a loyalty card with additional benefits. So now what do we do to build Customer Loyalty?

Loyalty 117

Loyalty Rewards Programs Loyalty Programs 2010 117

Beyond Philosophy

NOVEMBER 10, 2014

Being Customer-Centric requires rewarding those that contribute to Customer-Centricity. Too many organizations are still not rewarding Customer Experience improvement because they don’t measure it. Focusing on rewarding these, however, is not conducive to Customer Centricity.

Net Promoter Score 118

Net Promoter Score Customer Experience CEM Customer Centricity 118

ijgolding

SEPTEMBER 21, 2015

As recently as June 2015, I wrote a review of the new offering from Chief Customer Officer ‘guru, Jeanne Bliss – (Chief Customer Officer 2.0) The book has been designed to specifically do the following: ‘Inspire’ – through the sharing of stories and their underlying customer centric philosophy.

Books 91

Books Brands Customer Experience Chief Customer Officer 91

Beyond Philosophy

NOVEMBER 6, 2014

Customer centricity requires strategy to cultivate a culture that puts the Customer at the center of everything you do. As the third in our series of nine posts looking at the different parts of the organization contributing to Customer centricity, let’s look at: Customer Strategy.

Net Promoter Score 163

Net Promoter Score Customer Centricity CEM Social Media 163

Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. He specializes in customer experience strategies, customer service engagement, and loyalty.

Customer Experience 115

Customer Experience Consulting Books Customer Experience Professionals 115

Beyond Philosophy

JULY 14, 2015

This method is not the way to set up a relationship that is open and honest with your current and future customers. 2: Your Customer retention plan includes penalties or fines if they want to end the relationship. However, Customer Centricity puts the Customer first, not the organization.

Customer Relationships 146

Customer Relationships Net Promoter Score Customer Centricity Webinar 146

Beyond Philosophy

JANUARY 23, 2015

Daniel Pink is a host of Crowd Control and wrote several books on human behavior. Celebrating the launch of this new eBook, I am hosting a LIVE webinar focusing on what it takes to evoke the best emotions from your Customer Experience and the vital role of the conscious and subconscious experience with real-world examples.

CEM 126

CEM Books Webinar Leadership 126

Beyond Philosophy

MARCH 5, 2015

There have been many great stories in the past couple of months about airlines doing what was right by their Customers. We can all learn a little about Customer centricity when we look at these examples from three major carriers in the US. Southwest Attacks Its Late Problem Head-on with Its Customers.

Airlines 132

Airlines Net Promoter Score Transportation CEM 132

SurveySparrow

JUNE 28, 2023

Personalization is no longer a mere option but an imperative for businesses in today’s customer-centric world. It offers a unique, tailored experience that goes beyond a transaction, making customers feel valued and understood. Through its loyalty program, Starbucks rewards customers based on their purchasing habits.

Customer Experience 52

Customer Experience Healthcare Competitive Advantage E Commerce 52

Beyond Philosophy

OCTOBER 28, 2014

All the little parts along the way in your experience are what make a Customer experience Customer-Centric. Putting the Customer first in everything you do applies to every part of your organization, from the way you greet them to the way you bill them. Conclusion: Customers want it, whether you want to do it or not.

Net Promoter Score 120

Net Promoter Score Customer Experience Customer Centricity CEM 120

SurveySensum

NOVEMBER 3, 2023

That’s the power of good customer service! 64% of business leaders say that customer service has a positive impact on their company’s growth, and 60% say it improves customer retention. – Zendesk This emphasizes the importance of delivering exceptional customer service to drive growth, increase revenue, and more.

2024 52

2024 Customer Service E Commerce E-support 52

Beyond Philosophy

NOVEMBER 10, 2014

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. Keeping Customers results in a high increase in value.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience 2014 164

Beyond Philosophy

OCTOBER 14, 2014

How a customer feels about the company is an integral part of their loyalty to it. So to have trust, then your Customer Experience needs to include ways to build feelings of safety and acceptance to give customers the confidence in your organization that they need to form loyalty to you. Which ones do poorly?

Net Promoter Score 102

Net Promoter Score CEM Books Customer Retention 102

Beyond Philosophy

OCTOBER 21, 2014

Having a Customer-Centric culture doesn’t happen by accident. It takes a lot of work and concentration to create a deliberate Customer experience from all the parts of your organization. The reason you are delivering the Customer experience you do today is because of the way the organization is.

Social Media 92

Social Media Customer Centricity Books Culture 92

ijgolding

NOVEMBER 9, 2014

What makes it even more annoying is the fact that the issues experienced in this story and others are all about the execution of the Customer Experience – not the quality of the product. Anyway, after calling someone back and holding, I managed to get the package reduced to that of a new customer (aren’t I lucky!)

Customer Experience 126

Customer Experience Customer Centricity Customer Journey Books 126

Wootric

DECEMBER 8, 2019

At a time when customer retention is the name of the game, Customer Effort Score has gained ground as a CX metric for good reason. Research indicates that when evaluating customer interactions with a product or service, Customer Effort Score, more than CSAT, or even NPS, is the strongest predictor of customer loyalty.

Effort Score 59

Effort Score Net Promoter Score Metrics Healthcare 59

Beyond Philosophy

DECEMBER 23, 2014

If you can figure out what the something else is, what is happening in either of these top two squares, you can fix this situation to the satisfaction (and delight) of the Customer. Institute a Customer-Centric focus, not an operational focus. Read more about the book and register for the webinar, here.

CEM 98

CEM Books Social Media Customer Centricity 98

Beyond Philosophy

OCTOBER 2, 2017

This happens when executives and managers blame poor customer retention on marketing or an ill-trained sales staff. And it happens in everyday customer interactions. Blaming someone else is a sure sign of a company that is inwardly focused instead of looking at ways to be more customer centric.

Customer Centricity 133

Customer Centricity Consulting Definition Measurement 133

Beyond Philosophy

NOVEMBER 11, 2014

Watch out this space as in a subsequent blog we’ll give advice on the different ways to change a habit… Blogs CEM CEO Conferences consultants consumer behaviour customer Customer Analysis customer behavior Customer Behaviour customer centricity customer emotions customer engagement Customer experience customer experience books customer experience (..)

Net Promoter Score 167

Net Promoter Score Marketing CEM Social Media 167

Beyond Philosophy

OCTOBER 21, 2014

Having a Customer-Centric culture doesn’t happen by accident. It takes a lot of work and concentration to create a deliberate Customer experience from all the parts of your organization. The reason you are delivering the Customer experience you do today is because of the way the organization is.

Social Media 68

Social Media Customer Centricity Books Culture 68

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization.

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Books 60

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization.

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Books 60

Beyond Philosophy

MARCH 12, 2015

Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s first organizations devoted to customer experience. Colin is an international author of four best-selling books and an engaging keynote speaker. To read more from Colin on LinkedIn, connect with him by clicking the follow button above or below.

CEM 166

CEM Customer Centricity Customer Experience Management Customer Retention 166

ProProfs Chat

DECEMBER 22, 2019

“Instead of focusing on the competition, focus on the customer,” Scott Cook. With the ever-changing scenario of business globalization, companies are thriving hard to retain their brand’s loyalty by creating cutting-edge product sales strategies. Increasing customer retention rates by 5% boost profits by 25% to 95%.

Customer Service 101

Customer Service Social Media Customer Retention Loyalty 101

Beyond Philosophy

NOVEMBER 3, 2014

Colin is an international author of four best-selling books and an engaging keynote speaker. To read more from Colin on LinkedIn, connect with him by clicking the follow button above or below. If you would like to follow Beyond Philosophy click here. Follow Colin Shaw on Twitter @ColinShaw_CX.

E Commerce 88

E Commerce Marketing Retail Books 88

Thematic

APRIL 3, 2024

By systematically collecting and analyzing this rich data, you gain insights that drive meaningful improvements across the customer journey. Enhanced Customer Experiences: Understanding customer expectations at every touchpoint allows you to design seamless, enjoyable experiences that increase brand loyalty.

Social Media 62

Social Media Feedback NPS Insights 62

SurveySparrow

SEPTEMBER 25, 2023

Consider this: A customer doesn’t just buy a product and vanish into the ether. They’re on a continuous journey with your brand, one that involves awareness, engagement, purchase, loyalty, and advocacy. Read More: 10 Best Customer Experience Books of All Time What Is the Customer Experience Lifecycle Model?

Customer Experience 52

Customer Experience E Commerce Social Media E-support 52

SurveySensum

JANUARY 26, 2024

Educational Resources : Provides webinars, case studies, and tutorials to help customers deepen their understanding of your product. Produce informative resources, such as how-to guides, e-books, blog posts, and tutorials. Seamless Transition : Ensure that the onboarding process is easy and seamless for your customers.

Customer Journey 52

Customer Journey Social Media Touchpoint Webinar 52

SurveySensum

SEPTEMBER 4, 2019

Believe it or not, the only predictor of customer loyalty is the overall study of customer behavior at various touchpoints and how customers are engaging with the brand. If you can measure the current customer love, then your business can improve and drive impact. And with good reason.

Customer Experience Management 70

Customer Experience Management Customer Experience Management Touchpoint 70

ShepHyken

OCTOBER 27, 2023

Implement Health and Wellness Initiatives With a growing focus on employee well-being, integrating health and wellness initiatives into your flexible workspace can significantly enhance the customer experience: Consider providing access to fitness facilities, yoga or meditation rooms Partner with wellness professionals to offer on-site services, (..)

Customer Experience 57

Customer Experience Workshop Sports Innovation 57

Beyond Philosophy

OCTOBER 29, 2014

Blogs Customer Experience CEM CEO Conferences consultants consumer behaviour customer Customer Analysis Customer Behaviour customer centricity customer emotions customer engagement Customer experience customer experience books customer experience industry customer experience management Customer Experience Program customer experiences Customer Loyalty (..)

Net Promoter Score 140

Net Promoter Score Customer Experience CEM Banking 140

Hello Customer

JUNE 16, 2022

To evaluate your current CX, you’ll need to capture data that lets you measure relevant customer experience metrics such as NPS, CSAT, or CES with a voice of the customer program. NPS (Net Promotor Score) gives you insight into customer loyalty. CES (Customer effort Score) gives you insight in your customer convenience.

Retail 52

Retail Customer Experience Omnichannel E-support 52

Beyond Philosophy

OCTOBER 24, 2014

Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s first organizations devoted to customer experience. Colin is an international author of four best-selling books and an engaging keynote speaker. To read more from Colin on LinkedIn, connect with him by clicking the follow button above or below.

ROI 75

ROI Net Promoter Score CEM 2014 75

Beyond Philosophy

JULY 7, 2015

When it comes to Customer loyalty and retention, most organizations want to appeal to the rational side of their Customers. What I know from over a decade in the Customer Experience game, however, is that rationality has less to do with it than you think. What Emotions Should the Customer Experience Evoke?

Net Promoter Score 113

Net Promoter Score NPS Loyalty Webinar 113

Pointillist

MARCH 20, 2020

By Stephanie Ventura Customer-centric enterprises are increasing their investment in technologies that enable teams to measure and improve CX, while achieving key business outcomes such as maximizing customer lifetime value, reducing costs and more. But, too often, customer data is locked in silos.

Customer Journey 70

Customer Journey Insights NPS Banking 70

Hello Customer

JUNE 16, 2022

To evaluate your current CX, you’ll need to capture data that lets you measure some customer experience metrics such as NPS, CSAT, or CES. These metrics give you more insight into customer satisfaction, effort, and loyalty. Build customer loyalty. And how do you make sure your customers stay loyal long-term?

Retail 52

Retail Customer Experience Omnichannel E-support 52

Comm100

MARCH 8, 2017

Through the eyes of Nasser, the areas of leadership, people skills, teamwork, gender equality, and customer service blend into a masterful understanding of corporate culture and the customer experience. Jeanne Bliss is the Founder and President of CustomerBliss , and the Co-Founder of The Customer Experience Professionals Association.

Customer Service 0

Customer Service Chief Customer Officer Customer Centricity Consulting 0