SurveySparrow

AUGUST 30, 2023

Are you skimming through the next set of books to add to your reading list? Our team sat down for 5 days and 6 nights to read the best customer experience books and curated the perfect list just for you! Why Read the Best Customer Experience Books? Firstly, let’s see why we must read customer experience books.

Books 52

Books Customer Experience Roadmap Loyalty 52

Beyond Philosophy

AUGUST 23, 2017

Many organizations measure their Customer Experience (CX) in the wrong way. It is how you measure it and it’s one of the fundamental failures of many CX programs. Measuring is a critical part of any effort to quantify progress (or failures) when you have a goal of improving your CX. How does one measure a concept?

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Measurement Loyalty Metrics Consulting 132

ShepHyken

MARCH 24, 2021

This is the first of a number of lessons I’ll be sharing from my newest book, I’ll Be Back: How to Get Customers to Come Back Again and Again. A few years back I wrote about the idea of measuring customer satisfaction versus customer behavior. Today’s lesson is about the exciting topic of measurement and data. You know it is!

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Measurement Net Promoter Score Customer Satisfaction Books 151

Beyond Philosophy

JULY 20, 2021

Today, I will share seven books that are an essential summer read for anyone in business. I hope that these books will make the same impact on you that they did on me. We shared these books on a recent podcast, chosen because we liked them a lot or, in some instances, because they changed our lives. This book changed my life.

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Books Consulting 2002 Entertainment 148

Experience Investigators by 360Connext

NOVEMBER 5, 2014

That’s why I was so intrigued when I read an article in the Chicago Tribune about how some organizations are encouraging employees to read everything from business books to novels to help promote understanding, empathy and career development. Maybe instead of books you recommend articles or blogs to discuss. Must-Read Classics.

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Books Customer Experience Net Promoter Score Culture 273

Beyond Philosophy

DECEMBER 11, 2020

I defined it for myself as the mix of rational and emotional parts of an interaction with a customer, which later became my first book, Building Great Customer Experiences (Palgrave Macmillan, 2002). Today, I will talk about five rules for measuring and managing customer emotions that we shared on a recent podcast. Sure, but….what

Measurement 174

Measurement Management Net Promoter Score 2002 174

Customer Bliss

AUGUST 8, 2019

So if you’re heading on vacation soon or relaxing as business slows down a bit, here are a few book suggestions for you to uplevel your own CX skills and that of your team. The following books should be in your arsenal for customer experience transformation. into a multi-billion dollar brand.

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Books Chief Customer Officer Hotels Customer Experience 143

ProProfs Chat

JUNE 30, 2020

To help you understand this essence and develop better customer service strategies, we’ve curated a list of some of the best customer service books below. These books can help you: Work towards better leadership strategies. Create better customer loyalty programs. Customer Service Books on Leadership. Author: Peggy Klaus.

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Books Customer Service Customer Satisfaction Loyalty 85

Beyond Philosophy

SEPTEMBER 2, 2019

When organizations talk about loyalty, what they mean is, “the customer gives me all of their business.”. Customers giving you all their business isn’t customer loyalty on its own. Customer loyalty is more than automatic or indifferent behavior. We discussed the two secrets to Customer Loyalty in a recent podcast.

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Loyalty Banking Loyalty Programs Net Promoter Score 141

Beyond Philosophy

AUGUST 9, 2019

Are You Using the Right Measures? Measuring your progress for your Customer Experience strategy is an essential aspect to your program’s success. In this episode of The Intuitive Customer, we discuss the importance of measuring Customer Experience correctly. This survey is an example of why VOC data measurement is flawed.

Measurement 104

Measurement Airlines Voice of Customer Books 104

Eptica

FEBRUARY 27, 2019

Date: Wednesday, February 27, 2019 Author: Pauline Ashenden - Marketing Manager 5 books to help you build trust across the customer journey. But with a huge range of books now available, and a limited amount of time, how can you ensure you are reading the most important titles for your business and career?

Books 93

Books Customer Journey Customer Journey Mapping Loyalty 93

Education Services Group

JULY 5, 2023

Every stage of the customer journey is about developing that kind of relationship with your customers, but to bring it all home, we need to look at the final stage of the customer journey – Loyalty. Loyalty – The story continues…forever? Loyalty overlaps with Service a little when it comes to expansion and growth.

Customer Journey Mapping 52

Customer Journey Mapping Customer Journey Loyalty Touchpoint 52

ProProfs Chat

SEPTEMBER 9, 2020

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Rewards Programs 96

ShepHyken

FEBRUARY 20, 2024

Many of you who read my articles or watch my videos may not have jobs related to customer service or CX measurement, but that doesn’t mean you shouldn’t pay attention to what I’m about to share. It’s right out of my book I’ll Be Back: How to Get Customers To Come Back Again and Again. However, you have an important role in the result.

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Metrics Customer Service Workshop Measurement 150

Middlesex Consulting

FEBRUARY 21, 2016

What does this have to do with loyalty you ask? According to Satmetrix – “Net Promoter Score (NPS®) is the most popular and proven metric for measuring and acting on customer loyalty data.” In 1999, I was fortunate enough to read a wonderful book by Mark L. ” His word was meaningless!

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Loyalty Measurement Net Promoter Score NPS 60

Customer Experience Update Submitted Articles

OCTOBER 12, 2022

How would top brands measure up based on customer loyalty rather than traditional financial measurements? Fred Reichheld (Bain Consulting icon and Net Promoter creator) did just that in his new book, Winning on Purpose. Can you guess who performed better over time?

Brands 130

Brands NPS Books Financial 130

Beyond Philosophy

JULY 19, 2017

Loyalty programs are one of many ways you can do this for these top priority people. When it comes to loyalty programs, you cannot forget certain vital features, and according to a recent report, one of them is easier than you think. Per the 2017 Colloquy Loyalty Census, there are 3.8 billion memberships for loyalty programs.

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Loyalty Loyalty Programs 2017 Books 116

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

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2024 Loyalty Marketing Loyalty Programs 59

Beyond Philosophy

AUGUST 15, 2019

What gets measured gets managed. Every marketer should measure their performance in Customer Experience to understand what drives value for customers. . We discussed measuring Customer Experience correctly in a recent podcast. The answer to why will have much to do with how you measure your results. .

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Measurement Net Promoter Score NPS Metrics 125

BlueOcean

FEBRUARY 22, 2024

Understanding Your Success Measures One of the most telling green flags in the RFP process is a potential partner’s genuine focus on understanding your success measures. If they can demonstrate that you’ll have access to senior leadership throughout the life of the contract, well, that’s a bright green flag in our books.

Customer Care 177

Customer Care Entertainment Government Contact Center 177

Customer Bliss

NOVEMBER 18, 2020

Bell , the best selling author of the 9 1/2 Principles of Innovative Service and many other customer service books. Chip has just released his latest book, Inside Your Customer’s Imagination: 5 Secrets for Creating Breakthrough Products, Services, and Solutions. How do you measure a feeling? Measurements are important.

Magazine 288

Magazine Metrics Customer Centricity Books 288

Beyond Philosophy

DECEMBER 5, 2020

The Five Rules for Measuring and Managing Customer Emotions. Emotions are a significant influence on customer behavior with implications for your customer retention, customer loyalty, and, perhaps most importantly, customer-driven growth. Measure the specific emotions across the customer journey. Click here to learn more.

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Measurement Management Insurance Consulting 78

Eptica

MARCH 27, 2019

Date: Wednesday, March 27, 2019 Author: Taoufik Massoussi - Product Manager & Head of AI Three books that highlight the importance of the Voice of the Customer. Author: Taoufik Massoussi - Product Manager & Head of AI In a previous post, Olivier Njamfa reviewed his five favorite books on the subject of trust and the customer journey.

Books 66

Books Net Promoter Score 2019 Loyalty 66

Answer Dash

DECEMBER 7, 2019

(This article is originally published on AdRoll - re-published by the consent of AdRoll) Once upon a time, customer loyalty depended on the product or service you’d provide. Let’s explore what customer experience means, and how to measure your key customer experience metrics. Let’s imagine that you’re booking a room at a hotel.

Metrics 79

Metrics Measurement Customer Experience Net Promoter Score 79

InMoment XI

APRIL 3, 2024

How to Measure Digital Customer Experience In order to measure the success of your digital customer experience, you first need to decide on the metrics that matter the most to your business. The guest visits the hotel’s mobile website or app to book a room. References Fullstory. Access 3/12/2024.

Customer Expectations 260

Customer Expectations Touchpoint 2024 Omnichannel 260

Beyond Philosophy

SEPTEMBER 6, 2017

When you are improving your Customer Experience (CX), measuring your progress is crucial. Measurement tells you what you are doing right and, perhaps more importantly, what you are doing wrong. Fail to measure correctly, and you will have a tougher road to success—or miss the road altogether. Not so fast. Five, in fact.

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Measurement Consulting Metrics Webinar 121

Michelli Experience

APRIL 5, 2017

While statisticians might obsess about the reduced predictive validity of an 11 point scale, I pragmatically see the core of this question as a key measure of customer experience. In essence, in his book The Ultimate Question , Fred has posited NPS® as the only customer relationship measure you would ever need.)

Net Promoter Score 111

Net Promoter Score Loyalty NPS Measurement 111

Magellan Solutions

MARCH 16, 2021

Some of the metrics that measure the quality of inbound contact center calls. As a result, this metric is known to contribute to customer loyalty. The FCR is measured by dividing the number of cases resolved in a single call to the total number of issues resolved. Example of cases included in this are: Booking changes.

Metrics 52

Metrics Measurement Contact Center Call Center 52

Beyond Philosophy

APRIL 20, 2016

The “Net” in NEV refers to the net effect of those emotions for customer loyalty and retention. Most organizations that have already accepted that the Customer Experience is the competitive differentiator have adopted the Net Promoter Score (NPS) as the metric by which they measure their success. But what are these emotions?

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Measurement NPS Net Promoter Score 2007 113

ShepHyken

MAY 13, 2024

She summarizes some of the points from Blake Morgan’s book, More is More , emphasizing that customer service is “a key part of the overall experience.” The article shares a simple formula to measure churn and offers several suggestions on how to decrease it. Ease of use. Engaging offers and new products. Personalization.

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Article 2024 Customer Service Loyalty Programs 72

Hello Customer

APRIL 16, 2020

You can simply ask your customers and measure convenience using the CES metric. Make things easy and measure it. CES stands for Customer Effort Score and measures how easy or difficult it is for the customer to interact with your company. Using a metric to measure convenience has multiple benefits. e-book right here.

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Measurement Effort Score NPS Metrics 72

Chattermill

MAY 12, 2019

Top 20 Books Every Customer Experience Professional Needs to Read Now. Today, we’re giving you a peek inside the Chattermill Book Club. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books. by Sam Frampton. on 13 May 2019.

Customer Experience Professionals 56

Customer Experience Professionals Books Customer Experience Hotels 56

CX Journey

MARCH 24, 2016

There is an abundance of metrics out there that can measure the quality of your customer support. When measuring customer support, metrics help you see whether the service you’re providing meets the expectations of your customers. The overall goal is to maximize loyalty and reduce churn.

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NPS Net Promoter Score Measurement Loyalty 53

ijgolding

NOVEMBER 23, 2018

Perhaps more than anything else, the way they tend to measure CX is failing to provide a truly accurate representation of the truth. When you consider that I am also of the opinion that measurement is perhaps the most important competency of all when it comes to the subject of CX, this is very concerning. My book, ‘Customer What? –

Measurement 83

Measurement Banking Books Financial 83

Retently

SEPTEMBER 17, 2018

Apple’s customer satisfaction and loyalty have been growing steadily over the years, reflecting the way consumers view the brand. By understanding why and how Apple achieves high customer loyalty, you can create a process that improves customer satisfaction in your own company. Factors that contribute to Apple’s high customer loyalty.

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NPS Net Promoter Score Loyalty Omnichannel 117

Call Center Pros

AUGUST 27, 2018

We’ve created a list of the 10 books we think are most worth your valuable time and that we know are going to turn yourself — and your team — into a high-performing customer happiness engine. Take a look at this book list to learn from the experts about customer service and customer success. 10 Best Customer Service Books.

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Books 2018 Customer Service Call Center 40

ijgolding

SEPTEMBER 21, 2015

The book has been designed to specifically do the following: ‘Inspire’ – through the sharing of stories and their underlying customer centric philosophy. ‘Illustrate’ – using the example of a brand to highlight the three main parts of the book. I can safely reveal the following though.

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Books Brands Customer Experience Chief Customer Officer 91