C Space

APRIL 21, 2020

The Brand Move Roundup – April 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. As always and today more than ever, people turn to audio.

2020 52

2020 Brands Hospitality Entertainment 52

Oracle

SEPTEMBER 27, 2019

From market research and original data to visuals, brands use several tools to craft messages to consumers. But too many brands talk at consumers rather than connect with them. To avoid this fate, you can take an approach that makes your brand messaging much more compelling — storytelling. Think multi-platform.

Engagement 63

Engagement Sports Multi-Channel Return on Investment 63

NetBase

MARCH 2, 2020

As the first of its kind, next generation consumer and market intelligence platform , we have so much to share with businesses around the actionable intel they could have at their fingertips. So, a Consumer and Market Intelligence Breakfast Seminar seemed the best way to deliver it en masse! Day Two: Dallas.

Social Media 60

Social Media Seminar Multi-Channel Leadership 60

BirdEye

FEBRUARY 13, 2024

A recent Birdeye study highlights that almost half of consumers search for healthcare providers online, revealing a crucial opportunity. A multi-channel chiropractor marketing strategy, including online marketing, content marketing, and referral marketing , is recommended to increase visibility and attract new patients.

Marketing 57

Marketing Social Media Healthcare Multi-Channel 57

BirdEye

NOVEMBER 28, 2023

It’s essential to keep an eye on online reviews or feedback, thoughtfully assess the vibes out there, and shape those chats to show off the best side of your brand. These high-risk, public-facing sectors often share traits like: Direct consumer impacts: When things go wrong in these sectors, it’s not just a minor setback.

Management 57

Management E Commerce Healthcare Hospitality 57

Forrester's Customer Insights

APRIL 9, 2015

It seems almost every day we learn about a new deal or a new service that will continue to fragment the way consumers watch the content they love. In advance of his session, he sat down with me to talk about the effect of these changes on the Comedy Central brand. Comedy Central is a comedy brand.

Multi-Channel 36

Multi-Channel Entertainment Customer Insights Brands 36

SurveySensum

MAY 20, 2020

Empathy and Emotions will be key behavior and brands focusing on these will sustain the crisis and would come stronger and survive in the new world. In times of such crisis, where consumers are still adapting to new lifestyles, marketers must proactively reach out to them and respond to the needs.

Customer Experience 52

Customer Experience Social Media Banking Healthcare 52

CXApp

SEPTEMBER 4, 2018

We’re seeing this change because consumers and professionals alike now have a seemingly endless hunger for knowledge, which audio content feeds in new ways. Perhaps the best part about audio content is that it can be consumed anytime, anywhere which is ideal for mobile solutions. This variety of options is what consumers love.

2018 45

2018 Multi-Channel Entertainment 2017 45

Magellan Solutions

JANUARY 26, 2021

A commodity that consumers found less important as they have been staying indoors for the most part of 2020. . A lot of these retailers are still keeping their websites up and running, encouraging consumers who are stuck up at home to order online instead. CEC Entertainment. Tailored Brands . Modern eCommerce Stores.

E Commerce 52

E Commerce E-support Apparel Retail 52

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. What really stood out is which brands were pulling off these feats. Travel brands have featured less heavily among the winners, this year, than ever before.

Magazine 52

Magazine Loyalty Innovation 2020 52

Beyond Philosophy

JUNE 1, 2015

Similarly, Caesars Entertainment has rich databases on its high-rolling program members. This is good for Amazon (estimates are that members spend more than four times more with Amazon than non-members), its customers, and its suppliers, who also get access to Prime customers and the positive rub-off of affiliating with a trusted brand.

Loyalty Programs 84

Loyalty Programs Loyalty Airlines Hotels 84

Currency Alliance

MARCH 28, 2023

It also implies that the customer can do this quite easily and freely, across a large proportion of a brand’s inventory, in its primary commerce channels. Over the past 3-4 years, brands with loyalty programs have been more focused on offering members new ways to redeem points and obtain interesting rewards.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Airlines 52

CXApp

DECEMBER 5, 2017

What Voice Activation and Modern Voice Assistants Mean for Business Voice-activated technologies will revolutionize not just the consumer market, but the business world too. Voice-first devices, if you will, are part of a new channel called the voice market or voice ecosystem. There are several ways this can be approached.

Customer Experience 40

Customer Experience Multi-Channel Wireless Entertainment 40

Guavus

FEBRUARY 11, 2019

Not even Google can rival the wealth of consumer data that communication service providers (CSPs) have at their fingertips. A study conducted by Ovum Research last year, for example, found that 67 percent of brands consider telecom operators a better original source of data insights than Google, Apple, and Samsung.

Insights 51

Insights Marketing Customer Experience 2018 51

Maru Group

MAY 14, 2020

As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. It’s a new type of entertainment. Sports fans are going to continue to look to athletes for entertainment, on and off “the field,” in new ways.

Sports 52

Sports 2020 Entertainment Events 52

SmartKarrot

AUGUST 13, 2020

When you genuinely connect with your clients, you can create multi-dimensional brand loyalty. Follow these and you’ll gain brand trust and loyalty. An Edelman report suggests that about one-third (33%) of American consumers trust brands because they are struggling financially. Provide multiple feedback channels.

Multi-Channel 10

Multi-Channel Customer Retention Loyalty Entertainment 10

Storyminers

MAY 16, 2016

our research has revealed that not all retailers are using each channel to full effect and mobile apps are not up to scratch or consistent with the experience shoppers may have on the retailer’s website or in-store. How can digital be implemented in traditional industries/retailers to improve consumer journeys/experiences?

Retail 45

Retail 2016 Multi-Channel Travel 45

ProProfs Chat

JUNE 11, 2020

You have created a presence for your business on multiple channels, and have also invested in creating valuable content across all the channels. All you need is an Omni-channel experience. And the only way you can satisfy them is by implementing the Omni-Channel experience. What is an Omni-Channel Experience.

Multi-Channel 76

Multi-Channel Omnichannel Entertainment Brands 76

SurveySensum

JULY 14, 2020

It is now considered to be the key brand differentiator and a critical factor for your brand’s success and revenue growth. While many brands are struggling to deliver the relevant and delightful experiences to the customers, certain Customer Experience Leaders have broken the code and delivered what is considered to the best!

2020 132

2020 Customer Experience Magazine Consulting 132

Martin Hill-Wilson

JUNE 8, 2015

Becoming a multi-channel contact centre is not just a matter of bulking up on new channels. I’m going to cover three main topics: Multi-channel customer experience. How Customers Left Brands In The Dust. Multi-channel is dead centre within a massive change impacting every aspect of how we do business.

Multi-Channel 67

Multi-Channel 2015 Insurance 2003 67

Pointillist

FEBRUARY 19, 2018

But in holistic, cross-channel journey analytics, the idea that touchpoints of a similar category will be the same across enterprises is an antiquated notion. Artificial intelligence is helping businesses create experiences that naturally integrate with consumers’ everyday lives. Image Source: sephoravisualartist.com.

Customer Experience 111

Customer Experience Touchpoint Customer Journey Multi-Channel 111

BirdEye

OCTOBER 27, 2023

Customer acquisition metrics 7 popular customer acquisition channels for businesses Case study: Customer acquisition strategy example of Complete Care FAQs about customer acquisition Boost customer acquisition rates with Birdeye What is customer acquisition? 10 proven customer acquisition strategies What is customer acquisition cost?

Social Media 57

Social Media Multi-Channel Advertising Customer Retention 57

Experience Matters

APRIL 7, 2015

1) Company Overview: Clarabridge’s customer experience management platform helps hundreds of the world’s leading brands understand and improve the customer journey. 2) Make the case : Winning brands win the hearts of their customers. In today’s Omni channel world, companies often struggle to deliver a seamless customer experience.

2015 97

2015 Multi-Channel 2014 CEM 97

Bizagi

JANUARY 20, 2020

Progressive brands seek to connect with consumers on a personal and even emotional level. Personalized experiences are taken for granted in social and entertainment environments, but when we arrive at our place of work – where we spend up to 35% of our lives – the digital experience is often decades behind.

Multi-Channel 52

Multi-Channel Touchpoint Entertainment Connections 52

Survicate

MARCH 20, 2019

Running NPS surveys] allowed us to capture some funny reviews, like the one below: “ We were using a guy recommended by our Landlord, who while entertaining at times, looked like ZZ Top, was also a bit of a pain–racist, drank beer on the job I think, would get mixed up about us already paying him.

Customer Centricity 85

Customer Centricity Social Media Insurance NPS 85

Qualtrics

DECEMBER 3, 2019

In the rush to claim their share, we consistently see brands launching unique offerings and campaigns at this time of year. Online shopping will of course still be critical – and billions of dollars will be spent through digital channels. After all, every brand competing for market share will be offering some type of sale.

Retail 26

Retail E Commerce Multi-Channel Loyalty Programs 26

Avaya

AUGUST 21, 2017

The sports fan experience—the way we consume and immerse ourselves in sports on site, at home, in a pub, pre-season, live, or in retrospect—is interwoven with digital tech. Sports fans are focused and engaged, with instant mobile access to info and entertainment. It’s no secret that venues have struggled in recent years to fill seats.

Sports 50

Sports Entertainment Social Media Events 50

Bold360

DECEMBER 1, 2016

Webb is a certified management consultant who works with the top brands in the world. Under his leadership at Dupray , he has managed to expand the brand to 6 countries and to increase website traffic by over 5000%. He has worked for brands such as the Montreal Canadiens and Montreal Impact. Ben Harris. Angie Stocklin.

Customer Experience 104

Customer Experience Customers Consulting E-support 104

Qualtrics

JUNE 30, 2020

Steve Gustavson, Chief Creative Director from Adobe shares insights from how Adobe transformed their 20,000 in-person marketing summit in Las Vegas to a 100% virtual event and how brands can prepare for virtual events in the “new normal.” And so he shot himself with a multiple multi-camera setup in his basement with like proper lighting.

Events 26

Events Travel Innovation Brands 26

Currency Alliance

FEBRUARY 10, 2020

Despite some commendable efforts – such as those by Tesco (with its attractive redemption value) and Pick ‘n’ Pay (with its openness to collaborate with other brands) – most include only piecemeal achievements. A grocer would be well-placed to anchor brands from each category in a powerful loyalty coalition.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Multi-Channel 52

BirdEye

APRIL 26, 2024

Yet, creating content is challenging, leading to many tools, software, and apps designed to produce engaging and entertaining content. BirdAI is designed to simplify content creation, enabling multi-location businesses to maintain a consistent and engaging online presence.

2024 57

2024 Social Media Multi-Channel E-support 57

C Space

MAY 22, 2020

The Brand Move Roundup – May 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. million minutes of content.

2020 52

2020 Brands E Commerce Travel 52