BirdEye

DECEMBER 6, 2022

hours on social media each day – and that number is only expected to increase. Social media has become a major part of our lives, and many platforms offer features that can benefit local businesses. Table of contents Social media marketing at a glimpse Benefits of social media marketing 1.

Social Media 97

Social Media Connections Communication Marketing 97

BirdEye

MARCH 7, 2023

Research predicts that the number of people using social media will grow to about 5 billion in 2023. This year alone, 300 million more people are set to use social media than the previous year. Table of contents Challenges of managing social media for business Why is social media important for your business?

Social Media 94

Social Media Multi-Channel Metrics Measurement 94

BirdEye

NOVEMBER 21, 2022

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

Social Media 98

Social Media Definition Multi-Channel Metrics 98

BirdEye

MARCH 29, 2023

“I am consistent with my social media posting, but I still fail to see an increase in followers or leads.” Does generating leads and building a more prominent brand for your business through social media seem challenging? Table of contents What is social media engagement? Does this sound like you?

Social Media 98

Social Media Engagement Metrics Measurement 98

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel ROI 98

InMoment XI

MARCH 26, 2024

Learning how to ask for a review can do wonders for your brand. Reviews help build your online reputation, bring added credibility to your company, amplify your search presence, and provide the kind of social proof that’s essential to influencing purchase decisions. Reviews support your brand reputation management strategy.

Brands 260

Brands Feedback Sales Consumers 260

BirdEye

DECEMBER 29, 2022

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. What are social media metrics?

Social Media 98

Social Media Metrics Net Promoter Score Return on Investment 98

BirdEye

MARCH 20, 2023

Without a social media strategy, your business can’t survive in this digital age. A successful strategy should define your social media goals, the methods you plan to use, and the metrics needed to measure performance over time. Why do you need a social media strategy? is only the beginning.

Social Media 52

Social Media Brand Values Brands Measurement 52

BirdEye

OCTOBER 30, 2023

Local social media marketing is a game-changer for small business owners. A strong local presence means easy yet powerful word-of-mouth marketing , positioning you as the most trusted brand. Looking for a quick and actionable answer on leveraging local social media marketing? Do you know why? Here are 12 ways: 1.

Social Media 57

Social Media Marketing Events Advertising 57

BirdEye

DECEMBER 14, 2022

Social media has completely changed the way businesses can grow. With a single post, you can catch the eye of millions and make your brand a household name overnight. In this article, we’ll cover 10 different types of social media content that can help your business grow online. Written posts 3. Webinars 7.

Social Media 98

Social Media Entertainment Webinar White Paper 98

InMoment XI

MARCH 25, 2024

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. It’s an opportunity that your company can capitalize on today.

Customer Experience 260

Customer Experience Social Media E Commerce Retail 260

InMoment XI

JANUARY 9, 2024

Great customer experiences help your brand achieve differentiation. Great customer experiences improve brand reputation. If you consistently deliver positive experiences, your brand is more likely to be seen as reliable, trustworthy, and customer-centric. Loyal customers are also more likely to recommend the business to others.

B2B 551

B2B Customer Experience Net Promoter Score 2024 551

BirdEye

DECEMBER 12, 2022

Over 90% of marketers use social media as part of their marketing strategy because they know it’s a powerful tool. However, coming up with social media post ideas can be challenging and time-consuming. To help you get started, here are 20 simple social media post ideas you can use today. Table of contents 1.

Social Media 98

Social Media Marketing Events Culture 98

CSM Magazine

APRIL 29, 2024

With the vast amount of data generated on social media platforms every second, harnessing this information effectively can be challenging. Sentiment Analysis Sentiment analysis is a critical capability of BI for social media monitoring and analytics.

Social Media 52

Social Media Metrics Events Insights 52

InMoment XI

MAY 2, 2024

Whether you are a local shop, regional staple, or nationwide brand, reputation management is one of the most important marketing strategies you need to master to ensure brand success. Your online reputation is also a significant factor in the way your customers perceive and interact with your brand.

Retail 260

Retail Customer Retention Management 2024 260

InMoment XI

MARCH 6, 2024

Elements of the process range from mapping the customer journey, deploying customer experience management software, and capturing customer feedback to tracking customer experience KPIs , developing service training programs, and launching strategic sales and outreach efforts. Make a customer, not a sale.”

Customer Experience 260

Customer Experience Social Media Customer Centricity Feedback 260

BirdEye

DECEMBER 5, 2023

Unlike brand reputation, which focuses on a single brand, business reputation management includes everything from the quality of your services to how you treat your customers and even the values your company stands for. When you treat your customers as individuals, it really strengthens their trust and loyalty to your brand.

Brands 108

Brands Management Social Media Feedback 108

Brandwatch CX

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Is your brand account a goo way to get in touch or should a salesperson use their account?

Social Media 98

Social Media Brands Blog Entertainment 98

InMoment XI

NOVEMBER 28, 2023

Recognizing this, top brands and businesses are integrating review management into their marketing strategies. Not only does review management help safeguard and enhance a company’s brand reputation; but it can also improve search engine visibility and cultivate brand trust among existing and potential customers.

Management 346

Management Marketing Social Media Feedback 346

InMoment XI

FEBRUARY 14, 2024

However, all your customers want the same thing: to be able to interact with their brand on their terms. This approach ensures that customers can interact with a business or brand consistently regardless of whether they are using a website, a mobile app, social media, a physical store, or any other channel.

Omnichannel 260

Omnichannel Customer Experience Social Media E Commerce 260

InMoment XI

OCTOBER 12, 2023

They should be strategies that deliver the seamless, convenient, and efficient interactions with brands that customers expect. Whether a customer prefers email, phone, chat, or social media , an omnichannel system seamlessly integrates all these channels, allowing for consistent, real-time interactions.

Contact Center 260

Contact Center Omnichannel Customer Experience Social Media 260

BirdEye

SEPTEMBER 29, 2023

Embedding social media feeds on your homepage will give your website the stickiness you’re looking for. Your social posts say a lot about your business, products, and services. Displaying them only on your social media profiles is a wasted opportunity. Table of contents What are embedded social media feeds?

Social Media 57

Social Media Multi-Channel Brands Engagement 57

InMoment XI

JANUARY 17, 2024

Guest experience refers to the overall impression and satisfaction that a guest has during their interactions with a hospitality brand or establishment, such as hotels, restaurants, resorts, and attractions. Guest experience differentiates your brand. What is Guest Experience? Guest experiences impact reputation.

Guest Experience 260

Guest Experience Hospitality Hotels Travel 260

BirdEye

MARCH 29, 2024

In a recent survey of our expansive network of over 150,000 customers, it was discovered that 81% of businesses manage their social media strategies at the corporate level. You’ll learn how to craft a real estate social media strategy that’s not just good but great—bringing in new business.

Social Media 57

Social Media Sales Advertising Connections 57

BirdEye

NOVEMBER 30, 2022

Content is the most powerful tool that you can use to grow your brand on social media. It can mean the difference between a few followers and an undeniable presence on Facebook, Twitter, and every other major social platform. Pick the best social media platforms for your goals 4. with your goals 2.

Social Media 52

Social Media B2C B2B Measurement 52

BirdEye

MARCH 15, 2023

If you’re a marketer or business owner looking to stay ahead of the competition, understanding social media demographics is essential. As these platforms progress, the type of social media user will continue to shift. For example, take age groups on social media.

Social Media 52

Social Media 2023 Entertainment E Commerce 52

BirdEye

JANUARY 13, 2023

Engagement is the measurement of success on every social media platform. If you want to increase your engagement rate, you need to know what social media engagement posts are and how to use them. We’ll also give you some best posting practices to keep your brand’s engagement rates high on any social media platform.

Social Media 52

Social Media Engagement Events B2C 52

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What are brand expectations? .

Customer Journey 123

Customer Journey Brands Contact Center Sales 123

NetBase

JULY 15, 2020

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. And this can be dangerous when brands are approached by providers pretending to be something they’re not ! How does social media monitoring work? How can I learn more?

Social Media 52

Social Media Brands Airlines Consumers 52

Experience Investigators by 360Connext

OCTOBER 3, 2023

Yet some of the most valuable information hides beyond typical survey results. If you want a more complete look at your customer experience, you need to augment survey findings with insights from your customer’s actual conversations and information they share online. And I’d bet your team is, too!)

Feedback 270

Feedback Social Media Hospitality Hotels 270

Magellan Solutions

NOVEMBER 24, 2022

What is Social Media Outsourcing? It goes without saying that one of the most significant marketing platforms for companies nowadays is social media. Companies now have an easy way to connect with millions of potential clients via social media platforms. WHAT IS SOCIAL MEDIA OUTSOURCING?

Social Media 75

Social Media Return on Investment Sales Marketing 75

Fox Metrics

NOVEMBER 19, 2020

Imagine engaging in social media marketing without measuring any of it. Social Media analytics is fundamental to your marketing success. With the FoxMetrics social media analytics tool , you’ll get insights on what to expect, how to act, and the right decisions to make for social media.

Social Media 59

Social Media Metrics ROI Measurement 59

BirdEye

DECEMBER 5, 2023

Unlike brand reputation, which focuses on a single brand, business reputation management includes everything from the quality of your services to how you treat your customers and even the values your company stands for. When you treat your customers as individuals, it really strengthens their trust and loyalty to your brand.

Brands 62

Brands Management Social Media Feedback 62

NetBase

APRIL 25, 2019

Spring is a great time to perform a social media audit , to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your social performance? Why perform a social audit?

Social Media 83

Social Media Multi-Channel Demo Consumers 83

BirdEye

DECEMBER 18, 2023

In fact, recent Birdeye research revealed that: 68% of consumers check online reviews for a business before choosing a brand or service provider. Reviews generally offer invaluable insights into customer perceptions, market sentiments, and brand awareness. 80% of consumers are more likely to choose a business that responds to reviews.

Brands 98

Brands Social Media Multi-Channel E Commerce 98

BirdEye

JUNE 15, 2023

As a local business looking to improve sales, your marketing strategy has to include a refer-a-friend program. Many leading brands like Tesla, Dropbox, and Airbnb successfully use refer-a-friend programs to grow revenue. You might initially want to increase sales, boost website traffic, or generate leads.

Reference 98

Reference Sales Social Media Brands 98

Magellan Solutions

SEPTEMBER 29, 2020

For modern consumers, using social media to air complaints and to get the kind of help they need is the best option. However, knowing that they can get help through social media is what most customers choose to do. The importance of social media customer service is even more amplified in 2020.

Social Media 52

Social Media 2020 Customer Service Call Center 52