InMoment XI

MARCH 25, 2024

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. Put simply: it involves analyzing current and historical data to make predictions about future events or trends.

Customer Experience 260

Customer Experience Social Media E Commerce Retail 260

Optimove

AUGUST 3, 2023

Renowned customer analytics expert and best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” Neil Hoyne, will deliver the keynote address at Optimove Connect. His presence as the keynote speaker brings valuable insights to the conference, making it a highly anticipated event.

Connections 52

Connections 2023 Customer Centricity Events 52

BirdEye

OCTOBER 30, 2023

Local social media marketing is a game-changer for small business owners. Because it increases your business’s visibility to potential customers in your area, thereby establishing a solid local presence. A strong local presence means easy yet powerful word-of-mouth marketing , positioning you as the most trusted brand.

Social Media 57

Social Media Marketing Events Advertising 57

InMoment XI

JANUARY 4, 2024

Revenue Growth Satisfied customers are more inclined to spend more and make repeat purchases. When the retail customer experience exceeds expectations, customers feel a connection with the brand, leading to increased spending and higher lifetime value. Let’s examine a few: 1.

Retail 260

Retail Customer Experience Social Media NPS 260

SurveySensum

MARCH 15, 2024

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. This resulted in more relevant downloads and positive feedback from customers. What is a Market Research Tool?

2024 52

2024 Marketing Demo NPS 52

SurveySensum

AUGUST 1, 2023

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. It’s like having a treasure map that leads you to discover what truly delights your customers.

Retail 52

Retail Loyalty Connections Loyalty Programs 52

ClientSuccess

NOVEMBER 24, 2021

Over the past few weeks, we’ve been exploring some of the different types of customer marketing initiatives that CSMs can own to deliver fantastic customer experiences. Today, we’re going to take a look at a fourth customer marketing initiative: engagement. Networking events. Customer advisory board.

Engagement 52

Engagement Marketing Events Customer Relationship Management 52

BirdEye

NOVEMBER 16, 2023

In the competitive lawn care and landscaping industry, effective marketing is not a choice but an absolute necessity. The right lawn care marketing strategy can help your business create lasting impressions, generate leads, nurture relationships, and build a brand in the market. How to develop a lawn care marketing strategy?

Marketing 62

Marketing Social Media Advertising User Experience 62

ProProfs Chat

APRIL 19, 2019

Millennials love events; I love events; more importantly, companies should also love events. In an age where everybody is focused on the online marketing experience, meeting with people in-person is a refreshing experience and an excellent channel to build lasting relationships. Is it to boost customer engagement ?

Events 74

Events Social Media Advertising Sales 74

Optimove

JULY 9, 2022

What is Email Marketing? Email marketing is a cost-effective marketing strategy that allows you to connect your audience to your brand and increase sales. Personalized email marketing is one of the most effective ways to nurture leads and boost customer loyalty. How does Email Marketing Work?

Marketing 40

Marketing Events Social Media Sales 40

Hallmark Business Connections

FEBRUARY 23, 2021

With all the digital marketing channels now available, direct mail has fallen out of favor with a number of marketers—an unfortunate turn of events for brands. And though direct mail marketing doesn’t provide the immediacy of digital channels, it does offer reach and engagement not often found with email.

Marketing 91

Marketing E Commerce Omnichannel E-support 91

BirdEye

AUGUST 28, 2020

We’re proud to announce that BirdEye has been named the #1 market leader in the Live Chat category by FeaturedCustomers, above competitors like Drift and Intercom. According to FeaturedCustomers, Market Leaders are vendors with a substantial customer base & market share. How BirdEye’s Livechat helps businesses.

Marketing 98

Marketing Social Media Connections Reference 98

Optimove

JULY 10, 2022

What is Geofencing Marketing? Geofencing marketing allows businesses to send unique ad campaigns to customers within a defined area. It allows you to use the demographic of customers in an area to send them specified in-app messaging and push notifications. How do Businesses Use Geofencing Marketing?

Marketing 40

Marketing Advertising Hotels Loyalty 40

BirdEye

APRIL 25, 2023

Ask for customer reviews 8. Connect with influencers 9. Referral marketing 10. Email marketing 11. Participate in local events 17. Regularly update customers with enticing special offers, discounts, and updates about your products or services. Create online business listings 7. Strategic partnerships 16.

Seminar 98

Seminar Social Media Advertising Workshop 98

SurveySensum

FEBRUARY 9, 2024

The changes occurring in the market can affect your brand’s marketability and performance. Customers can have changing needs and preferences, and global events can influence your industry. It is, therefore, important for businesses to continuously study and understand the market. What is Market Research?

Insights 52

Insights Marketing 2022 Reference 52

Hallmark Business Connections

JUNE 2, 2021

In fact, brands that achieve perfect alignment with customers through marketing that doesn’t feel like marketing can get powerful — and measurable — profit boosts. As noted in Deloitte’s 2021 Global Marketing Trends report , purpose-driven marketing pays off in improved loyalty and recognition.

Advertising 52

Advertising Marketing Brands Connections 52

Optimove

AUGUST 7, 2022

What is Location-Based Marketing? Location-based marketing uses customer location data from mobile devices to send messages to customers about a nearby business. Using a customer’s location, you can send highly personalized messages based on the context of a customer.

Marketing 40

Marketing User Experience Events Travel 40

SurveySparrow

JUNE 26, 2020

Do you know that Facebook’s event cover photo size is different for both personal profiles and Fan pages? This means that the answer to the best Facebook event cover photo size is not going to be a straightforward one. Whether it’s ads or events, Facebook does have the Midas touch, no doubt. Of course not.

Events 52

Events 2020 Social Media Article 52

Optimove

FEBRUARY 13, 2024

Opti-X delivers real-time, personalized content recommendations, creating genuine and deep connections with a brand’s customers. Real-time data adds extensive targeting and messaging capabilities that puts customers first and ensures timely and meaningful interactions. Reactivate churned customers upon website visit.

Download 59

Download Return on Investment Loyalty ROI 59

CSM Magazine

AUGUST 4, 2023

Such customer engagement strategies not only drive customer retention but also result in positive word-of-mouth, leading to increased brand recognition and ultimately contributing to the coffee shop’s success in a fiercely competitive market. This boost in credibility can substantially increase conversion rates.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

SurveySensum

MARCH 7, 2024

Engaging in CSR activities not only fosters a stronger connection between employees and corporations but also contributes to heightened morale. This interconnectedness allows both employees and employers to feel more deeply connected to the world around them. How does CSR Impact Customer Loyalty?

Loyalty 52

Loyalty Competitive Advantage Connections Demo 52

ChurnZero

JULY 9, 2020

Does your marketing often drop the L-bomb? Entire marketing budgets are devoted to their infinite pursuit and persuasion. But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. The Forgotten CSM: Customer Success Marketing.

Marketing 64

Marketing Webinar Reference Events 64

CSM Magazine

MAY 10, 2024

A positive support experience can turn a potentially dissatisfied customer into a brand advocate. Sparking Curiosity and Building Knowledge Always be chatting with your customer base about what’s next—new feature drops or key updates—and steer those conversations toward why it matters for them specifically.

Social Media 52

Social Media Magazine Webinar Touchpoint 52

Chattermill

JULY 15, 2018

The Best Customer Experience (CX) Events You Can Still Go To This Year. Customer Experience. The best customer experience events you can still go to in 2018. Top CX Events You Can Still Go To This Year. Customer Experience Innovation & Tech Fest. One of the premiere CX events on the U.S.

Events 40

Events Customer Experience 2018 B2B 40

NetBase

JUNE 26, 2020

Influencer marketing is alive and well, weathering this pandemic storm while few marketing tactics are left standing. If there’s one specific subset of influencers that connects meaningfully with consumers, it’s out of work, small business owners. Making a Masterful Influencer Marketing Move.

Insurance 98

Insurance Marketing Social Media Consumers 98

Oracle

JUNE 23, 2020

How do you continue networking when in-person events have been rescheduled for the foreseeable future? While navigating networking remotely can be intimidating, a recent article by Forbes provides 3 ways to continue building a strong network: Look for highly relevant webinars and virtual events. Encourage viewers to make a connection.

Social Media 94

Social Media Webinar Events Connections 94

Optimove

DECEMBER 15, 2022

But although Christmas is so close and the holiday season is in full swing, it’s never too late for some last-minute tips to make sure you’re on top of your Christmas marketing game. Pro tip: This is the perfect time to ship a location-based campaign that hits your customer’s smartphones when they’re near your store.

Retail 52

Retail Marketing Social Media Rewards Programs 52

ReviewTrackers

AUGUST 20, 2018

This is a guest post from Kristen, a content writer and marketer at The Manifest , business news and how-to website in the heart of Washington, D.C. Connect with her on LinkedIn , or reach out with any questions, comments, or concerns at kristen@themanifest.com. Contrary to popular belief, email marketing is far from dead.

Marketing 50

Marketing Social Media Customer Base Brands 50

Fox Metrics

MAY 24, 2021

No one can boldly say they have their marketing under control. Customers’ demands are changing so fast that’s overwhelming to keep up. Even the best website setups have flaws that limit customer’s journey and affect conversion. Real-time web analytics empowers you with proactive analytics that alerts you as events happen.

Marketing 52

Marketing Social Media Touchpoint Customer Journey 52

Magellan Solutions

AUGUST 16, 2023

If your goal is to keep 80 percent of your present customer base and launch a strategy that improves it to 90 percent, your business achieves 10 percent growth. Look at your current business plan and find ways to enhance customer retention. More importantly, come up with great marketing activities for current customers.

Seminar 52

Seminar E-support Call Center Loyalty 52

Fox Metrics

MAY 24, 2021

No one can boldly say they have their marketing under control. Customers’ demands are changing so fast that’s overwhelming to keep up. Even the best website setups have flaws that limit customer’s journey and affect conversion. Ways Real-time Web Analytics Helps Marketers 1. Learn More About Your Customers 2.

Marketing 52

Marketing Social Media Sales Technology 52

Win the Customer

SEPTEMBER 5, 2023

Whether it’s sharing updates with friends and family, staying informed about current events, or discovering new trends, social media platforms like Facebook, Twitter, Instagram, and LinkedIn have transformed the way we communicate. As such, investing in social media customer service can set a company apart from its competitors.

Social Media 59

Social Media Customer Service Competitive Advantage Entertainment 59

BirdEye

OCTOBER 6, 2020

It’s crucial that a shop owner not take their eye off the ball when it comes to marketing. Without a robust marketing initiative, the business is setting itself up for stagnant growth and may find themselves in a perpetual ‘catch-up’ stage financially. Promote the business to potential customers. Direct Mail – Yes, postcards.

Marketing 60

Marketing Social Media Automotive Transportation 60

Optimove

JUNE 22, 2023

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

Technology 98

Technology Customer Engagement Engagement Loyalty Programs 98

Influitive

OCTOBER 21, 2015

The most powerful tool B2B marketers have in today’s hyper-connected world is genuine word of mouth from their customers—such as reviews, social media shares and recommendations. In the report, Laura discusses why advocate marketing is critical to the success of B2B companies. Happier, more satisfied employees.

B2B 99

B2B Marketing Social Media Advertising 99

BirdEye

MARCH 24, 2023

Table of contents Business development defined Differences between business development and sales Business development versus sales development Differences between business development and marketing What does a business development manager do?

2023 98

2023 Return on Investment Social Media Sales 98

Kustomer

OCTOBER 20, 2022

Over the course of history, the typical support interaction has involved a customer reaching out to a business, typically by phone, and waiting in a support queue in the event of something going wrong. Self-service tools provide customers with the ability to help themselves without having to connect to a human team member.

Events 98

Events Consumers Social Media Loyalty 98