We Want To Be Customer-Centric: Now What!?
Experience Investigators by 360Connext
SEPTEMBER 5, 2023
HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? Marketing and sales are the primary focus. They track sales, revenue, EBITDA, and profits, among other health measurements. So I asked, “What does that mean?” Short answer: It’s a marathon and not a sprint.
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