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How Customer Service and Marketing Can Work Together To Grow Your Business

CSM Magazine

Statistics show that about 58% of American consumers will switch companies because of poor customer service. There is, therefore, a need for businesses to invest in customer service and marketing techniques to encourage their clients to keep supporting their services and products.

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Digital Experience: Meeting Customer Expectations

InMoment XI

For as long as there has been business, there have been customers. And for as long as there have been customers, businesses have had to prioritize creating a positive customer experience. The customer experience—how buyers feel about their collective interactions with a brand—defines and motivates customer action.

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Looking to Update Your Customer Experience Program? Here’s How.

InMoment XI

As a customer experience (CX) professional, you’ve experienced the thrill of starting and growing the program in many forms whether it be: the beginning stage, getting those quick wins, and growing a reputation of excellence across your company. That’s when you know it’s time to update your customer experience program.

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XI Café Podcast, Episode 5: How New Zealand Automobile Association Uses Voice of the Customer to Optimize Engagement, Retention and Satisfaction?

InMoment XI

Marina is a people-focused, data-informed professional with a passion for customer-centric marketing. A: Marina leads a small team of four diverse humans from vastly different backgrounds—UX/UI design, math, and marketing all combined together to create optimized experiences for NZAA members. Why do they matter the most?

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A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES

InMoment XI

Increased competition in nearly every market is leading businesses of all types to search for ways to attract and retain their ideal customers. Customers have unprecedented access to information about products and services. When you start your CX efforts, you need to consider how to measure it.

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3 Employee and Customer Experience Trends for Banks, Wealth Advisors, and Credit Unions in 2022

InMoment XI

What is the future for employee and customer experience trends in banks, wealth advisory firms, and credit unions? InMoment recently dove into the financial services industry’s 2022 outlook—and there’s a lot to unpack. For Customers: Most banking customers responded with “tap-&-go or digital wallet” (Apple or Samsung).

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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

When working to grow their business and revenue, companies often focus most (if not all) of their resources on attracting new customers. Customers expect (and deserve!) And this is about more than just customer service. They also need consistent experiences that prove they can count on your team.