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Scaling with Digital Customer Success

Education Services Group

One of the biggest challenges facing Customer Success leaders is how to effectively scale. This is nearly impossible without incorporating Digital Customer Success into your overall CS strategy. How will the customer experience be enriched by incorporating Digital Customer Success, not limited by it? Who is opening your emails?

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Survey Emails: How to Grab Your Customer’s Attention

GetFeedback

Survey emails are one of the best ways to get customer information straight from the source. But times are changing, and getting your customer’s attention over email is difficult. 20 years ago, when the world was just discovering the email , there wasn’t a whole lot more to do than simply sending your email.

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Email Segmentation

Optimove

What is Email Segmentation? Email segmentation is a targeted marketing strategy that involves categorizing an email list into distinct segments based on specific criteria such as demographics, behavior, or preferences. How does Email Segmentation Work? This increases the likelihood of recipients engaging with your emails.

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How to Send Automated Emails: A Comprehensive Guide

SurveySparrow

We already know emails are cheap, essential, and useful communication tool in our everyday life. billion , which was the approximate number of email-users globally in 2019, and it will grow to 4.48 But, you might be wondering if email automation is a good option to upskill your marketing game or not. What is Email Automation?

ROI 95
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The 4 ‘Marketing’ Metrics that Measure Customer Engagement

Education Services Group

You may be asking yourself ‘if this article is about marketing and I’m in Customer Success, why am I using my precious time to read it?’ Marketers regularly rely on email metrics because that data tells them who is ready to move down the funnel, and maybe even talk to a salesperson. That would be a valid question. Well, it’s true.

Metrics 52
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Email Marketing

Optimove

What is Email Marketing? Email marketing is a cost-effective marketing strategy that allows you to connect your audience to your brand and increase sales. Personalized email marketing is one of the most effective ways to nurture leads and boost customer loyalty. How does Email Marketing Work? 5 Types of Email Marketing.

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When Does an NPS Response Expire and can be Dismissed?

Retently

Compared to traditional email or web-based surveys, which are designed to track satisfaction and sentiment in a macro sense, Net Promoter Score can track the response to an extremely current, short-term event. However, another strength of NPS® is the speed at which it lets you collect feedback from your users, customers, and clients.