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Are Loyalty Cards Dead?

Beyond Philosophy

If you’re like me, you have loyalty cards for three different supermarkets, a half dozen airlines, several hotels, a dozen or so assorted retailers and the local frozen yogurt shop. No of course not, and that’s the problem with calling these pieces of plastic “loyalty cards.” As I’ll discuss later, most consumers are a lot like me.

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Report: ROI of Customer Experience, 2014

Experience Matters

We just published a Temkin Group report, ROI of Customer Experience, 2014. The research shows the connection between customer experience, loyalty, and revenue growth for 19 industries. Here’s the executive summary: To understand how customer experience corresponds to loyalty, we examined feedback from 10,000 U.S.

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60+ Customer Loyalty Statistics for 2020

ProProfs Chat

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Customer Loyalty Statistics 2020 You Shouldn’t Miss.

Loyalty 109
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‘Customer excellence is here: it’s just not very evenly distributed yet’. The Nunwood 2014 UK Customer Experience Excellence Report

ijgolding

In 2014, it is very difficult to find an organisation who does not believe that the customer experience or being customer centric is NOT of value. This is so important and a pillar that has become necessary as we, the consumer, are demanding more emotionally engaging experiences every day. Personalisation. Resolution.

2014 91
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Guest Blog: Reasons Why Eco-entrepreneurs Succeed in Winning Customer Loyalty

ShepHyken

This week on our Friends on Friday guest blog post my colleague, Erich Lawson, writes about the importance of being an eco-friendly business and how it can encourage loyalty among consumers. Consequently, the number of consumers that take into account eco-friendly minded businesses when shopping has significantly gone up.

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Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Similarly, customer experience (CX) and market researchers must look beyond just fixing individual transactions and in-the-moment interactions with consumers to effectively demonstrate the return-on-investment (ROI) of their research efforts to the executive suite. Relationships bring better customer experiences.

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3 Ways Your SMB Can Foster Loyalty with a Human-to-Human CX

Oracle

By building a more human-to-human (H2H) CX, SMBs can develop meaningful connections with customers that will in turn boost loyalty, compel them to return, and create brand advocates. For example, let’s take a look at Tesco , a global brand renowned for its comprehensive loyalty programs. 3 Ways to Foster Loyalty.

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