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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands.

2016 267
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Exclusive Chicago Auto Show Interview: Consumer-Driven Innovations

Experience Investigators by 360Connext

This means more than just amazing new vehicles, this means learning about how storied industries like this one continue to use the voice of the customer in their product development. Customers have a new voice in innovation. To that end, all GM cars will have in-car wifi by the end of 2016.

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5 Ways to Improve the Patient Experience in 2016

Experience Investigators by 360Connext

I had never attended a conference solely focused on healthcare, so I learned a lot about what innovative healthcare systems are doing to improve the patient experience. The post 5 Ways to Improve the Patient Experience in 2016 appeared first on Customer Experience Consulting. Healthcare […].

2016 157
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Multichannel Support Will Burn Out your Customer Support Team in 2016

Experience Investigators by 360Connext

Managing time and workload will be the biggest challenge that customer support professionals face in 2016. A new study by Kayako looked into the state of the customer support […]. The post Multichannel Support Will Burn Out your Customer Support Team in 2016 appeared first on Customer Experience Consulting.

2016 154
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What do Trends from SXSW 2016 Mean for Customer Experience?

Experience Investigators by 360Connext

The post What do Trends from SXSW 2016 Mean for Customer Experience? appeared first on Customer Experience Consulting. The old-timers will lament the days of easy navigation and fewer crowds, and I’m certainly one of them. But I also walk away with my wheels turning about what the future holds for […].

2016 189
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2016: CX Leaders Will Adopt Agile, Insight-Led Innovation To Fuel Customer Obsession

Forrester

In 2015, customer experience (CX) rose to the number one priority for business and technology leaders. In 2016, it will be among the top 10 critical success factors determining who will win and who will fail in the Age of the Customer. And for good reason: better customer experience correlates to stronger revenue growth.

2016 105
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How smart brands measure customer intelligence ROI

Alida

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Boosting customer satisfaction with Alliant Energy.

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