article thumbnail

Leading Customer Experience as a Team Sport

ClearAction

Leading Customer Experience as a Team Sport Lynn Hunsaker Author Lynn Hunsaker at Super Bowl LVII stadium 2023 Leading customer experience as a team sport is essential because every player in your enterprise helps or hinders customer experience performance. This is how both luxury and discount brands can have raving fans.

Sports 71
article thumbnail

Blue Ocean Named as Finalist in 2024 Stevie® Awards for Sales & Customer Service

BlueOcean

Blue Ocean’s 2024 Stevie Award entry highlights the extraordinary partnership with their client, a national sports association that leads the US in governing and promoting one of the nation’s most well-loved sports. We saw there was a true cultural fit. Since the beginning, I knew there was something unique about this company.

2024 177
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Improve Customer Experience in 3 Steps, No Matter Your Budget or Title

Experience Investigators by 360Connext

Consider what customer-centric brands are doing to earn customer loyalty. Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. Cultivate an engaging company culture. Culture also drives collaboration on the customer’s behalf.

article thumbnail

Trends, Business, and the Future of Sports

Avaya

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Previously, sports were simply about the main media networks, the prime times, the most popular sports, and the players. But now… the business of sports has grown infinitely and means so much more.

Sports 51
article thumbnail

Innovation is Essential for The Changing Sports Landscape: The Case of Super Bowl LV

Maru Group

But a focus on television broadcasting obscures the fact that the way people interact with sports is changing, with people embracing video highlights and moving away from watching entire games. Maru recently partnered with Variety magazine to produce an in-depth look into how people relate to sports. Other sports are faring far worse.

Sports 52
article thumbnail

Head of Fan Experience at Fanatics Shares Why Employee and Customer Experience Go Hand in Hand

Customer Bliss

Fanatics is the world’s largest provider of officially licensed sports gear. In this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans. What can be done to improve the “click to porch” experience (from order to delivery).

Sports 197
article thumbnail

Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey.

ROI 143