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The Difference Between Customer Interactions and Customer Experiences

InMoment XI

Recently, a client asked me what we at InMoment thought defines a “customer interaction,” as there had been some debate on the subject within his team. Quickly, we were asking ourselves not only about the characteristics of an interaction, but beyond that, what falls under the larger umbrella of customer experience?

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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? These tools are essential for understanding how your customers are talking about your brand.

Brands 378
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How to Ask for a Review: Strategies and Examples to Boost Your Brand Reputation

InMoment XI

Learning how to ask for a review can do wonders for your brand. Reviews are also an important source of valuable feedback about your products, services, and overall customer experience. Why Ask Customers for Reviews? When you deliver experiences that customers love, they won’t hesitate to vouch for you.

Brands 260
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How to Delete a Facebook Page and Protect Your Brand Reputation

InMoment XI

However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Given the importance of social media marketing , this can hurt your business reputation and drive potential customers away. Integration with your brand. Select Approve or Decline.

Brands 260
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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9 Must-Read Articles on EX, Linking EX & CX, and Branded Experience

InMoment XI

Organizations around the world are actively evaluating—and seeking to better understand—the decision-making and behavioral influence of employee and customer trust, the drivers of emotional bonding with a brand or company, and what is required to create and sustain a more valuable branded experience. Learn more here! #2:

Article 493
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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

InMoment XI

If we were to sum up what brands need to know about Gen Z customer experience preferences (and employee experience preferences) in a few words it would go something like this: they’re different. It makes sense, then, that their standards for customer and employee experiences would be higher than ever, too. Revolutionary even.

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The Verint Experience Index: Retail

Retail customers value price above everything, but the importance of other factors varies for different brands. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Access the full report today.

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How Mature Are Your Digital Experiences? A Step-by-Step Guide to Improved CX

Getting your customer experience (CX) right drives business success. Not only does a better CX improve customer satisfaction, increase retention, and create more engagement, it also drives key business results, including lower operational costs and higher profits. That’s why we wrote this eBook.

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How to Make Every Survey a Top Customer Experience!

Surveys are an important part of your customer experience, which mean they require the same level of strategy, planning, design, and management that you apply to your most important customer journeys and interactions. Download this eBook and watch your surveys boost your overall customer experience!

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Customer Perceptions of the Community Experience

What is most important when interacting with a brand, and what is the ideal experience they’re looking for? Customer experience expectations are ever-changing so understanding what they are is crucial to the success of your brand. The key topics we cover in this report are: What do Customers Expect from CX?

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Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

If you've ever called a bank, cable company, or organization that thinks it's "too big to fail", you've probably run the customer service gauntlet: you start off with a seemingly simple request, and you call the customer service line. Examples of both HORRIBLE and FANTASTIC customer interactions.

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Creating Exceptional Experiences in a New Digital World

With more and more customer journeys and interactions shifting to digital channels, the digital experience is becoming the key differentiator for brands competing in today’s experience economy.

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The Conversational AI Journey: What to Expect from Start to Finish

Speaker: Gary Davis, SmartAction CEO

Understanding the work involved before and after you deploy a virtual agent makes all the difference between a poor customer experience and one that’s on par with your best live agent. How automating a customer service call isn’t as simple as using a script from a human interaction.

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The Post-Covid CX Powered by AI

Speaker: Brian Morin, CMO, SmartAction & Aarde Cosseboom, Director of GMS Technology and Product, TechStyle Fashion Group

Join this webinar with TechStyle Fashion Group, who recession-proofed their contact center with personalized and frictionless experiences to customers who prefer self-service. Also joining is SmartAction, who manages the AI-powered CX for more than 100 brands. Discuss DIY platforms versus managed services – which is right for me?