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The State of B2C Complex Customer Care

BlueOcean

When it comes to complex B2C customer care, the customer is anything but a faceless number in a sea of consumers. B2C brands had their worlds turned upside down by the pandemic, but what does complex customer care look like now things are leveling out? Evolving Omnichannel Service.

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When Good Isn’t Enough: Developing Customer Care that Exceeds Expectations

Interactions

A dedication to understanding your customers ensures that every interaction is personalized and purposeful, alleviating the pain of lengthy wait times and ensuring each conversation is met with effective, personalized assistance. Failing to invest in customer care risks customers seeking it elsewhere.

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Validating Your Outsourced Customer Care Partnership: Is Your Incumbent “Still the One”?

BlueOcean

Those data points still play a role in measuring performance, but your partner should have their eyes set on the bigger picture of customer success. Is your partner focused on metrics that help you assess and elevate customer loyalty or promotion and advocacy? Are Your Customers Happy? appeared first on Blue Ocean.

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How to Deliver An Outstanding Omnichannel Customer Experience

Playvox

Make sure your contact center is set up for digital success behind the scenes so that you can provide the experiences your customers demand. What Is Omnichannel Customer Experience? First, it’s important to understand the difference between multichannel and omnichannel customer service centers.

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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.

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Up Where Expectations Soar: Customer Care in the Age of Entitlement

BlueOcean

And a customer who feels they are owed the right to “special treatment” can quickly become an unhappy customer. It’s your contact center agents who are left to make things right and, hopefully, earn the customer’s continued loyalty – and they have to be well supported to do it effectively. Read this next!

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Chatbots in Banking: The New Must-Have in Customer Care

Inbenta

Social distancing has altered how people purchase goods, communicate and work, and banks have had to reduce their dependence on humans, when possible, to become a lights-out business that meets customer demands for 24/7, omnichannel access to services. The combination of digital services and self-service is a different matter. .

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