Tue.Mar 08, 2022

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9 Best Customer Success Communities in 2022

Totango

Getting involved in the best customer success communities can give you access to the resources you need to take your CS team to new levels of performance. Here’s our guide to the top customer success communities in 2022 and what they have to offer. First, we’ll take a look at just what a customer success community is and what the benefits of being involved in one are.

2022 115
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8 Innovative Tactics for Increasing Your Customer Lifetime Value

Alida

CLV (Customer Lifetime Value) is an essential metric for any business. It not only has a massive impact on your bottom line, but it also ensures cash flow stability and opportunities for new business.

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Product positioning: 5 straightforward tips for improving your strategy

delighted

This is a guest contribution post by Product Manager, Justin Fowler. At a glance, product positioning is the process of determining how you want your product to be seen and used by your target demographics. But if you want your business to be successful, you’ll need to do more than just outline a description of your product and explain how you see your target audience using it.

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Amazing Business Radio: Simon Harrison

ShepHyken

The Customer Experience Is More Important Than the Product. CX Is More Important Than Ever! Shep Hyken interviews Simon Harrison, Senior Vice President and Chief Marketing Officer of Avaya. They discuss the importance of creating a personalized and effortless customer experience. Top Takeaways: Your customers aren’t just comparing you to your direct competitors anymore.

Travel 64
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Soft Skills Training is the Secret Sauce to Exceptional Customer Experience

The DiJulius Group

Customer experience is lacking in so many organizations due to the mindset many leaders have of what it takes to deliver good customer service: “Hire good people with common sense and soft skills.” This is a major philosophy error. It is so much more than that. The first part is the term “common sense” which. Read Full Article. The post Soft Skills Training is the Secret Sauce to Exceptional Customer Experience appeared first on The DiJulius Group.

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Who is a Customer Retention specialist?

CustomerSuccessBox

“Customer Retention” is kind of a buzzing word for the SaaS businesses on the digital platform. If you wonder why that’s exactly what matters for the businesses who have a monthly or annual recurring revenue. And to handle the tasks pertaining to customer retention, there is a Customer retention specialist who is also named as customer loyalty specialist.

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From Great Resignation to Great Retention: Tips for Support Teams

Solvvy

With approximately 95% of workers in the US considering a job change , resignation rates are at an all time high. In the era known as “The Great Resignation,” employers across industries are struggling to retain workers. One industry that has been hit particularly hard is customer service. In a recent webinar , Vanessa Van Arsdale and Aly Klidies talk with Solvvy’s Head of People, Abby Gates , to discuss employers’ biggest questions when it comes to the Great Resignation:

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Stop Screaming at Me!

Myra Golden

Imagine your next phone call is from an angry, irate customer, and you’ve only got a few seconds to gain control. Are you 100% confident you can handle it? If not, I’ve got the perfect program for you. . Simply follow this link now to see what it's all about.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. While their reputations speak for themselves, this list is our modest tribute to these remarkable ladies who have stood out as role models breaking new ground, blazing a trail, and inspiring many others along the way.

2022 21
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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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Celebrating Highly Cited Researchers: National Cheng Kung University, Taiwan

Clarivate

Clarivate Highly Cited Researchers are based at more than 1,300 institutions across the globe. In this interview series, we find out how various institutions support their Highly Cited Researchers. We ask how they encourage collaboration, facilitate career growth and accelerate highly innovative research. Today, we speak with National Cheng Kung University (NCKU) in Taiwan.

2021 98
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Women Are Leading the Way Every Day at Totango

Totango

With March dedicated to celebrating women’s history, International Women’s Day on March 8 is a special day to honor women’s achievements, raise awareness against bias, and take action for equality. That makes it a challenging day for the tech industry, which still only sees 5% of leadership positions held by women ! At Totango, however, we have much to celebrate.

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2022 IWD: Celebrating Influential Women at Merkle

Merkle

At Merkle, we pride ourselves on providing equal opportunities to the people we work with, allowing anyone the chance to grow within the company. So naturally, for International Women’s Day, we didn’t need to look far to find inspiring women worth recognizing. We interviewed four women leaders at Merkle that inspire our organization every day to understand some of the things that they love and advice they would give to others.

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What is Customer Lifetime Value (CLV), and Why Does It Matter?

ClientSuccess

When a new deal is closed, there is a period of celebration and excitement within every organization. Sales cycles can be long and fraught and deserve to be applauded. But as more and more SaaS organizations realize, the actual value of a new customer isn’t tied to that initial sales number at all but spread out across the customer’s entire lifecycle at an organization.

Sales 75
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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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What is Brand Salience and How is It Tied to Reputation

ReviewTrackers

Brands 123
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The Nuances of Audience Strategy in Linear and Advanced TV

Merkle

Most marketers can agree that personalization is critical in today’s advertising. Consumers expect brands to know who they are, and personalized approaches help marketers spend ad dollars wisely. To deliver those personalized experiences in any vertical requires strong audience and first-party data strategies. However, the entertainment vertical, especially in television, has unique nuances and challenges to navigate.

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When Should I Report a One-Off Insight?

dscout People Nerds

Though one participant’s opinion isn’t statistically significant, there are times where a piece of feedback may point to a larger issue.

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4 Tactics to Measure the Success of Your Online Community With KPIs That Matter

Vanilla Forums

Is measuring the success of your online community on your mind? Are you trying to find the right KPIs to measure this success?

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Evaluating your customer health scores

inSided

Yowsa!

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SaaS & Product Management Events to Attend in 2022

InnerTrends

Events 98
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Easy Does It: How We Simplified Gainsight in 5 Essentials Ways

Gainsight

Looking back, I’ve always been a builder. It started back in the 1980’s, where I spent every afternoon and weekend hanging around my parents’ interior design store in McKinney, Texas. . It was my first true taste of entrepreneurship – of building something from the ground up and putting everything you had into making it a success. Of building and managing budgets and always trying to make things more simple and efficient.

2014 98
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A Super Simple Way to Consolidate Customer Communications

Education Services Group

I recently read a question posed on LinkedIn by Jeff Breunsbach, Director of Customer Experience at Higher Logic. He asked why building customer marketing programs is becoming harder by the minute. He correctly concluded that it’s because everyone (from your implementation team to Marketing, to Product, Support, and on and on) has something to say to the customer.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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How software companies and investors accelerate revenue growth using existing data

West Monroe

With competition for deals at an all-time high and hold periods continuing to compress, private equity fund managers are feeling heightened pressure. The average hold period in 2014 was six years; today, it’s less than five. Uncertainty related to evolving valuations and the interest rate environment require funds to have increased conviction that their value creation plans will generate the returns they expect.

2014 52
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Chronicles Of Mandiant: Google Put A Ring On It

Forrester's Customer Insights

Like a cybersecurity version of “The Bachelor,” Mandiant gives its final rose to Google. The idea of a stand-alone Mandiant, reobtaining the prestige it once held in the cybersecurity industry, made for a great story but an unlikely proposition in the long term. M&A was always the destiny for Mandiant, the only question being the […].

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Becoming a data-driven manufacturer in the age of disruption

West Monroe

Manufacturing executives have been overwhelmed with messaging around information and operational technology (IT/OT) convergence. That messaging suggests convergence must happen before they can take advantage of AI, machine learning, industrial internet of things, and other emerging technologies that will drive the factory of the future. But from our discussions with mid-market manufacturers, “convergence” isn’t resonating–on the shop floor or in operations.

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Auf dem Weg zur unternehmerischen Nachhaltigkeit mit Technologie + X

Forrester's Customer Insights

Nachhaltigkeitsinitiativen sind kein “nice to have” mehr. Erfahren Sie worauf es ankommt und wie Nachhaltigkeit in Ihre Technologiestrategie passt.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.