NetBase

JULY 11, 2019

Using our powerful Next Generation AI capabilities , we captured the most loved brands across the globe to create the Brand Passion Report 2019: Top Loved Global Brands. In it, we share insight around what consumers find so attractive about these brands, from both a category and entity perspective.

2019 62

2019 Brands Telecommunications Return on Investment 62

Kustomer

DECEMBER 20, 2019

The final days of 2019 are drawing to a close, and that means it’s time for Kustomer’s year-end wrap up. Here are some of the most memorable highlights: Top Customer Service Trends of 2019. Achieving true omnichannel support was a focus of many organizations in 2019. Kustomer 2019 Developments. The Rise of AI and ML.

2019 93

2019 E-support Omnichannel Events 93

Prophet

JANUARY 29, 2019

The post Brand and Experience: What to Expect in 2019 appeared first on Brand and Marketing Consultancy | Prophet. But we’ve seen them grow and shift in magnitude. And while we don’t want to minimize the value of topics like digital […].

2019 85

2019 Brands Consulting Marketing 85

Joe Rawlinson

DECEMBER 18, 2018

Content marketing is not merely effective today. In 2019, you will need to focus on complex long-form content, experiment with formats, and pay more attention to your distribution channels and commitment. Top 4 Tips to Boost Your Ecommerce Content Marketing Strategy in 2019. Make long-form content your priority.

2019 92

2019 Marketing Omnichannel Travel 92

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What are brand expectations? .

Customer Journey 123

Customer Journey Brands Contact Center Sales 123

ShepHyken

JULY 22, 2019

My Comment: Companies are using social media customer care/service to increase loyalty and gain market share. Top 14 Ways to Create a Great Customer Experience Strategy in 2019 [Updated] by Amritpal Dhangal. 5 Tips For Turning Customers Into Brand Storytellers by Esther Choy. That’s marketing! Follow on Twitter: @Hyken.

2019 117

2019 Article Social Media Customer Service 117

NetBase

JULY 25, 2019

Wondering if your marketing efforts are up to snuff when compared to other brands in your industry? Our 2019 Global Social Media Market Survey Report presents findings from a global survey of more than 1,700 senior marketers around the world. Social Media Marketing Metrics. This is a dangerous game.

Social Media 65

Social Media 2019 Marketing ROI 65

NetBase

AUGUST 1, 2019

Is your brand doing everything it should be to capture the EMEA market? Our 2019 EMEA Social Media Market Survey Report answers that question, and more. Fueling EMEA Market Growth in Challenging Times. And brands in every category need to become omnipresent and create eCommerce offerings to counter the loss.

Social Media 53

Social Media 2019 Marketing ROI 53

Experience Matters

DECEMBER 18, 2018

To help me identify trends for 2019, I reached out to some of the many thought leaders across Qualtrics and asked them to share one or two of the top experience management (XM) trends they are expecting to see in the coming year. The post 2019 XM Trends From Qualtrics Thought Leaders appeared first on Customer Experience Matters®.

2019 104

2019 Employee Experience Brands Customer Experience 104

NetBase

MARCH 4, 2019

Carefully cultivating a social presence online is no longer a quirky extra for a brand to offer, if it ever was. And any brands still devoting half-hearted efforts to their digital marketing really need to read The 2019 State of Social Report , as it offers game-changing insight for (and from) small, challenger and top-performing businesses.

2019 89

2019 Social Media Advertising Consumers 89

NetBase

JULY 9, 2019

Reddit influence is one of the best kept secrets in many a brand’s marketing toolbox, primarily because it’s a tough nut to crack. The name of the game is anonymity – and it’s what makes the site so valuable to marketers. And for your brand as well. Understanding Influencer Marketing on Reddit – A Sneak Peek.

2019 76

2019 Marketing Sports Brands 76

Eptica

APRIL 12, 2019

Date: Friday, April 12, 2019 Author: Pauline Ashenden - Marketing Manager Analyzing CX sentiment in 2019. Published on: April 12, 2019. Nearly a quarter of experiences (23.6%) failed to deliver satisfaction at the first attempt, forcing consumers to follow up with brands. Share this page on: Tweet.

2019 76

2019 Fashion Customer Satisfaction Presentation 76

Oracle

AUGUST 6, 2019

Oracle OpenWorld 2019 will take place September 16-19 in San Francisco, with over 1,000 planned sessions on topics including transformational technologies, growth acceleration, intelligent cloud applications, and more. Here are 5 of the upcoming, fascinating marketing sessions. Leveraging Connected Data Across the Marketing Lifecycle.

2019 47

2019 Marketing B2C Roadmap 47

Eptica

DECEMBER 11, 2019

Date: Wednesday, December 11, 2019 Author: Pauline Ashenden - Marketing Manager Taking stock of customer service in 2019. Published on: December 11, 2019. And what better way of doing this than exploring the 2019-20 Contact Babel UK Contact Centre Decision-Makers’ Guide , sponsored by Enghouse Interactive.

2019 75

2019 Customer Service Social Media NPS 75

NetBase

APRIL 2, 2019

Understanding the emotions motivating consumer behavior is never easy, and consumers posting online about every bit of their experience with your brand compounds the problem. With sarcasm, imagery and emojis thrown into the mix, brands struggle to gather accurate insight to inform strategy. Contextualized data is at the heart of it.

2019 90

2019 Social Media Consumers Insights 90

NetBase

JANUARY 4, 2019

Sweeping predictions about any social platform are dangerous to make, but this one feels like a sure thing – businesses that aren’t bringing their A game to Instagram in 2019 will feel it before the end of the year. Instagram is clearly the most important channel for brands to engage with consumers. And consumers are loving it.

2019 80

2019 Marketing Social Media Consumers 80

Oracle

MARCH 12, 2019

” The 2019 agenda included a closer look at how a renewed customer experience focus is transforming retail. ” From subscription boxes to large-scale white labeling, brands offering new delivery models and value propositions stand out in a crowded retail landscape. Relationships to brands are evolving.

2019 86

2019 Retail Insights Events 86

Eptica

JANUARY 8, 2020

Date: Thursday, January 9, 2020 Author: Pauline Ashenden - Marketing Manager 2019 in focus: our top 10 blog posts from the year. Why Knowledge is power We live in a knowledge-based economy, with customers demanding more detailed information from brands, across more channels than ever before. Published on: January 09, 2020.

2019 65

2019 Blog 2020 Leadership 65

NetBase

FEBRUARY 18, 2019

Is 2019 the year of the Instagram Influencer? If so, it’s good to know how this influencer marketing game really works and our Complete Guide to Influencer Marketing eBook is an excellent place to start! Why are influencers the most powerful marketing tactic at your disposal? It depends on who you ask. Are they correct?

2019 55

2019 Marketing Social Media ROI 55

NetBase

JULY 30, 2020

It has definitely captured brands’ attention, as we see many adjusting their marketing strategies and finding new purchasers on podcasts. Here we’ll take a peek into the podcasting space to see what is making it so enticing for brands. The future of podcasting from a market and consumer standpoint. Future of Podcasting

Brands 97

Brands Advertising 2019 2020 97

ShepHyken

MARCH 25, 2019

How Blending Brand And Culture Can Impact The Customer Experience by Chris Cancialosi. A poor experience, on the other hand, can almost instantly mean the end of a brand relationship. Survey: Customer experience trends 2019 by Lynne Capozzi. Live from ModernCX 2019: 3 Days of Customer Experience Takeaways by SmarterCX Team.

2019 107

2019 Article Customer Service Competitive Advantage 107

Oracle

JANUARY 30, 2019

Oracle Modern Customer Experience 2019 will take place March 19-21 at the Mandalay Bay Convention Center in Las Vegas, with 100+ planned sessions focusing on the hottest topics in customer experience. Over 40 of these sessions will focus specifically on marketing trends and technologies. Ready to register for Modern CX 2019?

2019 45

2019 Marketing Customer Experience B2C 45

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. 76% of respondents of the Adobe 2016 Digital Trends Report think that marketing has changed more in the last two years, than the previous fifty. Marketing trends in 2020 call for a radical approach with fresh concepts. Voice Search.

2020 111

2020 Marketing Social Media Advertising 111

Lithium

DECEMBER 28, 2020

Khoros Engage 2019 focused on innovative approaches to the biggest issues facing digital leaders today: solving the connection crisis, managing worst case viral scenarios, and of course: which color notebook will you take home? Some of the upcoming solution features are shown below: Khoros Marketing. Expanded paid planning measurement.

2019 52

2019 Engagement Social Media Roadmap 52

ShepHyken

AUGUST 19, 2019

(ClickZ) Customer service provider Simplr has released a new report on the most common customer service pitfalls among eCommerce brands. They look specifically at the customer service experience of 500 US-based brands in “high-growth mode” in the month of May 2019. In many ways, it really is. Follow on Twitter: @Hyken.

2019 118

2019 Article Customer Service Leadership 118

Oracle

MARCH 30, 2020

Many brands are incorporating storytelling into their customer experience as a way to reach consumers in creative and compelling ways, and boost customer engagement. We asked consumers to provide their favorite brand storytelling examples, and here are 6 of them. Exceptional Brand Storytelling #1: Simple is better.

Brands 99

Brands Social Media Travel Sports 99

CSM Magazine

NOVEMBER 19, 2018

Sabio’s Chief Innovation Officer, Stuart Dorman highlights what he sees as the 10 key CX technology trends that will shape successful customer experiences during 2019 and beyond. 10 Key CX Technology Trends for 2019. Expect 2019 to see this trend accelerate, particularly as we see the trust agenda escalating in today’s post-GDPR world.

2019 88

2019 Customer Experience Social Media Innovation 88

ChurnZero

JANUARY 4, 2019

Let’s talk 2019 predictions. But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals? As the chatbot craze subsides, I anticipate behind-the-scenes AI to become a major trend in 2019. In 2019, not only will this trend increase, it will become much more mindful.

2019 73

2019 Customer Success 2018 Chief Customer Officer 73

CX University

NOVEMBER 21, 2020

Marketing teams use it to get to know their customers, to personalise their brand reach and encourage brand loyalty. Ask five different people what customer experience means to their brand and you would probably get twice as many correct, but different answers. This list goes on. The truth must be told.

Net Promoter Score 98

Net Promoter Score Brands Loyalty Programs Loyalty 98

Oracle

JULY 24, 2020

Virtual gaming has created an entirely new digital marketing frontier for advertisers to engage with customers. The gaming industry, in fact, generated $120 billion of revenue in 2019, a number that looks to keep rising. In-depth custom games based around a brand (advergames) can also be incorporated into a playable ad effort.

Marketing 106

Marketing Sports Advertising 2019 106

Forrester's Customer Insights

MAY 29, 2019

To help retailers and brands plan for 2019, Claudia Tajima and I are interviewing experts within Forrester for our series, “Applying 2019 Predictions To Retail.” Recently, we spoke to Michele Goetz about how artificial intelligence will affect retailers in 2019.

B2C 47

B2C 2019 Retail Loyalty 47

CSM Magazine

NOVEMBER 3, 2022

Liz Carter, Chief Marketing Officer, Reputation. Reputation , the global leader in reputation experience management, today welcomes Liz Carter as its new Chief Marketing Officer. “Liz is a talented leader who will help our organization continue to strengthen our brand awareness and market position.

Marketing 52

Marketing Events Leadership 2017 52

ShepHyken

FEBRUARY 25, 2019

Entrepreneur) Every brand touchpoint is important. Every interaction is a chance for your employees to communicate the experience that your brand provides. Brand Keys 2019 Customer Loyalty Engagement Index: Verified Trust = Brand Success by Robert Passikoff. CX is for retail brands, as in B2C.

2019 88

2019 Article Customer Service Guest Experience 88

ShepHyken

MARCH 3, 2019

4 Brands That Mastered the Omnichannel Experience by Erin Ollila. Smarter CX) Take a look at how 4 brands are mastering omnichannel customer experiences across different industries. Here are four short case-studies from four recognizable brands that may give you a few ideas on how to leverage omnichannel.

2019 94

2019 Article Customer Service Omnichannel 94

Oracle

FEBRUARY 5, 2019

In honor of Valentine’s Day this month, I asked some of the most brilliant CX thought leaders about what they LOVE about CX in 2019, and where practitioners should focus their time and attention. What CX Leaders LOVE in 2019. My wish for 2019 is to have leaders put their skin in the game. And, I’ll do you one better.

2019 92

2019 Customer Experience Leadership Webinar 92

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. What netnography in 2019 offers is more than a buyer persona based on demographics and assumptions. Some segments may be “ruled” by less prominent subjects – or by many people together sharing the same brand love. Here’s how.

2019 71

2019 Engagement Entertainment Sports 71

Oracle

DECEMBER 12, 2019

The business world’s relentless focus on customer experience (CX) continued around the globe in 2019, and CX experts and business leaders captured their experiences in thought-provoking customer experience quotes. ” – Mark Hurd, CEO, Oracle at Modern Customer Experience 2019. Stefan Thomke, MIT Sloan Management Review.

2019 58

2019 Customer Experience Competitive Advantage Customer Care 58