Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution
eglobalis
JULY 2, 2024
This article delves into these critiques, exploring how NPS fares across diverse business landscapes—both in B2B and B2C environments. Article authored by Ricardo Saltz Gulko. Widely adopted across industries, NPS has faced increasing scrutiny for its limitations in offering a complete view of the customer experience.
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