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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? These tools are essential for understanding how your customers are talking about your brand.

Brands 378
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5 Keys for Multi-Channel Customer Support

Experience Investigators by 360Connext

Welcome to Multi-Channel Customer Support. That’s the same feeling customers have when it takes four different channels to get an answer. What’s worse, is when it’s obvious the various channels aren’t connected. Multi-channel customer support fails are well-documented.

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How to boost your brand with automated review sharing

BirdEye

Reviews can also be repurposed for various channels and become one of your best marketing tools. In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. This dilutes brand recognition and risks confusing followers. Reviews are the modern-day word of mouth.

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What Lottery Brands Can Learn from Casino Operators in CRM

Optimove

Innovative gaming brands understand that a customer-led approach has to be put at the forefront of their marketing strategy. For instance, there’s a lot that Lottery brands could learn from Casino operators when it comes to segmentation, messaging, and the various marketing channels they use to communicate with players.

Brands 52
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Optimove’s 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue

Optimove

It can cause customer alienation, diminished loyalty, and reduced trust and lead to negative brand perception, wasted resources, and lower return on investment. For brands, message relevancy and personalization are key to mitigating marketing fatigue. Consumers want brands to send fewer irrelevant messages and improve personalization.

2023 64
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Selling the value of reviews: Shaping brand legacy 

BirdEye

This blog post offers an in-depth overview of a panel discussion that delves into the significance of reviews and how they influence both C-suite decisions and customer choices. So I started with the platform in 2015, which is just crazy to think that it’s been that long ago, but really as a solution in the multi-family space.

Brands 115
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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

This Maya Angelou quote fits perfectly when talking about the factors responsible for positive brand customer service. Support experience, overall experience, company culture, quality of product/service, are the major factors that decide how your brand makes the customer feel. More brand recognition, more leads, and more customers. .