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Your digital eyes & ears: Master social media monitoring

BirdEye

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.

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Why your business needs a social media manager

BirdEye

Having a social media presence is crucial for success in today’s market. Social media has become a primary way for people to discover and purchase new products, which means hiring a dedicated social media manager can seriously benefit your business. Table of contents What is a social media manager?

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15 Types of social media to help boost your brand

BirdEye

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

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The Power of Integrated CX Part 3: Smartest Actions

InMoment XI

True excellence in customer experience (CX) demands more than just understanding and insights; it requires actionable strategies that drive tangible results. In this blog post, we’ll explore how your organisation can take the smartest actions, the final piece of the puzzle of our Integrated CX approach.

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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

In order to succeed and engage with their customers in real and meaningful ways, marketers need to be ready to embrace this new wave of marketing intelligence. Below are a few ways AIM can create higher levels of customer engagement. There is a wealth of customer data available to marketers today.

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3 Case Studies in Successful Social Media Customer Engagement

Win the Customer

Social media has become a major tool for marketers. But even though most small businesses use social media, it doesn’t mean they’re using it effectively. For instance, only 45 percent of marketers think their Facebook strategy is effective, reports Social Media Examiner. The campaign reached 5.5