BirdEye

MARCH 5, 2024

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.

Social Media 58

Social Media Multi-Channel Insights Brands 58

BirdEye

DECEMBER 8, 2022

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

Social Media 98

Social Media Brands Entertainment Connections 98

ShepHyken

APRIL 23, 2021

This week we feature an article by Devin Pickell, a Growth Marketer at Nextiva. He shares customer service best practices that successful brands use to help their customers on social media. Another intuitive and frankly underutilized way brands can use social media is for addressing customer service inquiries. .

Social Media 127

Social Media Brands Customer Service E Commerce 127

BirdEye

JANUARY 17, 2024

Juggling multiple social media profiles across various locations is no small feat — it’s a make-or-break task for your brand’s online presence. And the wrong post at the wrong time can torpedo your brand’s reputation faster than you can say “delete!” Watch the Free Demo Now.

Social Media 108

Social Media Multi-Channel Demo Feedback 108

ReviewTrackers

MAY 11, 2020

Social media gives customers the opportunity to voice their opinion about your business in an open space. It’s a space that exists for everyone to see — friends, family, and other consumers. That’s why businesses should manage their reputation on social media. What is Social Media Reputation Management?

Social Media 171

Social Media Management Consumers 2018 171

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

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Social Media Management Multi-Channel ROI 98

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. They’ve continued to invest in their ad platform, allowing businesses to bolster their brand awareness.

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Social Media 2023 2022 2026 97

BirdEye

JANUARY 25, 2024

Reviews can also be repurposed for various channels and become one of your best marketing tools. But constantly compiling positive excerpts and turning them into tailored social media posts is hugely labor intensive. 92% of consumers read two or more reviews before forming an opinion about a business.

Social Media 110

Social Media Brands Multi-Channel Demo 110

ReviewTrackers

OCTOBER 25, 2017

Kristen is a content writer and marketer at Clutch , a B2B research firm in the heart of Washington, D.C. Social media can serve as a testing ground for businesses, nurture customer relationships and provide brand identity. Businesses need social media to succeed in this increasingly technology-centric world.

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Social Media B2B Advertising Customer Relationships 154

BirdEye

AUGUST 28, 2023

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. And that’s even more true in a market that experiences rapid growth and constant change. Table of contents What is a social media profile?

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Social Media Entertainment Multi-Channel 2023 52

LoyaltyPlus

FEBRUARY 27, 2023

by Frik van der Westhuizen At the end of January this year, there were 28 million social media users in South Africa. Over the past 12 months, social media has become an integral part of people’s lives and has had a significant impact on how consumers perceive and interact with brands.

Social Media 52

Social Media Loyalty Advertising Customer Relationship Management 52

BirdEye

DECEMBER 30, 2022

As a social media manager, your success hinges on how well you can engage with and grow your audience. Figuring out the best time to post content on each social media platform can make or break your campaigns. Table of contents When is the best time to post on social media in general? Try A/B testing.

Social Media 98

Social Media B2C Healthcare B2B 98

Brandwatch CX

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. billion active social media users On average, people have 5.54

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Social Media 2014 Advertising 2017 98

Experience Investigators by 360Connext

JUNE 22, 2015

Social media as a customer service channel is now a given. 67% of consumers have used a company’s social media site for servicing, according to J.D. Instead of hiding behind press releases and formal communication, social media engagement allows organizations to speak directly to customers and prospects.

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Social Media Engagement Magazine Innovation 233

NetBase

NOVEMBER 19, 2018

When you look at what social media has become, it’s amazing to think less than ten years ago we were merely on the brink of its potential. Social media, and the ways we analyze and use it, continues to grow rapidly, and that won’t change in the coming year. Stories that Grab Consumers by the Heart.

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Social Media 2019 Marketing 2010 83

InMoment XI

FEBRUARY 6, 2024

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

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Social Media Marketing 2023 Advertising 260

BirdEye

MARCH 15, 2023

If you’re a marketer or business owner looking to stay ahead of the competition, understanding social media demographics is essential. As these platforms progress, the type of social media user will continue to shift. For example, take age groups on social media.

Social Media 52

Social Media 2023 Entertainment E Commerce 52

NetBase

AUGUST 17, 2020

Is your brand on track to best the competition as we round out 2020? Many marketers are relying on advanced social media analytics intel combined with powerful social media listening capabilities to inform strategy. We’ve uncovered that and more in our 2020 Global Social Media Market Survey report.

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Social Media 2020 Marketing ROI 56

Second to None

MARCH 2, 2021

Your brand experience is a multi-layered avenue that draws a connection between you and consumers — positively or negatively. It’s your personality, values, and attitude that fuels your brand’s perception out in the world. Let’s first define brand experience. Brand Experience vs. Customer Experience. Social media

Consumers 109

Consumers Brands Social Media Loyalty 109

SurveySparrow

OCTOBER 25, 2023

The brand has used emotional branding exceptionally well, and this slogan, introduced in 1988, has become a mantra for motivation and determination. This is a perfect example of marketing the brand like a pro! Now, what exactly is brand marketing? What is a brand? A brand is so much more than that.

Brands 52

Brands Marketing Social Media Connections 52

InMoment XI

FEBRUARY 2, 2024

Social media can play a crucial role in your organization’s ability to manage and deliver more meaningful and integrated customer experiences. Hootsuite is one of today’s most widely used social media management platforms. 46% of consumers turn to Facebook, 35% to YouTube, 32% to Instagram, and 20% to TikTok.

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Social Media Brands Management Metrics 295

BirdEye

NOVEMBER 21, 2023

Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results. This blog stands apart as a non-overwhelming guide, no-fluff, just actionable insights, offering a streamlined approach to interior design marketing.

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Marketing Social Media Advertising Workshop 110

NetBase

JULY 15, 2020

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. And this can be dangerous when brands are approached by providers pretending to be something they’re not ! How does social media monitoring work? How can I learn more?

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Social Media Brands Airlines Consumers 52

ReviewTrackers

FEBRUARY 24, 2021

Reputation marketing is a way of thinking about your reputation in the same way you think about your marketing – the more positive your brand’s reputation, the more growth you can deliver. Of course, the idea of reputation marketing is nothing new. Of course, the idea of reputation marketing is nothing new.

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Brands Marketing Sports Social Media 104

SurveySparrow

JULY 31, 2023

Did you know that advances in artificial intelligence are changing the way brands gather and activate consumer insights? AI in market research has become a game-changer, empowering businesses to delve deeper into consumer behaviors, preferences, and motivations. Reports back this up. Let’s look at the process: 1.

Consumers 52

Consumers Marketing Social Media Innovation 52

ReviewTrackers

AUGUST 23, 2018

Social media marketing for insurance is experiencing major growth. While insurance providers recognize that social media marketing is essential to future growth, many struggle to keep up with the pace and drive real results from their efforts. Social Media Marketing for Insurance: The Challenge.

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Social Media Insurance Marketing 2007 73

Fox Metrics

NOVEMBER 19, 2020

Imagine engaging in social media marketing without measuring any of it. Social Media analytics is fundamental to your marketing success. With the FoxMetrics social media analytics tool , you’ll get insights on what to expect, how to act, and the right decisions to make for social media.

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Social Media Metrics ROI Measurement 59

CSM Magazine

NOVEMBER 29, 2022

Energy Companies Feel British Public’s Social Media Wrath With British Gas, Scottish Power and OVO Getting the Worst Rap. New data reveals energy suppliers are letting their most at need customers down as they struggle to deal with tidal wave of complaints on social media.

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Social Media Consumers Customer Service Feedback 52

C3Centricity

APRIL 23, 2024

As we all know and, unfortunately, have probably also experienced, every dollar in our marketing expenditure must be justified, and we have to prove our marketing ROI or risk budget cuts! Marketing Budget Allocation Gartner’s most recent (2023) CMO Spend Survey reported that marketing budgets fell from 9.5%

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ROI E Commerce Marketing Social Media 90

BirdEye

APRIL 28, 2023

If so, then effective insurance marketing strategies are the way to go. When debating whether to make a purchase online, 93% of consumers say they rely on the advice and experiences of other buyers to make a decision. Collecting and displaying positive client reviews on your website and social networks can attract more clients.

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Insurance Marketing Social Media Loyalty Programs 98

ReviewTrackers

APRIL 11, 2018

The state of social media today isn’t the same as it was a few years ago. In a rapidly evolving landscape, marketers must continue to keep an eye on industry trends and stay up to date with the latest social media marketing statistics. Social Media Marketing Statistics. There are 3.03

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Social Media 2018 Marketing Retail 83

ReviewTrackers

FEBRUARY 28, 2018

Social media gives customers the opportunity to voice their opinion about your business in an open space. It’s a space that exists for everyone to see — friends, family, and other consumers. That’s why businesses should manage their reputation on social media. What is Social Media Reputation Management?

Social Media 100

Social Media Management Consumers 2018 100

Win the Customer

NOVEMBER 14, 2016

Whether it’s Snapchat’s GeoFilters or Facebook’s 360 Photos, more businesses are finding that social media is one of the most powerful tools available today. Whatever industry you’re in, you simply must have a social media presence these days. It’s called social media for a reason, after all.

Social Media 145

Social Media Customer Service Multi-Channel 2014 145

NetBase

SEPTEMBER 7, 2020

The pandemic has been hard on consumers financially. And this is why there’s a very wise push for brands to help consumers shop for jobs instead of sales today. And one company is behind this consumer and market intelligence -informed effort. LaborDayOn Effort Helping Consumers Find Jobs. It’s a smart move.

Consumers 75

Consumers Brands Social Media Demo 75

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Social Media Communication Consumers 98

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

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Marketing Social Media B2C Multi-Channel 98

SurveySparrow

MARCH 19, 2024

If you’re looking for a video marketing guide , you’re not the only one. There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Google also prioritizes video content.

Marketing 95

Marketing Social Media Demo B2B 95