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Why Multi-Touch Matters more than Multi-Channel

Avaya

When it comes to customer service, it seems that change is the only constant. I know you’ve heard it all before; how single channel service evolved into multi-channel service evolved into omni-channel service. But what if I told you that your customer engagement strategy is missing the mark?

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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. These terms have effectively amalgamated since we started to become “multi channel”. These terms have effectively amalgamated since we started to become “multi channel”.

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Streamline Customer Engagement Through Omni-channel Communications

Topdown

This is in correlation with the rise and spread of the internet , as well as smart technology in general. Regardless though, customers are priceless to any organization. As such, one focal point in modern business operations is building and driving customer engagement.

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3 Keys to Modernizing Customer Engagement

Kustomer

By ignoring customer service, brands are missing out on market share and revenue. In this blog post, we share three ideas and concepts that will help you with modernizing customer engagement and transform your CX organization from a cost center into a profit center. This creates three main problems: 1.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

Establish Brand Guidelines: Define clear guidelines for how your brand should be represented across different channels. These guidelines serve as a roadmap for how your brand is visually and verbally presented across various channels. Time-Efficiency Monitoring your brand manually across various online channels can be time-consuming.

Brands 378
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Best Practices and Strategies to Master Call Center Management

InMoment XI

Call centers serve as hubs for customer interactions, making them a vital element of customer support. It also encompasses strategic planning, workforce management, and technology integration. This multifaceted approach is essential for meeting the ever-evolving needs and expectations of today’s customers.

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Call it what you will: Multi-channel, Omnichannel—It isn’t about the Contact Center!

Avaya

Looking back five years ago, 92% of organizations were already working to integrate multiple interaction channels —call it multi-channel, omnichannel, digital transformation—to deliver more consistent, contextualized experiences. The post Call it what you will: Multi-channel, Omnichannel—It isn’t about the Contact Center!