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Maximizing the ROI of Video Marketing with Customer Feedback

SurveySensum

Maximizing Your Video Marketing ROI: A Four-Step Guide Leveraging Customer Feedback Step 1: Collect Actionable Customer Feedback Collecting customer feedback shouldn’t be a mere checkbox activity; it should be an integral part of your business plan. Ready to boost the ROI of Video Marketing with feedback?

ROI 52
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Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

There are four common customer experience analytics metrics: Net Promoter Score (NPS) Net Promoter Score , or NPS, is a widely used metric to measure customer loyalty. Customer Satisfaction (CSAT) Customer Satisfaction (CSAT) is a metric designed to measure the satisfaction level of customers regarding a specific interaction or experience.

Insights 324
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Integrated CX: The Complete Guide

InMoment XI

Integrated CX is all about harnessing the power of data, technology, and expert service to help companies unlock valuable insights so they can take action to drive measurable outcomes for their customers. In order to measure the success of any CX program, you need to understand exactly what you are trying to achieve.

NPS 260
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How to Measure Social Analytics ROI

NetBase

It’s impossible to grow without stopping to measure your efforts along the way. Here are some questions to ask when considering ROI expectations: What Are Our Business Goals? ROI isn’t a singular thing all brands measure equally. So before you can measure anything, you have to determine what you want to measure – and why.

ROI 60
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Leveraging NPS to Drive Revenue and ROI

SurveySensum

This small case study shows that when companies move beyond the traditional customer satisfaction metric and rigorously measure NPS , they can find ways to make customers happier, which, in turn, can lead to increased revenue. Yet most businesses struggle to move beyond measuring their NPS. NPS can be a big help here.

NPS 52
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Top 3 Challenges of Reporting ROI in Customer Experience (CX) and How to Solve Them

Thematic

Because feelings are hard to measure, and those feelings often live at the heart of the customer experience. Measuring the ROI of Customer Experience Improvements Beyond Gut Feeling: Sure, you might sense customers are happier after an upgrade. Now you can measure how happier customers = more sales.

ROI 62
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Measuring Customer Journeys Like a Pro

Optimove

Get CDP Institute’s Guide on why your CDP needs a brain Download Now Why it Matters: For marketers, the right way to measure campaigns is by using a multi-touch attribution model to understand the incremental impact of each touchpoint in a customer journey. Optimove takes it one step further. Optimove takes it one step further.