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Earn Your Place in the Story of Customers’ Lives

Customer Bliss

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother? Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother?

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3 Essential Lessons Leaders Must Embrace to Transform Experience

Customer Bliss

We are living in a world where customers have the megaphone. That’s actually been one of the most wonderful forcing functions: when finally it wasn’t about who we said we were; it’s about what employees and customers say we are. Honor your customerslives. Did you improve my life?

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Fred Reichheld on CX: An Exclusive Three-Part Conversation

Daniel Group

Throughout the interview, Reichheld underscores the significance of customer loyalty, the emotional bond between businesses and customers, and the pivotal role of outcome metrics in understanding and driving business growth. It’s making the accountants happy, or it’s making your boss happy in the silo.

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Which Ideas And Values Give You Professional Pause?

One Millimeter Mindset

These ideas and values, when read in a meeting agenda or spoken during the course of a live or digital meeting, make you suck in your breath. You immediately close your eyes. More importantly, your brain stops working. As a result, you do not read or hear any further than the words triggering your Professional Pause.

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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? And you’re probably spending a decent amount of money at those places. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. loyalty programs on average.

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Why We Must Do the Customer Math and Practice Leadership Bravery

Customer Bliss

Part of what happens is that people will look at a spreadsheet and say, “We can get $50 million more out of customers if we do this little up-charge.” ” Well, yeah, that may be good for today, but not for tomorrow’s customers who are going to potentially walk away from you. Do the Customer Math.

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Don’t Accidentally Sabotage Customer Experience — Do This Instead

Experience Investigators by 360Connext

Sure, you may not intend to, but there are probably ways you, as the leader of your department or organization, are sabotaging the experience your customers have. Watch out for these sneaky ways typical business methods lead to customer defection. Never dealing with customers. And who can blame you?