Tue.Sep 06, 2022

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CX 101: What Is Primary Research?

InMoment XI

If you want to get to know someone, the best way to get an accurate assessment is to ask them questions yourself. You may want to know what they like and don’t like, what makes them happy, sad, or angry, how they feel about specific topics, or anything else that gives you greater insight into their personality. The same is true when you’re trying to understand market research ; having an accurate assessment of your audience and their buying patterns will make all the difference when it comes to

Insights 493
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What Is a Quarterly Business Review? Three Keys to a Great QBR

Totango

What Is a QBR? How to Make Quarterly Business Reviews Count. A quarterly business review (QBR) gives you four opportunities per year to showcase the value your product delivers to customers. For a SaaS company, an excellent QBR strategy can help you ensure you’re providing a product experience that will make customers want to renew their subscription during renewal time.

Events 109
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A Comprehensive Guide to Social Customer Relationship Management: What Is it and How it Develops Relationships

Kustomer

In the span of two decades, social media has gone from being an afterthought to being an integral component of pretty much all modern marketing and support strategies, as well as sales funnels. In this post, we’ll be taking a look at an approach to customer relationship management (CRM) that places social media and the data it can create front and center of efforts to build and develop strong relationships with your customers.

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Why your business isn’t customer centric

Team Support

Raise your hand if you’ve heard that your business needs to be customer centric. Now raise your hand if your business is customer centric. If you didn’t raise your hand at all – and not only because you are in a public space and are wary of strangers seeing you perform erratic movements – then you better quickly learn why your B2B business needs to be customer centric.

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3 Ways Brick-and-Mortar Retailers Can Improve Customer Experience

Today’s digitally savvy customers have high expectations of retailers for convenience, responsiveness, and ease of doing business both in-store and online. Our recent survey of over 2,000 US consumers found that retailers that can drive a seamless, omnichannel customer experience (CX) – across physical and digital channels – have huge benefits for brand relevance, profitability, and customer loyalty.

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5 Best Ways To Keep Remote Contact Center Agents Connected And Engaged

Playvox

The road to the contact center of the future is winding and uncertain. Flexibility, though, is the key to a smoother ride. Adapting to the work styles and learning preferences of your remote contact center agents is a smart place to start. You’ll increase engagement now and optimize performance long-term. Research from Playvox — including the real-world experiences and perspectives of contact center leaders and agents — uncovers data and practical insights on the state of contact center remote w

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Amazing Business Radio: Bill Price

ShepHyken

Creating a Frictionless Customer Experience. How to Engage the “Whole of Business” to Solve Customer Issues. Shep Hyken interviews Bill Price, Amazon’s first global vice president of customer service, founder and president of Driva Solutions , and co-author of The Frictionless Organization: Deliver Great Customer Experiences with Less Effort. He shares how organizations can engage the “whole of business” to create a frictionless experience.

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Local search marketing: everything you need to know

BirdEye

If you own a business with a physical location, you probably rely on the customers in your area to drive most of your revenue. That said, your potential customers aren’t just finding your store in person. Most of them are searching online for the products or services you provide before they find your business. To make sure those consumers find your business instead of your competitors, you’ll need to prioritize your local search rankings.

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September Atlas Highlights

Lithium

Hello Atlas members! If you haven't signed up to receive the Customer Newsletter , you're missing out on the latest greatest from Khoros! Sign up today! Here’s the Atlas content you do not want to miss! Some blog areas are limited to Khoros customers only. If you are a customer and unable to access anything, click the chat bubble (bottom right) and type Customer Access.

Roadmap 52
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Attracting Customers: How to Improve the Success of Your New Business

CSM Magazine

Growing a business from the ground up takes hard work, perseverance, and passion. You’ll not only need to develop a firm understanding of the market, finances, and technologies, but you may also need to overcome various challenges you never expected. Focus, research, and careful planning could help your company attract many customers, avoid potential problems, and become an industry leader.

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Manual Call Reviews? There's a Better Way!

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 If so, this webinar is for you! What was once a common practice in the call center is now a barrier to success. Manual call monitoring is no longer an option if you want to proactively coach your agents to ultimately improve the customer experience using data-driven insights. Join this webinar with Angie Kronlage and April Wiita of Working Solutions to discuss how you can modernize outdated, manual call review processes through the power of autom

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How Employee Compensation Compliments Development with Crystal Henrickson and Annika Reinhardt

Russel Lolacher

In this episode of Relationships at Work, Russel chats with organizational consultants and compensation experts Crystal Henrickson and Annika Reinhardt on the role of employee compensation in professional development and workplace culture. A few reasons they are awesome – They are the co-founders of Talent Collective, a consulting agency helping organizations grow their talent through effective coaching, compensation planning and career design.

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15 Signs It’s Time to Outsource

Magellan Solutions

IS IT TIME TO OUTSOURCE YOUR BUSINESS OPERATIONS? Today, there are several resources available to support and assist businesses. Business outsourcing can be a huge asset to your organization if you’re feeling overburdened or if you have a lot of work that you feel you are spending too much time on. There will be a time in every business when you must determine whether to explore outsourcing or not.

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TikTok Shares New Insights into How Users Respond to Promotions in the App

Strativity

By Andrew Hutchinson in SocialMediaToday. TikTok has shared the second installment of its ‘’ Path-to-Purchase’ Report , which takes a deeper dive into how TikTok clips drive consumer action, and the key elements that improve marketing performance in the app. The first part of the report, which TikTok published back in February , looked at how TikTok users discover and engage with brands via the app.

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How to Ramp Up Your Call Center for Seasonal Demand

Advantage Communications

With Labor Day behind us, the holiday season is quickly approaching, which means it’s time to start thinking about ramping up your call center for seasonal increases in demand. Without preparing your customer service program, you may fail to meet customer expectations and even potentially lose sales - resulting in lower profits.

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What Does it REALLY Mean to Put CX First?

The 5 Essentials of a CX-First Platform Customer experience was once considered a soft metric, or a “nice to have.” But it is now a board-level priority for many brands. The experience you provide your customers is a defining way to differentiate your business from the competition. But how can you really make CX a priority when you have competing budget and resource constraints?

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Why Aren’t More CX Professionals Adopting Customer Journey Management?

inQuba

There is going to be some corporate belt-tightening around expenses for most businesses as the Fed tries to wrestle inflation to the ground, while trying to avoid a recession. It is also clear that board expectations around growth will not change much despite these tighter budgets. So, what are executives focussing on? Gartner , in their report ‘2022 Gartner CEO and Senior Business Executive Survey’*, has reported that ‘ Customer Acquisition, Retention and Engagement’ are the top (18% selection)

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iOS 16 and Web Push Notifications: How to Plan For and Execute a Winning Strategy

Optimove

Web push notifications are a highly effective way to reach and connect with your audience – but they’re also a super-fast way to lose even loyal customers if you’re not using the insights and best practice methods proven to optimize your chances of success. The average click-through rate of web push notifications currently stands at 12%, which can be boosted to just over 15% with intelligent push campaigns.

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Why All Customer-facing People Should Be Company-certified

Middlesex Consulting

When your employees or representatives interact with a customer or prospect, they leave an impression about your business. A brand is the memory of all these experiences. Training and then certifying all the people who create the memories is the best way to ensure that your customers and prospects have the most positive interactions. To read […].

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Consumer perceptions around NFTs

Maru Group

By Maru Entertainment & Technology | September 6, 2022. The Web3 innovation of NFTs (Non-fungible tokens) is not going anywhere. With an increasing number of entertainment companies either announcing plans to or already entering the NFT market, the technology can be expected to adapt and become more consumer-facing in the next few years. It will take time for NFTs to move to be consumer-friendly because of what has preceded them.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Product update: integrations management and data upload history

Thematic

Our latest product updates make your feedback analytics life easier!   We've made changes to our integrations management, so it's simple to view all connected integrations, add new ones or make changes to existing connections. And data upload history lets you see the history of data being pulled into your datasets, including the dates and status of each upload and any relevant error messages.

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Get more customer feedback with Epifany and Perkville

Perkville

You can now integrate Epifany with Perkville to encourage feedback.

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Healthcare Customer Support: 7 Reasons to Outsource

Helpware

Healthcare companies, no matter the nature of their business, their individual specializations and fields, and the products and services they offer, face a unique set of challenges. Their processes are dynamic and ever-changing, operations are prone to growth spurts that can quickly strain healthcare resources, and their personnel operate 24 hours a day, seven days a week.

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TikTok launches new ad solutions with smarter targeting and amplified product discovery

Strativity

By Aisha Malik in TechCrunch. TikTok announced today that it’s launching a new commerce ad suite called “Shopping Ads” to make it easier for brands to advertise on the platform. The company is currently testing three formats of Shopping Ads, including Video Shopping Ads, Catalog Listing Ads and LIVE Shopping Ads. The new Video Shopping Ads allow advertisers to highlight one or more products in their in-feed video ads in a way that amplifies product discovery and purchase intent.

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Customer Experience Myths Guidebook

A CX myth is something widely believed or implemented that is based on “how we’ve always done it” thinking, rather than delivering truly innovative customer experiences. What CX myths are holding organizations back from top-level customer experience performance? What can companies do to find solid ground and move forward successfully? In this guidebook, we answer those questions and more as we explore three key myths and two strategies that you can use to replace them.

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How to Shift Away from Cookies & Third-Party Data to Drive Better Marketing Strategies

2020 Research

As consumers demand more control over who uses their data, organizations like Google and Apple are pulling back on cookies and other tracking activities. Marketers have no choice but to shift away from third-party data sources, but they still need access data to inform their strategies and best serve their customers. That’s where first-party data comes in. .

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Time-To-Market of Conversational AI: ?Are Chatbots Worth it?

Inbenta

One of the first questions that arises when envisioning a new conversational AI project is how much time it’s going to take to have it up and running. Some underestimate implementation times when it comes to chatbot solutions, but also, the time needed to achieve good results. Although return on investment (ROI) is always a key metric, if your project takes months or a year to be completely functional, the value of the investment might decrease.

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Trending Topics for Website Content

DemandJump

You want your business’s website to be fresh, innovative, and on trend. Website content that hits these marks can not only inspire your current audience, but perhaps also draw in a few new faces.

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Leverage Buyer Psychology for Better Account Management Outcomes

Kapta Customer Success

I really enjoyed working with Ed Powers on his KAMGenius course , Brain Friendly Key Account Management (that's me holding a model of a brain in the image above). I learned a lot from him about the importance of knowing how your customer’s brain makes decisions and how their feelings translate to purchasing behaviors. I found it interesting how customers think about value and expectations, and what makes something memorable.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,