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Is a Digital-Only Strategy Right for Your Business?

CSM Magazine

As Frontier Airlines embarks on its first full year of a digital-only strategy, James O’Hare, MD of LINK Mobility , looks at whether it’s right for every business. . At the end of last year, Frontier Airlines announced it was moving to a digital-only customer service model. The numbers speak loudly.

2027 52
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Thriving Senior Living: Mastering Reputation Management Strategies

InMoment XI

Upholding this reputation ensures that your services deeply connect with and satisfy the needs of those pursuing exceptional care for their loved ones. To effectively appeal to these families and surpass competitors, implementing targeted reputation management strategies within senior care is paramount.

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Review Management: An Essential Component of Modern Marketing

InMoment XI

In the digital age, platforms such as Yelp, Google, Facebook, and Tripadvisor wield unprecedented influence over consumers’ purchase decisions. Recognizing this, top brands and businesses are integrating review management into their marketing strategies. What is Review Management? According to research, over 99.9%

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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. Market segmentation is a research strategy that separates different consumers in order to study their preferences, needs, and perspectives in order to optimize business practices, products, and experiences.

Marketing 260
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5 Ways Retail Banks Can Leverage Customer Data Effectively

InMoment XI

For retail banks, and most organizations, collecting data is only half the battle in the world of customer experience. Whether it be transactional surveys , online reviews , or a market research report about your customers, the data you collect needs to not just be analyzed, it needs to serve as a road map of future business decisions.

Banking 493
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How Prepared Are Financial Firms Feeling for Consumer Duty?

InMoment XI

The panelists shared valuable insights on embracing changes and putting customers at the center of their business. What Have Been Your Biggest Challenges in Getting Ready for Consumer Duty? What Have Been Your Biggest Challenges in Getting Ready for Consumer Duty? How Prepared Do You Feel for Consumer Duty?

Consumers 492
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Unlocking the Power of Healthcare Contact Centers: Enhancing Patient Care in the Digital Age

InMoment XI

Not only do contact centers act as the first point of communication, but they also adopt an omnichannel approach to ensure messaging and experience are consistent. An omnichannel contact center strategy enables the creation of superior patient care by seamlessly integrating various communication channels.