CSM Magazine

JUNE 20, 2023

But when it comes to maximizing ROI, it should be at the top of your list. Digital marketing Return on Investment (ROI) is the measure of the effectiveness of marketing campaigns and strategies in generating profit. Moreover, ROI is a metric used to calculate the financial gain or loss from an investment.

ROI 52

ROI Customer Service Marketing Social Media 52

Alida

JANUARY 16, 2018

Adopting a relationship-based approach to customer intelligence gathering delivers substantial value and ROI. . Driving business value, sales and research cost savings. million over three years, translating into an ROI of 590%. That ROI is equivalent to a net present value (NPV) of $4.4 For example: 10.

ROI 100

ROI Webinar Customer Centricity Download 100

Think Customers

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 59

B2B Sales 2021 ROI 59

BirdEye

MARCH 29, 2024

Utilizing these networks can significantly enhance your marketing ROI by targeting a more relevant audience. Here are a few tactics to help you get the most from your time on Zillow Premier Agent: Fully complete your profile, including past sales and client reviews, to build credibility. Can social media impact real estate sales?

Social Media 59

Social Media Sales Advertising Connections 59

GetFeedback

SEPTEMBER 24, 2019

Before you worry about proving the ROI of a VoC program, focus on building relationships and trust with the key stakeholders in your company. In recent years, the job of sales professionals has changed dramatically due to buyer self-education via the internet and social media. Speak to the unique value of each stakeholder .

ROI 150

ROI Webinar Sales Loyalty 150

SurveySensum

SEPTEMBER 8, 2023

Host Exclusive Events: Organize events or webinars exclusively for your advocates. Cross-functional Collaboration Between Teams: Create clear communication between different departments, such as customer support, product development, sales, etc. Different teams need to work together to address customer feedback comprehensively.

NPS 52

NPS ROI Social Media Banking 52

Gainsight

MARCH 12, 2024

These questions, plus more, were answered by Riccardo Composto, Senior Director of Customer Success at Sitecore , during our recent webinar, Transforming CS Into a Lead Gen Powerhouse. Does this mean that your CSMs should be hitting the phones to make cold calls and prospect along with your Sales Reps?

Customer Success 52

Customer Success ROI Webinar Metrics 52

Tricia Morris

MAY 26, 2015

If your brand focuses on consistent and authentic customer service and engagement both before and after the sale, a one-time customer can become a lifetime customer who also creates additional customers. If your brand’s sales and customer service departments aren’t working closely together, they should be.

Sales 86

Sales Customer Service Poor Customer Service Social Media 86

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Webinar 54

Webinar Management Touchpoint Customer Journey 54

QuestionPro Audience

AUGUST 28, 2017

If you missed our Part 2 Webinar – Customer Journey Mapping and Best Practices , we’ve got you covered. Watch the full presentation: Check it out on SlideShare: [Webinar Recap] – Customer Journey Mapping and Best Practices. Ask yourself: is it just after you close a sale? 3 months after a sale?

Customer Journey Mapping 60

Customer Journey Mapping Webinar Customer Journey Touchpoint 60

Lithium

AUGUST 17, 2022

Proving ROI in marketing takes a vastly different approach than the next day's Metrics. This keeps your brand top of mind for your customers, which highly increases your sales down the line. Khoros Marketing Deep-dive webinar. There is T.V., movies, Youtube, TikTok, Instagram, heck, and even podcasts these days.

ROI 52

ROI Marketing Social Media Leadership 52

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Webinar 48

Webinar Management Touchpoint Customer Journey 48

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Webinar 48

Webinar Management Touchpoint Customer Journey 48

Inbenta

FEBRUARY 1, 2024

RESOURCES Webinars Horizn Product Digital Demos Enhancing Your Customer Service with Interactive How-To Demos When customers can’t navigate your products or services, it can be frustrating. To learn more about Inbenta’s powerful customer service tool, join Inbenta for a webinar scheduled for 9 AM ET, Wednesday, February 14.

Interaction 52

Interaction Demo 2023 Webinar 52

Feedbackly

JANUARY 23, 2024

There will be an increased focus on measuring the ROI of your CX strategy to ensure you are harnessing the optimum level of benefits. For this, brands need to enrich their CX data with revenue/sales data to identify factors that influence the customer’s purchasing habits.

2024 52

2024 Customer Experience E Commerce E-support 52

Help Scout

DECEMBER 5, 2018

Calculating the return on investment (ROI) of a new tool can be tricky. It’s worth noting that if a help desk cuts costs but drives customers away through lower quality, you’ll see decreasing ROI.). Let’s look at five ways that investing in help desk software can save that revenue and increase your customer support team’s ROI.

ROI 40

ROI Return on Investment Customers Poor Customer Service 40

CSM Magazine

JUNE 8, 2020

Out of all the things that can decrease the number of sales a business makes, customer churn is the biggest issue many companies struggle with. Naturally, everyone wants to have low churn rates and high sales figures, but that’s hard to accomplish sometimes. Webinars and Q&A sessions. Newsletters. Reduce involuntary churn.

Sales 52

Sales Leadership Fashion Social Media 52

SurveySparrow

APRIL 23, 2023

Efficient Use of Resources Focusing on quality leads allows you to optimize your marketing and sales efforts. By targeting prospects more likely to become customers, you can allocate your resources more effectively, resulting in a better return on investment (ROI). However, it comes with both benefits and drawbacks.

B2B 52

B2B Marketing Social Media Advertising 52

ClearAction

OCTOBER 12, 2022

Quantifying CX ROI is the top challenge, per Pointillist’s 2019, 2020, and 2021 studies. Sales Velocity is another key to LTV. Sales Velocity is influenced in this order, from bottom to top of this list: MRR (monthly recurring revenue; a customer’s repeat purchases). XM annuities generate massive ROI.

Metrics 62

Metrics Management ROI Effort Score 62

BirdEye

MARCH 4, 2024

A drip campaign, or drip marketing, is a powerful technique for brands to nurture leads, retain customers, and increase repeat sales. Nurture cold leads by positioning your brand as a trusted advisor rather than pushing for an immediate sale. Table of contents What is a drip campaign?

Marketing 111

Marketing Multi-Channel Events Demo 111

TechSee

JANUARY 4, 2022

Simplifies warranty registration and quickly captures customer information for upselling opportunities and long-tail sales. We answered the call of sales teams everywhere by releasing new capabilities that help sales reps walk potential customers through for instance: contracts. Product registration and warranty activation.

2021 109

2021 Insurance Innovation 2022 109

ClearAction

JULY 20, 2023

Tech providers’ Customer Success teams strive to keep us engaged in a variety of meetings, messaging, webinars, etc. When executives ask for proof of ROI, there is a risk of losing funding — or losing a lot more than that. Buyers prefer to have minimal interactions with sales teams.

Technology 62

Technology Customer Success 2009 Consulting 62

BirdEye

MAY 3, 2023

Common examples of B2B marketing channels are Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, content marketing, B2B online communities and select social media platforms, email marketing, and webinars. In this process, an affiliate promotes another business’s products or services in return for a commission based on sales.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

ClientSuccess

NOVEMBER 22, 2022

As marketers, you’re always looking for new and innovative ways to drive value and ROI for your brand. You might consider combining your marketing, sales, and customer success teams into a single “Revenue Team” This approach may increase sales significantly and involve more customers in your marketing initiatives.

Customer Success 69

Customer Success Marketing Social Media Events 69

Experience Investigators by 360Connext

OCTOBER 2, 2014

Even during the recession years of 2007-2012, customer experience leaders averaged double-digit gain in stock performance , besting customer experience laggards by an impressive margin, according to The Watermark Consulting Customer Experience ROI Study. There will be many online and in-person events, so everyone can celebrate!

Customer Experience 297

Customer Experience 2012 2013 2014 297

inQuba

SEPTEMBER 6, 2022

Customer Journey Management (CJM) is a well-known capability but seems to have a reputation for consuming a lot of energy (and dollars) while delivering a distant ROI. Marketing congratulates itself for the generation of a new lead, sales for converting that lead into a sale, and customer success for ensuring adoption and consumption.

Customer Journey 52

Customer Journey Management 2022 2011 52

CSM Magazine

JANUARY 17, 2024

It has become an integral part of business communication both internally and externally in fields as diverse as interviewing, on-boarding and training new recruits, security, marketing and sales, customer support and relationship management, managing work-flows, and organizing pan-organization events across geographies and time zones.

Communication 52

Communication 2023 Social Media Travel 52

Gainsight

MARCH 21, 2023

It’s the best way to demonstrate that you’re hitting goals and prove the ROI of your efforts to your customers, internal stakeholders, and across the organization. A CSQL is similar to a Marketing Qualified Lead (MQL) or Sales Qualified Lead (SQL), yet it is considerably higher in value because the lead is sourced from an existing customer.

ROI 52

ROI 2023 Roadmap Metrics 52

Gainsight

MARCH 9, 2022

Instead, they use digital-first tools and strategies: One-to-many approach: Assisting customers via email, in-app notifications and guides, webinars, videos, and knowledge base content. CSMs also need to use metrics during the customer journey, before the customer arrives at final “hard” ROI metrics like NRR.

Metrics 105

Metrics Customer Journey Net Promoter Score NPS 105

ChurnZero

APRIL 15, 2022

If your Customer Success (CS) teams doesn’t possess ESP, you need tools to identify a customer’s buying signals, usage behavior, and ROI to break the endless cycle of trial and error with your expansion outreach. SalesIntel is a leading sales intelligence platform and B2B contact data provider. over their standard.

ROI 98

ROI Presentation Metrics Sales 98

CX Workout - Ideas Blog

OCTOBER 3, 2018

Thank you so much for joining us for today’s webinar. Today we are presenting a webinar titled, “Three Ways to Turn Data Into Experiences” presented by Mike Wittenstein founder of Story Miners, one of the world’s first customer experience firms. Full transcript below: Hello everyone!

Webinar 40

Webinar Presentation 2002 Consulting 40

CX Workout - Ideas Blog

OCTOBER 3, 2018

Thank you so much for joining us for today’s webinar. Today we are presenting a webinar titled, “Three Ways to Turn Data Into Experiences” presented by Mike Wittenstein founder of Story Miners, one of the world’s first customer experience firms. Full transcript below: Hello everyone!

Webinar 40

Webinar Presentation 2002 Consulting 40

ChurnZero

MARCH 11, 2020

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.

ROI 52

ROI Customer Journey Mapping Webinar Return on Investment 52

Beyond Philosophy

MARCH 20, 2017

Turning your value proposition into effective sales and marketing messaging and content to reach potential buyers. Instead, what buyers want is a stellar sales experience where they can learn something new, and marketing content that educates and makes them smarter. Marketing and sales need to collaborate.

2017 137

2017 Customer Centricity Sales Books 137

SurveySparrow

APRIL 11, 2021

It is a strategy where your buyer gets to know who you are, what you offer, and how you can help their business with targeted content and nurturing instead of pushing for a sale. Companies with a good lead nurturing strategy will generate 50% more sales-ready leads at a 33% lower cost. What is a lead nurturing strategy?

Social Media 98

Social Media Metrics Webinar Demo 98

Feedbackly

OCTOBER 30, 2023

By doing this, you can even see directly how happier customers spend more – you can see an ROI of your experience optimization efforts. Nowadays, it has become significantly easier to link your CX data with transactional data (e.g. emotions your business evokes with shopping cart size).

Customer Experience 52

Customer Experience Customer Journey Mapping Touchpoint Customer Journey 52

Zeisler Consulting

OCTOBER 29, 2020

That’s a common question often used to kick off conversations on many webinars and conference chats. The recipients of the feedback can be anywhere along the Customer’s value-chain and journey; from product development to UI improvements on your website, to the sales process, to even yes, your Customer Support organization.

ROI 81

ROI Customers Feedback Webinar 81