ShepHyken

JUNE 14, 2019

This week we feature an article by Nick Glimsdahl who writes about how customer retention should be a priority and how to avoid losing customers. Successful companies make it a strategic priority to retain customers because they know retention has a significant impact on their bottom line. The Cost of Churn.

Blog 134

Blog Customer Retention Contact Center Customers 134

Bold360

NOVEMBER 6, 2018

Comparing customer acquisition to dating isn’t a huge leap – you bring someone in with attractive offers and witty repertoire, but are you thinking about how you keep them? Are you putting in the same level of effort after prospects become customers? They way your customers see it, you stopped trying.

B2C 209

B2C Customer Retention ROI Customer Journey 209

BirdEye

OCTOBER 27, 2023

Businesses might be well-equipped with advanced digital tools and modern-day strategies to attract customers. However, the quest to find the “perfect solution” to customer acquisition remains timeless. Customer acquisition is the backbone of a business’s growth and sustainability. Here's a quick rundown: 1.

Social Media 59

Social Media Multi-Channel Advertising Customer Retention 59

ReviewTrackers

APRIL 20, 2021

Customer Acquisition: Banking Strategies. The ways that customers shop for banks and financial services providers have changed. So, therefore, have the methods and strategies for customer acquisition in banking. What does it take to acquire and keep new banking customers? Respond to their reviews.

Banking 123

Banking Social Media Reference Rewards Programs 123

GetFeedback

JANUARY 28, 2020

Although customer retention is cheaper than acquisition, it’s easier said than done. It takes a lot of commitment and dedication to get customers to stay loyal to your business. In this article, we are going to talk about how to use social media to attract and retain customers. But how do you keep customers from leaving?

Social Media 322

Social Media Customer Retention Customers Article 322

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. Positive perceptions lead to increased sales and customer loyalty, while negative perceptions can harm sales and brand value.

Automotive 260

Automotive Management Social Media 2024 260

ChurnZero

DECEMBER 29, 2020

Top 10 Blog Posts from 2020. 9 Well-Meaning Yet Harmful Phrases to Avoid with Customers. This article is a roundup of the not-so-obvious phrases you should avoid saying to a customer no matter how well-intentioned or deserved. Check out this post to see if you’re inadvertently sending subliminal negativity to your customers.

2020 98

2020 Blog 2021 Chief Customer Officer 98

Gainsight

NOVEMBER 10, 2021

Within a product-led growth strategy, you use your product as the fundamental tool to acquire new customers, retain users, and grow. As technology booms and customers are exposed to more options than ever, the pressure is on to connect with new users quickly, prove value as soon as possible, and keep users engaged.

Blog 52

Blog Roadmap ROI Download 52

GetFeedback

JUNE 3, 2019

Customer satisfaction questionnaires, also known as Customer Satisfaction Score (CSAT) surveys , keep your customers engaged with your brand, keep them feeling invested in their experience, and keeps them from churning away. According to CMO Magazine customer spend grows alongside trust , after building the relationship.

Customer Satisfaction 170

Customer Satisfaction Magazine Customer Retention Customers 170

Totango

JUNE 15, 2022

We’ve been here before, however, and we know that during uncertain times, protecting your customer base is the most important thing you can do for your business. Customer retention is the lifeblood of recurring revenue enterprises, no matter what the external economic circumstances may be. Reach out and check in with them regularly.

Customer Success 101

Customer Success Customer Relationships Communication Customer Retention 101

Totango

APRIL 4, 2024

If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Revenue retention hinges on the collaborative efforts of CS and sales teams as they collectively shepherd customers throughout the lifecycle journey, from acquisition to retention and expansion.

Sales 89

Sales Customer Success Insights Webinar 89

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. You can’t have a business without a product and you can’t maintain a customer base without Customer Success. Click here to read the blog.

Webinar 71

Webinar Blog Customer Success Net Promoter Score 71

BirdEye

APRIL 20, 2023

Local lead generation is a great way to reach potential customers in your area and increase your revenue. In this blog, we’ll show you the best strategies for generating local leads that will help you get more revenue from your business. Then work to encourage customers to leave reviews.

Social Media 98

Social Media Multi-Channel Metrics Advertising 98

BirdEye

JUNE 15, 2023

It’s a valuable and cost-effective method for attracting new customers by leveraging existing client relationships. In this blog, we’ll define why refer-a-friend programs are essential, what to consider before starting your referral program, and the best refer-a-friend promotion ideas. People trust their friends.

Reference 98

Reference Sales Social Media Brands 98

Optimove

MAY 25, 2023

There are a ton of elements running across your growth strategy that hold immense power when it comes to acquiring new customers. And yet … focusing on acquisition is no longer enough (doing so will only have you chasing your tail!) Sure, acquisition is absolutely necessary; that much is clear.

Multi-Channel 52

Multi-Channel Customer Journey Mapping Touchpoint Customer Retention 52

Optimove

FEBRUARY 8, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it matters: Excessive generosity in marketing, like giving consumers greater discounts than necessary, can lead to lower profit margins and missed opportunities. Plus, knowing a customer’s behavior can help avoid over-discounting.

Marketing 52

Marketing Omnichannel Download Sports 52

BirdEye

JULY 5, 2023

Customer acquisition is one of the biggest challenges and expenditures for businesses. However, constantly acquiring new customers without investing in strategies to retain them can prove quite harmful to the bottom line. This blog helps you grow your business with relationship marketing.

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

Optimove

MARCH 28, 2023

Acquisition marketing is a critical component of any successful growth strategy. Acquisition requires a unique blend of creativity, data analysis, and execution – which provides challenges in any economic climate. But during a recession, acquiring new customers can be an even trickier endeavor. Acquisition costs are higher.

Marketing 52

Marketing Download Return on Investment Social Media 52

ReviewTrackers

JUNE 16, 2020

Let’s talk customer acquisition strategy. One fundamental way to grow your business is to win new customers. After all, there are so many channels and so many ways for today’s businesses to find, engage with, and attract potential new customers. So what are some of the lowest-cost, highest-ROI ways to win new customers?

ROI 65

ROI Social Media Customers Blog 65

ReviewTrackers

APRIL 12, 2019

Customer Acquisition: Banking Strategies. The ways that customers shop for banks and financial services providers have changed. So, therefore, have the methods and strategies for customer acquisition in banking. What does it take to acquire and keep new banking customers? Respond to their reviews.

Banking 92

Banking Social Media Reference Rewards Programs 92

BirdEye

AUGUST 29, 2023

Happy customers build successful businesses. You can grow, scale, and develop your business if you understand your customers’ feelings about you. Great products, the best marketing campaigns, and the costliest ads are all playing second fiddle to the power of customer satisfaction. Why is customer satisfaction important?

Customer Satisfaction 98

Customer Satisfaction Social Media Omnichannel Net Promoter Score 98

BirdEye

MARCH 24, 2023

It can also involve identifying and pursuing potential mergers and acquisitions or strategic partnerships to expand a company’s reach and capabilities. It guides your team with steps and techniques to generate high-value leads that convert to customers. For example, the average cost per click for a Facebook ad was $0.27.

2023 98

2023 Return on Investment Social Media Sales 98

Win the Customer

SEPTEMBER 8, 2023

In the dynamic world of startups, where every decision can make or break a company’s future, customer experience (CX) stands out as a critical factor for success. It’s not just about having a great product or service; it’s about how you make your customers feel when they interact with your brand.

Social Media 59

Social Media Touchpoint Customer Centricity Roadmap 59

Customer Bliss

AUGUST 20, 2019

A drink of water from a bottle in my hotel room just cost me about 42 cents. To your customer? When you think of only the short term gain and not the long-term loss of your customer's business and their good word, your opportunity for growth depends heavily on customer acquisition. Click To Tweet.

Hotels 125

Hotels Customer Experience Books 2018 125

Gainsight

JUNE 9, 2022

There’s a similar revolution going on right now in the acquisition model for recurring revenue businesses. Sure, it brought in new customers—it worked. . With the rising cost of acquiring customers, more and more companies found that if a customer churned, they actually lost money by bringing in a new customer !

Customer Retention 52

Customer Retention Social Media Advertising Customers 52

ChurnZero

FEBRUARY 1, 2022

Acquiring and keeping new customers is obviously at the core of running any successful business, and one thing about it is certain: for customers to keep using your product, they have to like it. When you pursue product-led growth from a Customer Success angle, you’re even more likely to build up that customer loyalty.

Customer Success 98

Customer Success Net Promoter Score Metrics Loyalty 98

Gainsight

JULY 25, 2023

Every company has some type of motion around the customer journey, according to Maksim Ovsyannikov, EVP of Product and Design at Gainsight. Ovsyannikov describes four dimensions of the customer journey: Onboarding the solutions a customer has purchased in a meaningful way. The question is, how sophisticated is it?

B2C 52

B2C B2B Customer Journey Customer Success 52

Beyond Philosophy

APRIL 14, 2022

I read a fascinating report the other day from Zendesk called The Customer Experience (CX) Trends Report 2022. I saw a dichotomy between what people are saying and what they are doing regarding Customer Experiences (CX). 64% of business leaders say that customer service has a positive impact on the company’s growth .

Customer Satisfaction 78

Customer Satisfaction Contact Center Definition Customers 78

SurveySensum

SEPTEMBER 11, 2023

How well is your SaaS product performing, especially in terms of SaaS customer retention ? In traditional business, success is often measured by the number of products sold, and the emphasis is on acquiring as many customers as possible with a one-time sale. Here, your website traffic is your SaaS metric. Now, this is your SaaS KPI.

Metrics 52

Metrics 2023 Net Promoter Score Measurement 52

BirdEye

APRIL 7, 2023

With so many paid and organic marketing campaigns, knowing which brings the most leads, revenues, and customers is crucial. It is also possible that a lead had more than one touchpoint before becoming a customer. Cost per lead Cost per lead is an important marketing KPI to monitor in 2023.

2023 52

2023 Marketing Social Media Return on Investment 52

Beyond Philosophy

MARCH 2, 2020

We have all been in line or on hold for customer service , waiting for a company to get back to us. Then, when our wait time runs long and our patience runs short we get cranky and think, this customer service crew is really inept today. Last February, the Harvard Business Review (HBR) published, “ Why is Customer Service so Bad?

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Customer Service Consulting Customers Poor Customer Service 188

Thematic

AUGUST 7, 2019

This blog is a comprehensive guide that will tell you everything you need to know about calculating the ROI of Customer Experience (CX) to move from insights to action. Established businesses know the value of leads, because they know how well this convert to customers. Wait for customers to notice improvements.

ROI 123

ROI 2019 NPS Metrics 123

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

ClearAction

NOVEMBER 11, 2022

Gratitude Grows Gains from Customer Experience Strategies Lynn Hunsaker. On other holidays (Veteran’s Day, Memorial Day, Mother’s Day, CX Day, Customer Service Week, etc.), On other holidays (Veteran’s Day, Memorial Day, Mother’s Day, CX Day, Customer Service Week, etc.), we’re reminded again.

Customer Experience 71

Customer Experience Workshop Competitive Advantage Leadership 71

Lumoa

APRIL 6, 2023

Relationships between customers and brands are the foundation of customer experience (CX) success. To ensure that customer experience is successful, companies must focus on creating strong relationships- by understanding customer needs and providing exceptional service.

Customer Experience 83

Customer Experience Customer Centricity Culture Leadership 83

Retently

JULY 11, 2022

If your company is charging the clients on a monthly basis, signing up new customers and keeping them onboard has an incredible impact on your revenue, growth rate and profits. Add upgrades, downgrades, and discounts into the picture and staying on top of your projected MRR can become a major cost of time for your business.

NPS 158

NPS Net Promoter Score Customer Satisfaction Metrics 158

Optimove

JANUARY 6, 2022

In comparison, Acquisition VS Retention is a much newer concept. And, if you’re reading this right now, you probably know Acquisition is the more “famous” side of the argument. This is not the case with most “customer loyalty” initiatives. That’s the kind of customers any business dreams about.

Loyalty Programs 62

Loyalty Programs Advertising Loyalty 2017 62