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3 Ways Travel Brands Can Transform Their Loyalty Programs in Response to Covid-19

Oracle

In 2019 (try to remember), according to the World Tourism Organization , the urge to explore our planet internationally drove 1.4 To address this vacuum, leading travel brands have revamped their loyalty programs, shifting away from spend-and-get models toward personalized value-based loyalty programs. Travel loyalty reimagined.

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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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This is Digital, Episode 34: The Digital Stadium: How the New Fan Experience Can Drive Revenue

West Monroe

Under Don’s leadership, Satisfi Labs has seen significant growth in the sports, entertainment, and tourism sectors, receiving investment from Google, MLB, and Red Light Management. However, as fans seek more personalized connections with their favorite brands, technology plays a crucial role. Does that number shock you?

Sports 98
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Marketing predictions CMOs need to consider in 2018

Alida

Brand management becomes holistic. Thinking about the bigger picture isn’t anything new for CMOs, but Forrester says looking at their brand holistically will be imperative in 2018. This means making sure there’s consistency between what the brand is promising consumers and the experience that’s actually delivered.

2018 0
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Brand Move Roundup – July 23, 2020

C Space

The Brand Move Roundup – July 23, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

2020 52
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3 Reasons Why Customer Complaints Can Help Your Business Grow

Kustomer

Not only is it critical for businesses to solve a customer complaint the first time, it can truly sway a customer’s lifelong experience with that brand. consumers were willing to spend more when companies provided exceptional customer service. The tourism and hospitality company has been able to create a loyal fan base.

Tourism 96