GetFeedback

JULY 19, 2019

With advances in and the rapid adoption of technology, we’re able to interact with customers in different ways and places all along the customer journey. We can also agree that customer experience is more important than ever. Some are calling CX the new marketing, others are calling it the new brand. Let me explain. .

ROI 309

ROI Touchpoint Hotels Customer Journey 309

Alida

JUNE 6, 2018

Competition between the two brands is long-standing, so it makes sense it would extend to their digital transformation efforts. But who will win in this race—and, more importantly, what can other brands learn from these retail industry leaders? This has accelerated the brand’s ability to bring new capabilities to market.

Apparel 153

Apparel Retail Innovation Entertainment 153

Thematic

MARCH 13, 2023

Advertised vs. Delivered Experience at Qualtrics X4  - 4 out of 5 Qualtrics X4 was advertised as featuring celebrity speakers, professionals from leading brands, entertainment, and a deep-dive into product knowledge. Often the Q&A session had more interesting insights than the session itself. ” asked an attendee.

Entertainment 62

Entertainment Events 2023 Advertising 62

CSM Magazine

APRIL 14, 2021

Lack of customer insights is the biggest challenge to a successful customer experience strategy for 54% of marketers surveyed. Over half of companies say they are unable to identify customers on their own website. Data-driven customer experience strategies are crucial for success.

Multi-Channel 52

Multi-Channel Customer Insights Entertainment Insights 52

Currency Alliance

MARCH 5, 2019

Should my brand be in a loyalty coalition? With contributions from four very different perspectives – one brand, one consultant, one journalist and one technology vendor – the session was an intense and lively discussion which tackled many of the big questions currently faced by loyalty brands.

Magazine 58

Magazine Loyalty Loyalty Programs Entertainment 58

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. For airlines and hotel groups, frequent customers are business travelers, so their partner mixes are heavily biased toward fellow travel brands. How loyalty partners co-create value.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

C Space

FEBRUARY 12, 2020

We simply tap into services to really meet our needs, whether those needs are we want some entertainment, we want to do some work, or we want to get from point A to point B. I think once customers really experience a subscription-based business model, there’s no going back. It starts with the customer. We can learn.

Customer Centricity 52

Customer Centricity Net Promoter Score Entertainment Banking 52

Currency Alliance

JANUARY 18, 2021

Companies will also need to improve the methods they use for capturing it, and – most important – the infrastructures/methods to reliably extract accurate customer insights that improve engagement. 3: The unavoidable requirement to partner with complementary brands.

Hospitality 52

Hospitality Loyalty Hotels Loyalty Programs 52

Chattermill

SEPTEMBER 11, 2019

The rise of the entertainment platform is a true tale of disruption. The goal of the post is to distil some of the actionable key takeaways for customer experience practitioners. They’re shaking up the entertainment industry and offer a blueprint for delighting customers. Share customer insights company wide.

Customer Experience 76

Customer Experience Touchpoint Entertainment 2016 76

SurveySparrow

SEPTEMBER 27, 2023

It’s also about the velocity at which it’s generated (data streaming in real-time), the variety of data types (text, images, videos, sensor data), and the value it holds in terms of insights. Big data, when properly analyzed and harnessed, can unveil patterns, trends, and insights that were previously hidden in the noise.

Customer Experience 52

Customer Experience E Commerce Loyalty Programs Social Media 52

Currency Alliance

SEPTEMBER 5, 2018

Powerful consumer brands, meanwhile, are building their own coalitions. 0: operated and run by a powerful consumer brand (pioneered by Tesco in 1995). 0: a decentralized brand coalition, enhanced by marketing technology (2017 onwards). offering your best hope of earning profitable customer loyalty. Unfulfilled promises.

Loyalty 36

Loyalty Consumers Brands Airlines 36

Qualtrics

FEBRUARY 13, 2019

From content marketing to brand management to SEO, there are numerous marketing topics you can learn about. At brand and marketing conferences, you can get fresh ideas, that will help your company thrive. Below are 10 brand and marketing conferences that you should check out for 2019. Date: March 5-8, 2019.

2019 20

2019 Brands Marketing 2018 20

Pointillist

FEBRUARY 19, 2018

In this post, I will lay out why artificial intelligence is a game changer in CX, take a look under the hood at how AI is applied to CX, and explore use cases for how leading edge companies are already reaping benefits from AI applications in customer experience. The Need For AI In Customer Experience. Real-time Insights Delivery.

Customer Experience 111

Customer Experience Touchpoint Customer Journey Multi-Channel 111

Forrester's Customer Insights

APRIL 9, 2015

It''s also just one of the reasons I''m excited to hear from Comedy Central at this year''s Forum for Marketing Leaders - a brand that is actively traversing the fast-paced changes in the TV industry. In advance of his session, he sat down with me to talk about the effect of these changes on the Comedy Central brand. Marketing Forum.

Multi-Channel 36

Multi-Channel Entertainment Customer Insights Brands 36

SurveySensum

JULY 14, 2020

Customer Experience – The new focus of 2020! Customer Experience has become a top priority for businesses in 2020. It is now considered to be the key brand differentiator and a critical factor for your brand’s success and revenue growth. Sarah Sargent – CCXP, Director of Customer Experience at Radian Group.

2020 132

2020 Customer Experience Magazine Consulting 132

Qualtrics

JULY 23, 2019

Without data and market research , you wouldn’t be able to provide a great employee, brand, product, or customer experience because you couldn’t understand how to accomplish it. Follow Ben for insights into research and technology. ( @BenBajarin ). Follow Fred for insights into customer loyalty. ( @FredReichheld ).

Marketing 32

Marketing Net Promoter Score Entertainment Insights 32

Currency Alliance

JUNE 1, 2020

The long break in spending habits due to Covid-19 will cause customers to re-evaluate their relationship with brands. In the UK, the John Lewis Partnership, which operates Waitrose supermarkets, reports that customers are spending more on comfort food, alcohol and world cuisine[i]. to keep entertained and occupied.”[ii].

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

Currency Alliance

MAY 9, 2019

Independent of market positioning, unique customer insight will become the primary competitive advantage. Thousands of online travel agencies have come and gone over the past two decades – because if they didn’t get the funding, agility, or customer-centricity right. That will play out in mobility too.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

Experience Matters

APRIL 7, 2015

1) Company Overview: Clarabridge’s customer experience management platform helps hundreds of the world’s leading brands understand and improve the customer journey. 2) Make the case : Winning brands win the hearts of their customers. Clarabridge. For more information, visit www.clarabridge.com. NICE Systems.

2015 97

2015 Multi-Channel 2014 CEM 97

C3Centricity

MAY 25, 2020

Yes you have data and information, but if you’re a regular reader of my blog, you will know that you have to turn these into knowledge to understand your customers. And then develop insights and actions. Customers Still Value Human Connections in a Tech-Driven World. 63% of millennial consumers agree they’re. Get Answers.

Technology 77

Technology Information Consumers Retail 77

C3Centricity

MARCH 15, 2018

Yes you have data and information, but if you’re a regular reader of my blog, you will know that you have to turn these into knowledge and understanding, and then into actionable insights. Customers Still Value Human Connections in a Tech-Driven World. So what has happened in the past couple of years?

Retail 82

Retail Information Consumers Connections 82

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. What really stood out is which brands were pulling off these feats. Travel brands have featured less heavily among the winners, this year, than ever before. The program is actually called, ‘ Voxi Drop ’.

Magazine 52

Magazine Loyalty Innovation 2020 52

Currency Alliance

FEBRUARY 10, 2020

Despite some commendable efforts – such as those by Tesco (with its attractive redemption value) and Pick ‘n’ Pay (with its openness to collaborate with other brands) – most include only piecemeal achievements. A grocer would be well-placed to anchor brands from each category in a powerful loyalty coalition.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Multi-Channel 52

SurveySparrow

SEPTEMBER 29, 2020

Hubspot finds that a shocking 93% of customers make repeat purchases from companies that provide great customer support. The jury is pretty clear on this – customer support is great for business. . Great brands have known this secret for a long time. 5 Real-Life Examples of Great Customer Support.

E-support 59

E-support E Commerce Customers Webinar 59

PeopleMetrics

APRIL 23, 2014

We have learned that customers define trust in two ways: The firm conviction in the reliability of an organization’s services and. If we get trust right there are great benefits to be realized including undying loyalty to the brand and positive word-of-mouth. ” Customer Trust and Me. .” ” And, CMO.com.au

Entertainment 48

Entertainment Social Media Culture Banking 48

Storyminers

JULY 6, 2020

As the author of Be Your Customer’s Hero, the founder of the popular Customers That Stick® blog, and the co-host of the Crack the Customer Code podcast, Adam regularly shares his customer experience and customer service insights with a global audience. Arie Goldshlager. Barry Dalton.

Customer Service 59

Customer Service Customer Experience Magazine Books 59

Storyminers

JULY 6, 2020

As the author of Be Your Customer’s Hero, the founder of the popular Customers That Stick® blog, and the co-host of the Crack the Customer Code podcast, Adam regularly shares his customer experience and customer service insights with a global audience. Arie Goldshlager. Barry Dalton.

Customer Service 52

Customer Service Customer Experience Magazine Books 52

Currency Alliance

FEBRUARY 26, 2019

We believe these trends will occupy most brands’ efforts during 2019. A great loyalty strategy runs in sync with the business and permeates virtually every customer-facing aspect. Emotional loyalty: add incentives along many touchpoints in customer journeys. A loyalty program should be relevant to 80% of customers.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Bold360

DECEMBER 1, 2016

Customer experience (CX) software helps companies gain valuable insight into their audience’s mindset to tailor products, services, and support to customers’ needs and expectations. Webb is a certified management consultant who works with the top brands in the world. Ben Harris. Angie Stocklin. Scott Cundill. Nicholas J.

Customer Experience 104

Customer Experience Customers Consulting E-support 104

Optimove

JANUARY 27, 2021

SKS365 will leverage Optimove’s solution to create, orchestrate, measure, and optimize CRM journeys for millions of registered players, including those of its flagship brand, Planetwin365. Create sophisticated player segments by discovering customer insights using various data explorers and dashboards.

Sports 40

Sports Marketing Multi-Channel Entertainment 40

Optimove

JANUARY 27, 2021

SKS365 will leverage Optimove’s solution to create, orchestrate, measure, and optimize CRM journeys for millions of registered players, including those of its flagship brand, Planetwin365. Create sophisticated player segments by discovering customer insights using various data explorers and dashboards.

Sports 40

Sports Marketing Multi-Channel Entertainment 40

SurveySparrow

SEPTEMBER 28, 2021

As it solves customer problems at the point of origination using automated chatbots and virtual assistants. Their virtual assistant gives customers personalized recommendations to make the buying journey smooth. . Powerful built-in analytics to get valuable customer insights right from the bot conversations. .

2021 52

2021 E-support Social Media E Commerce 52

Optimove

JANUARY 13, 2021

Remember: Top brands are able to drive 33% of the revenue via CRM marketing. #3 From shorter commutes to better access to information, from banking to entertainment. 6 – Start Brainstorming Sessions from Customer Insights. And by experimenting… but more on that below. 3 – More (and More) Experimenting.

Marketing 52

Marketing Measurement 2020 Entertainment 52

Optimove

DECEMBER 1, 2020

Remember: Top brands are able to drive 33% of the revenue via CRM marketing. #3 From shorter commutes to better access to information, from banking to entertainment. 6 – Start Brainstorm Sessions from Customer Insights. And by experimenting… but more on that below. 3 – More (and More) Experimenting.

Marketing 40

Marketing Measurement 2020 Entertainment 40

Qualtrics

JANUARY 16, 2019

Executives today want smarter and faster insights, and technology and automation are changing the landscape. In order for market research professionals to stay relevant and deliver world-class insights, they must keep up with the latest trends. Deliver connected insights that drive impact in your organization.

2019 28

2019 Marketing 2018 Events 28