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The Loyalty Debate, in Association with Loyalty Magazine

Currency Alliance

Should my brand be in a loyalty coalition? These, and other important questions, were subject of a debate held recently at the Visa Innovation Center in London, and Convened by Annich McIntosh of Loyalty Magazine. Click here to watch debate on the following topics: How Can Customer Experience Drive Loyalty?

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. What really stood out is which brands were pulling off these feats.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

As companies embrace the digitization of customer support, the new standard is much more than a phone conversation with a call center representative or a visit from a field agent. This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience. Follow on LinedIn.

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Power of Customer Insights: Strategies to Increase Your Return on Investment

CSM Magazine

Understanding customer insights is essential to maximizing the return on your business investments, as expected. And in this article, we’ll explore some strategies for using customer insights to drive meaningful growth—focusing on how companies like yours can use these powerful tools to increase their ROI significantly!

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Reshaping The Future of Digital Customer Service: 23 Influential Leaders to Watch in 2023

TechSee

As the Head of Customer Support and Engagement at HotDoc, she is responsible for leading the customer support and engagement strategy. Skilled in leading high-performing teams and utilizing customer insights to drive improvements, Agnes works on unique ways to build customer loyalty through community programs and events.

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Why Enterprises Need to Turn to their Contact Centres to Gain Valuable Customer Insights

CSM Magazine

Each conversation, email, or chat is a rich seam of qualitative and quantitative data, offering an unfiltered view of customers’ real-time reactions to products, services, and brand experiences. These insights can then be turned into action to improve both advisor and customer experiences.

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The Rise of the Customer Insight Business

CSM Magazine

However, as businesses struggle to keep on top of the growing mass of customer information stored in disparate siloes, it can result in customers living in a different universe to your brand. Google, Tesla Motors, Netflix, Nando’s and Bauer Media are all building brands around their fans. This is a costly mistake.