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Free social media audit template for 2023

BirdEye

Social media is a crucial component of any company’s marketing strategy. With billions of people using social media platforms every day, it’s no wonder businesses are eager to establish a strong online presence. However, simply having a presence on social media just isn’t enough.

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Social media analytics: Definition, types, and importance

BirdEye

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

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Business strategy template examples, plus free downloads

BirdEye

Strategies might include social media, product and service offerings, or branding. However, its key function is to evaluate your range of products to determine which to invest more heavily in, which to maintain, and which to eliminate completely from your catalog. Otherwise, your analysis will be too broad.

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Brand Passion Report 2019: Top Loved Brands

NetBase

Using our powerful Next Generation AI capabilities , we captured the most loved brands across the globe to create the Brand Passion Report 2019: Top Loved Global Brands. In it, we share insight around what consumers find so attractive about these brands, from both a category and entity perspective.

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Acquisition Marketing in a Recession? Here’s How

Optimove

On the one hand, brands facing a challenging economic downturn work with limited resources in a competitive market. One technique involves identifying potential customers on the social media platform who are similar to your higher LTV customer base based on their characteristics and behaviors.

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13 social media metrics you should be tracking

BirdEye

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. What are social media metrics?