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Are Your Customer Communication Touchpoints This Stupid?

Topdown

The title of Micah Solomon’s recent Forbes article caught my eye: “ Stupid Touchpoints Are Worse Than No Touchpoints in Customer Service and Customer Experience.” everywhere, all the time, and turning them off in the process).

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The Complete Retail Customer Experience Guide

InMoment XI

At its core, the retail customer experience encompasses every touchpoint a customer has with a brand, from the first interaction to post-purchase engagement. Implement chatbots for immediate responses and streamline customer communication. Consider incorporating interactive elements or entertainment to make the events more engaging.

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How to Use Data Analytics to Improve High Roller Casino Customer Service

CSM Magazine

Clearly communicating how data is used to enhance the customer experience and protect their interests can contribute to a positive and trusting relationship. Data analytics can help create a seamless Omni-channel experience by ensuring consistent communication and service across all touchpoints.

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The Biggest Challenges For Businesses Wanting To Attract And Retain Customers

CSM Magazine

Consistently delivering valuable content that educates, entertains, or informs your audience can help attract new customers and keep existing ones engaged. Providing Consistent and Personalised Customer Experiences Customers today expect personalised and seamless experiences across all touchpoints with your brand.

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How insurers can user personalized video to improve customer experience

Quadient

Organizations engaging in personalized communications are seeing great results across the entire customer lifecycle; particularly, an increase in engagement. Customer engagement is powerful and impacts every touchpoint for insurers, from reducing policyholder churn to keeping up with evolving expectations of agents and customers.

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How Internal Podcasts can Help Engage Your Employees

Russel Lolacher

Internal podcasts are a great tool for communications and to engage your employees. So it’s not just growing in awareness but also as a viable medium to get information and be entertained by. So it’s not just growing in awareness but also as a viable medium to get information and be entertained by. I love that.

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Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement

Optimove

In marketing it’s always a good idea to start with the customer and personalize every possible touchpoint. To build authenticity, marketers really need to dig deep to understand the attitudes, beliefs, and behaviors of their Gen Z audience so they can create campaigns that communicate authentically and creatively. Long and short?