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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

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12 ways to leverage local social media marketing

BirdEye

Local social media marketing is a game-changer for small business owners. Looking for a quick and actionable answer on leveraging local social media marketing? Local social media marketing is a digital strategy that leverages social media platforms to target nearby potential customers for local businesses.

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5 Ways You can Build Customer Trust with Social Media

Russel Lolacher

CONSIDER GETTING SOCIAL . Social media, done well, is an amazingly effective tool at building social capital. The strength of social media is in the “social” portion of the tools: the accessibility and the approachability that comes with connecting with people on a regular basis.

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The Complete Guide to Social Media Lead Generation

Brandwatch CX

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Have a think about how best to communicate. Don’t let anyone else tell you different.

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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. The goal is to enhance the customer experience, streamline operations, and achieve cost savings.

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Guest Blog: How to Use Social Media to Provide Great Customer Service

ShepHyken

This week we feature an article by Brooke Harper who writes about the importance of using social media to provide great customer service. If you’re not monitoring what customers are saying about you and your company on social media, what are you waiting for?! – Shep Hyken. Communication is key to great service.

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Heading Off a Social Media Influencer Crisis

NetBase

Influencer marketing is a major component for all brands with a social media presence, but it’s still a fairly new practice. It’s exciting to think of someone like Kylie Jenner or Taylor Swift sharing about your brand – especially knowing how many fans they have on social. Here are some steps to avoid them.