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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

A touchpoint is any contact or interaction a customer has with your organization. Touchpoints span the entire customer journey, including before they become a customer and well after their first purchase. Sometimes, it is so company-focused the touchpoints are categorized by org chart: marketing; operations; billing, etc.)

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4 Non-Negotiable Traits of Customer Focused CEO’s

Michel Falcon Experience

To be customer focused, a CEO must pay great attention to past, present and future customer behaviours, motivations and aversions. Do you work with a customer focused CEO? Does he invest to improve the company’s customer experience on a consistent basis? Take a moment to think.

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

A touchpoint is any contact or interaction a customer has with your organization. Touchpoints span the entire customer journey, including before they become a customer and well after their first purchase. Sometimes, it is so company-focused the touchpoints are categorized by org chart: marketing; operations; billing, etc.)

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5 Things Great CEOs Understand About Customer Experience

Experience Investigators by 360Connext

If there’s no feedback gathered then they might be badmouthing the brand on other channels like social media. . Technically, you can ignore all of that and you STILL provide customer experiences. What happens on the inside of the organization is Customer Experience Management (CXM). . Crazy, right? .

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5 Top Customer Service Articles for the Week of April 1, 2019

ShepHyken

Customer Service Is Poised for an AI Revolution by Vala Afshar. ZDNet) AI is viewed by customer service decision makers and agents alike as a boon to the customer and employee experience. A Complete Guide to Social Media Customer Service by Anna Bredava. Follow on Twitter: @Hyken.

2019 99
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HOW DHL BECAME MORE CUSTOMER-FOCUSED, WITH CCO SCOTT ALLISON

Customer Bliss

How does a logistics company shift its gears to become more customer-focused? In today’s episode, Scott Allison , the Chief Customer Officer of DHL ’s supply chain, shares some strategies and tactics around communicating the brand’s message, telling the customer story, and improving employee and customer experience.

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20 Ways To Create An Amazing Customer Service Experience In 2020 (Part Two)

ShepHyken

You get to recognize your fellow employees for what they’ve done for you. Do more on social media. Participate in conversations on social platforms and become part of the online customer community. Don’t forget that customer experience starts with employee experience.

2020 122