Remove 2015 Remove Customer Centricity Remove Customers Remove Innovation
article thumbnail

Customer-Centric Marketing: Align for Growth

ClearAction

Customer-Centric Marketing: Align for Growth Lynn Hunsaker. Customer-centric marketing has several layers of meaning. The most popular layer means personalization of communications, toward increasing customer lifetime value. First Layer: All Customer Touch-Points. Find customer insights about “the how”.

article thumbnail

Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

Customers expect better and faster pre and post purchase services. Whether they need help setting up a new device or to repair a damaged product, the way in which these interactions are handled are at the heart of customer satisfaction. Eric Esguerra, Vice President, Customer Service & Operations at Miele Canada Ltd.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why you should attend the Customer Intelligence Summit—according to past attendees

Alida

Still unsure about attending the 2016 Customer Intelligence Summit? Tired of trying to convince your boss why you should join other customer-centric leaders in Chicago this September? Julie Murtha (@JulieMurtha) October 22, 2015. Lee Stephen (@LWStephen) October 22, 2015. Pia Chin (@piachin) October 22, 2015.

2015 167
article thumbnail

Parature Extends “//oneweek” to Its Partner Ecosystem with Customer Service Innovation Awards Contest

Tricia Morris

For everyone who was customer service when customer service wasn’t cool, we have arrived. Customer service and customer-centricity is definitely cool now. In the new 2015 State of Multichannel Customer Service Report , 98% of U.S. Read more about the app here.).

article thumbnail

The Future of Brand Building is Customer Centricity

C3Centricity

However, even today, with the creation of inbound marketing strategies, they are still irritating their customers with spammy emails, intrusive popups and over-complicated cookies, that gather far more information than most organisations will ever need or use. They were the ones that moved to customer centricity.

article thumbnail

Technology is not a Disruptor, but a Powerful Customer-First Strategy is!

C3Centricity

It’s the customer, especially in industries that are not customer-centric. It was Marco Pacheco , Executive Director at JP Morgan who first inspired me to talk more about this aspect of a customer-first strategy, when he shared the slide on the right on LinkedIn a few years back. . transparency. being valued.

article thumbnail

New Data Show Lack of Leadership Commitment to Customer Centricity

PeopleMetrics

(DISCLAIMER: The CX Feud is a game in which 150 customer experience professionals took our assessment about the presence, or absence, of customer centricity practices in their organizations. When it comes to customer experience activities and commitment, leaders appear to be: 1. "All All Repair, No Innovation".