NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 But, its Net Sentiment was edged out by another brand contender.

Social Media 52

Social Media 2019 Consumers 2018 52

NetBase

JULY 27, 2020

But since COVID-19 hit, brands are considering fewer choices for consumers. Brands offering everything from toilet paper to cars are scaling back to ease pressure on factories and stores, instead devoting time and money toward extra, seemingly unnecessary items. But what will be cut and what do consumers think?

Consumers 59

Consumers Brands 2019 Social Media 59

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What are brand expectations? .

Customer Journey 123

Customer Journey Brands Contact Center Sales 123

NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets.

Consumers 59

Consumers Brands Fashion Social Media 59

NetBase

NOVEMBER 19, 2018

Here are some social media marketing predictions for 2019, as heard from the experts at our recent NetBase LIVE conferences in New York and Los Angeles. Calls for greater diversity are being heard in industries across the country, with Millennials and Centennials in particular rewarding brands that take a stand for important causes.

Social Media 83

Social Media 2019 Marketing 2010 83

NetBase

APRIL 2, 2019

. Understanding the emotions motivating consumer behavior is never easy, and consumers posting online about every bit of their experience with your brand compounds the problem. With sarcasm, imagery and emojis thrown into the mix, brands struggle to gather accurate insight to inform strategy. Let’s take a peek.

2019 90

2019 Social Media Consumers Insights 90

NetBase

MARCH 4, 2019

Carefully cultivating a social presence online is no longer a quirky extra for a brand to offer, if it ever was. And any brands still devoting half-hearted efforts to their digital marketing really need to read The 2019 State of Social Report , as it offers game-changing insight for (and from) small, challenger and top-performing businesses.

2019 89

2019 Social Media Advertising Consumers 89

Kustomer

OCTOBER 2, 2020

In fact, according to our own research , 79% of consumers say customer service is extremely important when deciding where to shop, so delivering on consumer expectations has never been more important. It’s not just about delivering on consumer expectations ?— it’s about exceeding their anticipated desires to drive loyalty.

Consumers 80

Consumers Retail E-support Competitive Advantage 80

Eptica

DECEMBER 11, 2019

Date: Wednesday, December 11, 2019 Author: Pauline Ashenden - Marketing Manager Taking stock of customer service in 2019. Published on: December 11, 2019. Author: Pauline Ashenden - Marketing Manager As the end of the year approaches, now is the perfect time to evaluate how the customer service sector has performed in 2019.

2019 75

2019 Customer Service Social Media NPS 75

Oracle

MARCH 12, 2019

Shoptalk describes itself as an event “where the entire retail ecosystem comes together to create the future of retail based on the latest trends, technologies and business models, including changes in consumer expectations.” Retail is embracing new service delivery models to meet consumer needs.

2019 86

2019 Retail Insights Events 86

Eptica

APRIL 12, 2019

Date: Friday, April 12, 2019 Author: Pauline Ashenden - Marketing Manager Analyzing CX sentiment in 2019. Published on: April 12, 2019. The highest ever number of consumers (13.9%) said they’d faced customer service problems. This means customer satisfaction is at its lowest level since July 2016.

2019 76

2019 Fashion Customer Satisfaction Presentation 76

Clarivate

DECEMBER 7, 2021

A new report from Clarivate, Luxury brands: Re-calibrating brand strategies for a changing world , looks at how luxury brands – long-standing source of aspiration for consumers – are adapting their brand strategies. When it comes to brand premiumization, there is a lot we can learn from luxury brands.

Brands 95

Brands 2025 Fashion 2021 95

CSM Magazine

NOVEMBER 19, 2018

Sabio’s Chief Innovation Officer, Stuart Dorman highlights what he sees as the 10 key CX technology trends that will shape successful customer experiences during 2019 and beyond. 10 Key CX Technology Trends for 2019. Expect 2019 to see this trend accelerate, particularly as we see the trust agenda escalating in today’s post-GDPR world.

2019 88

2019 Customer Experience Social Media Innovation 88

NetBase

MARCH 5, 2020

As climate change’s cataclysmic date with our own humanity looms greater on the horizon, with experts predicting that we have less than 20 years to reverse or limit our own effect on the planet, consumers are becoming increasingly aware of their ability to do good by supporting “green” companies. Consumers’ Climate Concerns.

Consumers 56

Consumers Brands 2030 2024 56

Eptica

MAY 15, 2019

Date: Wednesday, May 15, 2019 Author: Pauline Ashenden - Marketing Manager Which sectors do consumers trust most for CX? Published on: May 15, 2019. Author: Pauline Ashenden - Marketing Manager If you don’t build consumer trust in your brand, you risk undermining customer loyalty and damaging sales revenue.

Consumers 66

Consumers Automotive Insurance 2019 66

TechSee

FEBRUARY 19, 2019

As the biggest mobile trade show of the year, MWC Barcelona 2019 is an event not to be missed. MWC Barcelona 2019 Self-Service Sessions not to be missed. A talented sales assistant instinctively knows when and how to offer advice to a customer, enhancing the retail experience and creating true brand loyalty. In a nutshell.

2019 95

2019 Innovation Telecommunications Events 95

NetBase

AUGUST 7, 2020

When it comes to business, brands must be prepared to roll with the punches when the unexpected happens and shifts their plans. A perfect example is mattress brand Simmons. They recently experienced wild success leveraging TikTok to target young consumers during this lockdown. Is this an avenue your brand should consider?

Consumers 80

Consumers Social Media Download 2019 80

delighted

JUNE 3, 2021

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. Omnichannel retail not only implies a brand’s presence in multiple channels (e.g.

Omnichannel 101

Omnichannel Retail Consumers 2021 101

NetBase

JULY 30, 2020

It has definitely captured brands’ attention, as we see many adjusting their marketing strategies and finding new purchasers on podcasts. Here we’ll take a peek into the podcasting space to see what is making it so enticing for brands. Listening as the new consumer love. Listening as the New Consumer Love.

Brands 97

Brands Advertising 2019 2020 97

NetBase

JULY 3, 2020

The 4th of July is typically cause for celebration, but current events make that challenging for brands. Should brands leave it alone or attempt to make a go of it? How many brands (and consumers) are making the most of The Fourth. How many brands (and consumers) are making the most of The Fourth.

Brands 95

Brands Marketing Travel 2019 95

Eptica

DECEMBER 5, 2018

Date: Wednesday, December 5, 2018 Author: Olivier Njamfa - CEO & Co-Founder The importance of trust to customer experience in 2019. Author: Olivier Njamfa - CEO & Co-Founder The balance of power between brands and consumers is shifting, with customers now wielding greater influence and control.

2019 77

2019 Customer Experience 2018 Consumers 77

Oracle

MARCH 30, 2020

Many brands are incorporating storytelling into their customer experience as a way to reach consumers in creative and compelling ways, and boost customer engagement. We asked consumers to provide their favorite brand storytelling examples, and here are 6 of them. Exceptional Brand Storytelling #1: Simple is better.

Brands 99

Brands Social Media Travel Sports 99

ShepHyken

MARCH 25, 2019

How Blending Brand And Culture Can Impact The Customer Experience by Chris Cancialosi. A poor experience, on the other hand, can almost instantly mean the end of a brand relationship. Survey: Customer experience trends 2019 by Lynne Capozzi. Live from ModernCX 2019: 3 Days of Customer Experience Takeaways by SmarterCX Team.

2019 107

2019 Article Customer Service Competitive Advantage 107

NetBase

APRIL 6, 2020

Popeyes is apparently staffed with marketing masters, as it keeps hitting home runs – and even wins consumer love during a pandemic. We have five ways brands should adapt their Covid-19 marketing to emulate the spicy chicken brand’s success. Winning Combo for Consumer Love. Know Your Brand Voice. Take Risks.

Consumers 64

Consumers Advertising Social Media Brands 64

Eptica

JANUARY 8, 2020

Date: Thursday, January 9, 2020 Author: Pauline Ashenden - Marketing Manager 2019 in focus: our top 10 blog posts from the year. Why Knowledge is power We live in a knowledge-based economy, with customers demanding more detailed information from brands, across more channels than ever before. Published on: January 09, 2020.

2019 65

2019 Blog 2020 Leadership 65

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. Engaging consumers is all about connecting to them personally – as if you were their bestie, hanging out over coffee. What netnography in 2019 offers is more than a buyer persona based on demographics and assumptions.

2019 71

2019 Engagement Entertainment Sports 71

CX University

NOVEMBER 21, 2020

Marketing teams use it to get to know their customers, to personalise their brand reach and encourage brand loyalty. Legal divisions have had to adapt their speech to be more understandable and much like the IT industry, consumer and data protection laws have completely disrupted their space. This list goes on.

Net Promoter Score 98

Net Promoter Score Brands Loyalty Programs Loyalty 98

NetBase

SEPTEMBER 24, 2019

Global beauty brands have lots of competition online in 2019 – and 2020 is shaping up for much of the same, but coming at them faster. And it offers an exploration of a variety of beauty brands’ online activity, particularly on social media. Which global beauty brands were included? And how you can too. Shouldn’t it be?

Social Media 40

Social Media 2019 Brands 2024 40

Oracle

NOVEMBER 27, 2019

Today, the customer experience isn’t bound to any one physical or digital space, as 73% of consumers use multiple channels to shop , according to a Harvard Business Review study of 46,000 shoppers. As of 2018, according to Gartner , “66% of analyzed brands have adopted a social commerce feature within the past year.”

Retail 74

Retail Innovation 2019 Multi-Channel 74

CSM Magazine

APRIL 20, 2021

After the COVID-19 pandemic, consumer habits have transformed significantly. Social distancing and stay-at-home regulations have forced whole consumer segments to shop differently. A few months into COVID-19, consumer shopping online has increased across different sectors. What Are Consumer Insights?

Consumers 52

Consumers Insights E Commerce 2020 52

NetBase

JULY 24, 2020

And it’s winning consumer love, which is the name of game when it comes to marketing these days. We will explore this and more including: How Lysol stands as an example of turning sentiment into dollars – and how your brand can too. Brands and consumers fighting price gouging and stockpiling.

Consumers 90

Consumers Social Media 2027 Definition 90

ShepHyken

MAY 6, 2019

7 Ways to Retain Customers’ Trust and Build Up Brand Loyalty by Mike Kappel. Entrepreneur India) 70% cent of consumers expects a personalized experience from brands and a mobile app is the perfect way to personalize communications with your customers. Ratings can actually help attract good employees. Follow on Twitter: @Hyken.

Article 114

Article 2019 Customer Service Magazine 114

NetBase

JULY 13, 2020

Smart brands are prepping for every eventuality in a pivotal back to school year. From decreasing lead times for marketing, to creating alternate advertisements for all circumstances, brands are actively dancing to consumers’ beat. Super Brands Set to Entice – brands that are meeting consumer needs outside of offering 50% off.

Brands 84

Brands Retail Consumers Sales 84

Maru Group

JANUARY 8, 2019

2018 was an important year for retailers and UK brands. Changing spending habits, growing business rates, unprecedented levels of discounting and even the weather all collided to make 2018 one of the most difficult trading years for consumer brands in recent history. Falling out of love with discounting.

2019 56

2019 Customer Experience Retail 2018 56

Oracle

APRIL 1, 2019

Today, the omnichannel customer experience (CX) is quickly evolving into the core brand CX. Brands designing and delivering their omnichannel customer experience have more opportunities to get their CX right. Omnichannel is the new minimum threshold for brands.

Omnichannel 108

Omnichannel 2019 Customer Experience Touchpoint 108

ShepHyken

APRIL 1, 2019

How Customer Service Trends Are Changing in 2019: Highlights from the New State of Service Report by Sarah Patterson. My Comment: Our friends at Salesforce have just released their 2019 “State of Service” report. The post 5 Top Customer Service Articles for the Week of April 1, 2019 appeared first on Shep Hyken.

2019 99

2019 Article Customer Service Social Media 99

Oracle

MARCH 4, 2019

With every new smartphone release and operating system update comes room for improvement with how consumers experience your brand. Here are 4 tips for improving the digital customer experience in 2019. Consumers spend their time shopping in store, on their phone, and through other digital methods, such a tablet or laptop.

2019 110

2019 Customer Experience Feedback Customer Journey 110